Account Based Marketing Specialist, Snowflake
$75-99.7k
+bonus & equity
3-5 days a week in office
AI Data Cloud for data sharing and app building
Job no longer available
AI Data Cloud for data sharing and app building
1001+ employees
Job no longer available
$75-99.7k
+bonus & equity
3-5 days a week in office
1001+ employees
Company mission
On a mission to mobilize the world's data.
Role
Who you are
- Snowflake is looking for a hardworking Account Based Marketing Specialist like yourself to come aboard and be part of our team. Bring your excitement and passion about the planning and execution of marketing programs
- What will make you successful is having a strong traditional background in sales, field marketing and/or demand generation including planning, message development, execution, ROI tracking, and campaign analysis
- This role is best suited for a matrix driven high-achiever with shown ability to develop B2B marketing programs both on the strategic and tactical level
- 1+ years of prior marketing experience including 1:1 ABM experience
- The ability and passion to think creatively and generate ideas on how to build unique 1:1 and 1:few campaigns, as expressed in ideas for messaging, targeting, creative programs, etc
- The ability to evolve marketing programs based on performance data analysis, feedback from sales and cross-functional partners, and understanding of our business and nuances of large accounts
- Familiarity using Salesforce, Adobe Experience Manager, Bombora, DemandBase, Canva, or equivalent tools
- The ability to be a resourceful self-starter who can work successfully in an ever-changing environment with competing priorities
- Maniacal attention to detail, strong project management and time management skills
What the job involves
- You will be targeting our base of Commercial acquisition accounts with strategic 1:many campaigns, and will gain experience in best-of-class integrated ABM
- As a high-energy account-based marketer, you will be handling a portfolio of highly effective and visible multi-touch, multi-channel marketing programs that support the company’s pipeline and revenue goals across all stages of the customer lifecycle
- You will be responsible for aligning yourself with the sales organization and helping them target their most important accounts in a productive and effective way, optimizing for performance each step of the way
- You will work closely with sales, field marketing, solutions product marketing, sales development, and demand generation teams to craft and execute high-impact programs that include:
- Tailored messaging by target audience, driving toward new business, deal acceleration, or cross-sell/upsell
- Targeted advertising, paid social and contact discovery
- Multi-threaded custom digital landing pages
- Account-specific research, events, prospecting and follow up in coordination with cross-functional teams
- Every Snowflake employee is expected to follow the company’s confidentiality and security standards for handling sensitive data. Snowflake employees must abide by the company’s data security plan as an essential part of their duties. It is every employee's duty to keep customer information secure and confidential
Our take
Developed as a fresh alternative to the archaic systems of data governance and information silos, Snowflake is a frictionless cloud data platform that removes the barriers preventing organisations of all sizes from unleashing the true value of their data.
The company equips organizations with a single, integrated platform that offers the only data warehouse built for the cloud; instant, secure and governed access to their entire network of data; and a core architecture to enable many types of data workloads, including a single platform for developing modern data applications.
Major competitors include Azure, SQL and AWS, and Snowflake has managed to keep ahead of the competition, cementing itself as a global force. Across its 1300+ partners, the company's cloud manages over 250PB of data (with more than 515 million data workloads running every day). Its continued focus on product R&D and partnership expansion have Snowflake well-positioned to manage itself amidst the competition.
Freddie
Company Specialist at Welcome to the Jungle
Company
Funding (last 2 of 9 rounds)
Feb 2020
$479m
SERIES G
Oct 2018
$450m
LATE VC
Total funding: $1.4bn
Company benefits
- Comprehensive health insurance plans
- Health savings accounts
- Robust retirement plans
- Life and disability insurance
- Weekly online lunch and learns
- Virtual workout classes
- Ergonomic work-from-home equipment
- On-demand mental health and wellness programs
- Fertility benefits and family planning resources
- Generous time-off and various leave plans
- Onsite and Remote Work
- Employee discounts and pre-tax selections
- New hire equity + Employee Stock Purchase Plan (ESPP)
- Quarterly bonus or commission program
Company HQ
Menlo Park, CA
Leadership
Benoit Dageville
(Co-Founder & President of Product)Benoit, a leading expert in parallel execution and self-tuning databases, founded Snowflake after 10+ years at Oracle as a lead architect. He holds a PhD in Computer Science and has 270+ patents.
Thierry Cruanes
(Co-Founder)Thierry is a leading expert in query optimization and parallel execution. He has a PhD in Computer Science with a focus in Database Systems and is a named inventor on 200+ patents.
Sridhar Ramaswamy
(Chief Executive Officer)Sridhar joined Snowflake in 2023 via the Neeva acquisition as SVP of AI and later became CEO. He co-founded Neeva and previously led Google’s Ads business, growing it from $1.5B to $100B.
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