Account Based Marketing Senior Manager, Postman
$119.3-145.8k
Plus equity
3+ days a week in office
Collaboration platform for API development
Be an early applicant
Collaboration platform for API development
1001+ employees
Be an early applicant
$119.3-145.8k
Plus equity
3+ days a week in office
1001+ employees
Company mission
To simplify each step of building an API and streamline collaboration to help create better APIs—faster.
Role
Who you are
- 6-8 years of marketing experience, with a minimum of 2-3 years focused on account-based marketing
- Proven experience managing ABM campaigns that drive pipeline growth and revenue, particularly within complex B2B environments
- Strong familiarity with ABM tools and platforms (e.g., Demandbase, 6sense, RollWorks) and experience leveraging these technologies to optimize targeting and engagement
- Excellent communication and relationship-building skills, with the ability to collaborate effectively with cross-functional teams, especially sales, content, and creative teams
- Project management skills, with the ability to manage multiple initiatives, timelines, and priorities in a fast-paced environment
What the job involves
- We are looking for an experienced B2B Enterprise marketer with a proactive, self-starter mentality, has attention to detail and a strong desire to learn and grow in the ABM space
- Develop and Execute ABM Campaigns: Plan and implement account-based marketing (ABM) campaigns focused on engaging high-value target accounts at various stages of the customer lifecycle
- Campaign Strategy & Implementation: Collaborate with sales and marketing to create tailored ABM strategies that align with broader marketing and sales goals. Execute multi-channel campaigns using email, content, paid media, events, and personalized outreach
- Account Segmentation & Targeting: Use data and insights to identify key target accounts, account segments, and verticals. Work on customizing marketing approaches for each segment to deliver value and drive engagement
- Cross-Functional Collaboration: Partner closely with sales, content, product marketing, events, marketing ops, digital advertising, and creative teams to ensure consistent messaging and execution of campaigns that resonate with target accounts
- Analyze and Optimize Performance: Monitor, measure, and report on campaign performance and how it impacts pipeline generation
- Content and Asset Creation: Collaborate with internal teams to develop and manage campaign assets, including personalized content, landing pages, and other marketing materials, ensuring alignment with ABM strategies
- Project Management: Lead and manage multiple ABM initiatives concurrently, ensuring they are completed on time, within scope, and delivering measurable business results
Our take
Postman is a SaaS collaboration platform designed to streamline API development teams. APIs serve as the backbone for communication and data sharing across numerous applications, playing a pivotal role in today's device-centric landscape. The platform offers tools for testing, version control, and documentation, ensuring the efficient production of APIs.
Initially founded in Bangalore, Postman has since relocated its headquarters to San Francisco. With a prestigious clientele including X, Shopify, and Intuit, the platform boasts over 15M developers worldwide. Postman actively engages with the API developer community through various initiatives, such as hosting hackathons with enticing cash prizes.
The growing reliance on APIs to fuel digital transformation, compounded by the widespread shift to remote work and digitalization, underscores their critical importance. Moreover, the sensitive nature of APIs, given the data they transmit and the potential security risks, accentuates the need for robust development practices. Hence, Postman has thrived as companies seek to develop secure APIs efficiently to meet evolving demands.
Steph
Company Specialist at Welcome to the Jungle
Insights
51% employee growth in 12 months
Company
Company benefits
- Health care: Based on where you're located and the plans available there, you can have up to 100% of your and your family's premium costs covered by Postman, or receive a generous monthly allowance to supplement existing medical coverage
- Unlimited PTO: All full-time Postman employees have unlimited paid time off (PTO). We strongly encourage everyone to exercise this benefit to ensure that personal and work lives remain well-balanced, healthy, and fully charged. Your body, mind, spirit, and loved ones will appreciate it!
- Supporting healthy meals: We want to ensure you eat healthy each day. It's why we provide a taxable monthly stipend so that you can be nourished throughout the week
- Play well, be well: We're serious about your wellness. Whether it's a boxing club membership, hula classes, or a longboard, we're here to cheer you on to get out and get moving. We'll reimburse you for activities and items that bring you joy through our wellness and fitness program
- A room with a view: We want you set up for success! To help make your home office comfortable, we'll provide a one-time reimbursement for your office set-up and headphones. Internet and phone costs are also reimbursable on a monthly basis
- Career development: We support your career development by providing access to unlimited courses on Udemy and a book allowance. Enhance and uplevel your skills, and even learn something completely new!
Company HQ
Financial District, San Francisco, CA
Leadership
Abhinav Asthana
(CEO)They began their career as CTO of BITS360, which they co-founded in 2007, before co-founding Grayscale Design and TeliportMe. They used this entrepreneurial experience to co-found Postman in October 2014, aiming to simplify API development.
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