Director of Sales Enablement, Setpoint

• You’re a builder. Ambiguity doesn't scare you, it excites you. You enjoy extreme ownership and being scrappy to get things done
• You're energized by complexity. ABF and debt capital markets are endlessly complex. You'll develop real fluency and be able to distill complicated concepts into easily digestible content
• You're as sharp with data as you are with a story. You pull insight from Gong and win/loss data, then turn it into a sales narrative that resonates with sellers (as well as buyers)
• You’re a cross functional connector. You move fluidly between Product, Marketing, RevOps, CS, and Sales without needing a title to do it
• 8-12 years in sales / revenue enablement
• A track record of building enablement programs from the ground up
• Strong analytical chops. You're fluent in data, can build a model or a business case, and turn analysis into action
• A strong point of view on applying AI to GTM, with hands-on experience implementing it
• Excellent written and verbal communication: you can turn complex financial concepts into a narrative a 6-month rep can use in the field
• A bias for action and extreme ownership. You ship, then iterate

Desirable

• We're hiring a Director of Sales Enablement to build a gold-standard enablement function from scratch: playbooks, training, content, onboarding, and more
• You'll report to the VP of Sales, own real decision-making authority, and directly shape our revenue trajectory. This isn't a role to inherit a program. It's one to build it
• Own ramp. Build the onboarding infrastructure that gets new AEs to full productivity fast: role-based learning paths, certifications, and role plays that build real skill, not checkbox compliance. Compress time-to-productivity and make it repeatable as the team scales
• Build deep buyer expertise. Turn Setpoint's SME knowledge into rigorous training on asset-backed finance and our end users’ daily experience. Develop persona guides and conversation frameworks for our key buyers (MDs, Heads of Capital Markets, CFOs, COOs, and Risk & Compliance leaders), and keep it current as the market moves
• Codify what top performers do. Mine Gong and win/loss data for the patterns that separate your best reps from the rest. Turn them into playbooks, discovery guides, objection-handling frameworks, and competitive positioning the whole team can run on
• Turn tools into value. Build the use case libraries, prompt frameworks, and training that turn AI tools and our broader tech stack into real GTM productivity, not shelfware
• Own the function. Define and report on ramp time, certification completion, knowledge scores, and tool adoption. Build a knowledge repository that's always current and scales as the team grows
• Direct access to leadership. You'll work shoulder-to-shoulder with the VP of Sales, interact regularly with the CEO, and have visibility across the entire GTM org
• Outsized impact. You're not inheriting someone else's program. You're building it, and it will directly shape how we scale
• Hypergrowth stage. Series B fintech building critical infrastructure for capital markets. Proven product-market fit, accelerating fast
• Career trajectory. A launchpad into GTM strategy, sales leadership, or broader revenue operations