Content Strategist, The Nudge
+ Generous equity grants
More information about location
Notifications to empower activity planning
Open for applications
Notifications to empower activity planning
21-100 employees
Open for applications
+ Generous equity grants
More information about location
21-100 employees
Company mission
To become the one-stop-shop for planning free time, because life is short and it’s too damn easy to be lazy!
Role
Who you are
- We’re looking for people who want to work their 🍑 off with an inspired team, move incredibly fast, and put their name on this company
- Sound like something worth dedicating your precious time to? Then we can’t wait to meet you
- 1-3 years of experience in content, media relations, digital storytelling or related fields
- A talented and persuasive writer with a strong sense of Millennial and Gen Z perspectives
- Exceptional people skills
- A highly-organized, self-starter with a proactive mindset
- Flexible and resourceful, ready to wear multiple hats to help our small team succeed
- A team player with a strong work ethic and eagerness to learn quickly
- Belief in our mission to help people be their best selves in a world where technology often empowers us to be lazy
- Bonus: Experience in creator management
What the job involves
- You’ll be an integral member of The Nudge’s content team, including crafting and sending weekly "Nudges" (text messages that link to video plans of things to do) to our 1.4M+ users nationally, and coordinating with our network of 100+ creators
- Craft engaging, creative text messages that resonate with our audience (primarily Gen Z and Millennial women)
- Select the best Nudge Plans (short-form video plans from local creators) to highlight via text
- Help manage our network of creators by training them on our internal video principles, coordinating local partnership opportunities for them, and more
- Support various strategic, content initiatives, such as iterating on the user onboarding experience and launching new cities
- Contribute to broader company initiatives: you’ll spend part of your time on company-wide work for The Nudge, like marketing (creating monthly video ads) and product (helping us improve our internal tools)
Application process
- We’ll begin interviews the first week of January
Our take
In a world where everything is being made easier, it’s not hard to become complacent or potentially lazy. Tech of all kinds is making life that little bit simpler and binge culture is at an all time high, while getting outside and exploring often falls by the wayside.
Aptly named “The Nudge” is a company that does what it says on the tin, sending text notifications (nudges) to users to get out and explore what’s going on around them. Initially delivering simple nudges for music and fitness activities, it has expanded into more specific nudges like “The Ally Nudge”, which promotes activities that support the Black community.
Initial funding has allowed the company to establish itself, and its tactful approach to promotion has attracted over 100,000 members. Long term plans for the company include offering booking services for the activities it promotes. It will be exciting to see how The Nudge continues to grow and further enhance its product as time goes on.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
Company
Funding (last 2 of 4 rounds)
Sep 2022
$8m
SERIES A
Mar 2021
$3m
SEED
Total funding: $13.6m
Company benefits
- Generous equity grants
- 401k
- Medical, vision, and dental
- Company-sponsored budget for having fun and creating content
- Minimum 20 days vacation
- Annual team offsites
- A shiny new laptop
- A paid co-working space (if role not in SF)
Company values
- Get your nudging in - Live the mission. If you don’t spend your “nudging bonus” every quarter (company sponsored budget for having fun), you lose it!
- Make shit happen - We empower our team to own their work, embrace failure, and move fast. This requires that people be self-directed, aka make shit happen
- No babysitters - We don’t have time to be looking over each other’s shoulders
- Disagreement is where the magic starts
- Treat Nudgers like royalty - Without our users, we are literally nothing. We read every incoming text, we send cases of craft beer to Nudgers when we screw up, and our CEO emails with at least 20 Nudgers per week, every week
Company HQ
Union Street, San Francisco, CA
Leadership
John Peterson
(CEO & Co-founder)Previously founded Livday and 9 Financial. Also worked as a Growth Consultant at ZS Associates.
Sarah Peterson
(Co-founder)Worked as an Innovation Institute Scholar at ThinkImpact and went on to work at Apple through several roles, most recently as Strategy Lead for Switzerland.
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