PR Manager, Apple
Mac
$143.9-216.9k
+ Discretionary employee stock program
Office located in New York City, NY
Personal technology company
Job no longer available
Personal technology company
1001+ employees
Job no longer available
$143.9-216.9k
+ Discretionary employee stock program
Office located in New York City, NY
1001+ employees
Company mission
Apple's mission is to bring the best user experience to its customers through its innovative hardware, software, and services.
Role
Who you are
- A minimum of 7 years experience in public relations, social media marketing, journalism, PR agency or corporate settings
- We are looking for candidates that possess strong PR/communications skills, along with a consistent track record driving PR results across consumer technology and/or consumer lifestyle
- Ideal profiles are passionate about cultivating new relationships with media and creators, and skilled at developing unique narratives and storylines that resonate with online audiences
Desirable
- Previous experience leading successful PR programs, including social-first campaigns
- Established list of media contacts and influencer relationships across consumer technology, consumer lifestyle, and students
- Motivated self-starter with a positive team-player attitude and a passion for social media, creative storytelling, and relationship building
- Ability to develop and bring to fruition PR plans that are both strategic and creative
- Ability to handle multiple projects and thrive in a dynamic environment
- Excellent attention to detail and project management skills
- Excellent writing skills with the ability to craft compelling pitches, product messaging, and more
- Proven experience working on large-scale, international, time-critical projects
What the job involves
- We are currently seeking a Public Relations Manager to join our corporate communications team
- This role will join the Product PR team helping create and implement PR initiatives for Apple's Mac business with an emphasis on social-first campaigns
Our take
With a market capitalisation that reached $3 trillion in 2022, Apple is the world's most valuable company. A vertically integrated approach and obsessive focus on the user experience have helped to make Apple one of the most successful companies in the world.
Since taking over at Apple, Tim Cook has been carefully curating the company's reputation as a champion of consumer privacy, trying to set the company apart from others that monetise their users' data.
The company even went as far as to introduce sweeping privacy changes which made it difficult to tailor ads to Apple’s 1bn+ iPhone users. This rocked the $400bn digital ads market, seriously harming the revenue of its bigger rivals in the lucrative industry and forcing them to rebuild their ad infrastructure.
Despite this, the company has been shaken by supply chain issues and moved a considerable amount of its manufacturing from China to India, and increased its Vietnam presence. This is because of multi-pronged production disruption in China, the second largest customer market for Apple, and triggered an estimated 10% revenue drop in the first quarter of 2023.
Steph
Company Specialist at Welcome to the Jungle
Insights
204% employee growth in 12 months
Company
Company benefits
- Everyone has different needs and schedules, and that’s why we offer medical plans that cover both physical and mental healthcare
- In addition, employees have the option to access medical professionals from almost anywhere and get free confidential counselling — virtual or in person
- You could also be eligible for help with fitness-related expenses
- Our medical coverage plans include family-friendly features such as fertility treatments
- Because we know there’s more than one way to bring a new child into your family, we support all kinds of new parents with paid leave and our gradual return-to-work programme
- You also get paid time away if you need to care for an ill family member and free guidance to help you find support for childcare, elderly care, legal referrals and more
- At Apple, we make sure women earn the same as men performing similar work. As part of that effort, your salary history is history — we won’t ask
- Every employee here also has the opportunity to become an Apple shareholder, because all are eligible for stock grants and also a discount when purchasing Apple stock
- To help you prepare for retirement, our pension can help you meet your savings goals. And to help you prepare for the unexpected, you’ll have the security of multiple forms of income protection
- Plan on developing both professionally and personally. Apple University creates classes, seminars and beyond-the-classroom tools that help employees understand Apple’s culture, organisation, values, and role in the world. You can sharpen general business and software skills through online classes
- For more formal education related to advancing your career at Apple, we’ll reimburse you for certain educational expenses, including tuition
- Whether you’re exploring personal pursuits, welcoming a new child or caring for a family member, rest assured that you’ll have paid time away when you need it most
- When you give money to an eligible organisation, we’ll match your donations one-for-one, so your contribution is doubled. And if you choose to donate your time, we’ll contribute US$25 for every hour you volunteer. Whether you donate time or money, Apple will match your contributions up to US$10,000 a year
- Get the world’s best prices on the world’s best products — Apple products. You’ll also get deals on great third-party accessories
- And there are services to help you manage life’s day-to-day tasks: dinner reservations, pet-sitters, shopping, personal travel, financial guidance and more
Company HQ
Cupertino, CA
Leadership
Tim Cook
(CEO, not founder)Joined Apple in 1998 and held various senior roles before being promoted to CEO in 2011. Previously Spent 12 years with IBM, most recently as director of North American Fulfilment, where he led manufacturing and distribution functions for IBM’s Personal Computer Company in North and Latin America
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