Senior Digital Marketing Manager, NewtonX
$125-140k
+ Annual performance bonus + Equity
More information about location
AI-powered B2B research
Open for applications
AI-powered B2B research
201-500 employees
Open for applications
$125-140k
+ Annual performance bonus + Equity
More information about location
201-500 employees
Company mission
To uncover world-class knowledge
Role
Who you are
- You thrive in the fast-paced, dynamic world of a high-growth environment
- You possess a growth hacker mindset and a passion for connecting people
- You dream in demand gen and wake up ready to seize new opportunities
- If this sounds like you, NewtonX wants you!
- The right candidate will have extensive in-depth experience with the market research industry and can drive the acceleration of marketing attributed revenue growth
- Experience that scales: 7+ years experience as a growth marketer in the B2B market research / consulting / professional services space, preferably in a high-growth environment
- Growth Marketing Leader: 4+ years of direct, hands-on experience managing organic, social and paid media (search, display, social, SEO) in-house
- Multi-faceted Manager: Experience leading agencies, vendors and freelance partners and making everyone feel like one team
- Data-Driven Decision Maker: Patented approach to using data to make informed decisions, while optimizing campaigns and improving effectiveness in all paid media channels
- Experience managing millions: You are conscientious with the budget and drive thousands of leads annually
- Martech Master: Advance knowledge working with top martech tools: Salesforce, Hubspot, Google Ads, Apollo
What the job involves
- As a Senior Digital Marketing Manager you will be leading the team responsible for driving company revenue and digital marketing strategy
- You use a P&L owner mindset to ensure programs are driving the right business outcomes and profitability
- Optimize the playbook that will guide execution of our overall growth and performance marketing strategies across channels
- Activate, drive and iterate demand generation campaigns to generate qualified leads and strengthen all aspects of the customer journey through to the sales pipeline
- Deep experience reaching B2B audiences across paid channels such as Google Search, Ads, Email, LI, Events, Directories, etc
- Implementing and measuring our SEO and CRO strategies while ensuring our website is optimized for both
- Collaborate with ABX Team to create campaigns content from concept to execution to measurement and optimization
- Work with brand and sales to create aligned communications across all channels to ensure consistent messages
- Concept, produce and measure lifecycle marketing programs in Hubspot to expedite opportunity creation, pipeline acceleration and closed-won revenue
- Own the goals, manage a dashboard of metrics and KPIs within a given budget as a profit-generating channel for the business
Our take
In business, every decision needs data, but reaching those who have the expertise a company is looking for can be difficult and time-consuming. NewtonX is democratizing access to data and research, by enabling access to high-quality knowledge for all businesses, beyond those who employ a panel of experts.
The premise of NewtonX is that it matches questions to those who are verified to know the answer. Searches are custom and AI-led, and each one teaches the system so that it constantly improves at finding the most relevant professionals. As such, businesses have access to knowledge from a vast array of sources, without having to spend time sifting through irrelevant hits.
NewtonX works with an array of companies including financial institutions and Fortune 500 consulting firms, showcasing the confidence that the industry has in its platform. It has raised impressive funding over the years, the latest of which was used to continue developing its toolbox, ensuring that its proprietary search tech continues to be at the forefront of the space.
Freddie
Company Specialist at Welcome to the Jungle
Insights
31% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Dec 2021
$32m
SERIES B
Jun 2019
$12m
SERIES A
Total funding: $46m
Company benefits
- Medical, dental, and vision insurance
- 401K 3% match, immediate vesting
- Paid Vacation and Public Holidays
- Paid Sick Days
- Pre-tax commuter benefits
- Health Savings / Flexible Savings Account
- Paid Parental / Family Leave
- Office snacks and refreshments
- Lunch and learns
- Monthly team outings and bimonthly happy hours
- Annual company retreat
- Volunteering
- Virtual fun, social activities (e.g., happy hours, painting, escape rooms, trivia, cooking classes, meditation, and more!)
Company HQ
Murray Hill, New York, NY
Leadership
Sascha J. E.
(Co-Founder & CEO)Former Consultant with McKinsey & Company and with The Boston Consulting Group. Also previously worked as a Financial Business Analyst.
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