$180-220k
Subscription based publisher of sports content
Be an early applicant
Subscription based publisher of sports content
501-1000 employees
Be an early applicant
$180-220k
501-1000 employees
To produce smarter coverage for die-hard fans and redefine the way fans get access to sports content by flipping the normal model for sports journalism.
The Athletic provides authentic, in-depth coverage written by journalists who know the teams they write about inside out. Its model bucks the trend of traditional sports journalism outfits by asking for a subscription rather than relying on ad-revenue.
Despite initial doubts that users would be willing to pay for sports journalistic content, the Athletic has found significant success and was acquired by the New York times in 2022.
This collaboration was criticised at the time by investors who believed that the Athletic was undersold. However, despite The Athletic operating at a loss since the takeover, it's clear that the New York Times perceives the subscription magazine as a long-term investment, predicting that it will be operating at a profit within the next 4 years. This will be aided by accelerated customer growth and the growing trend of subscription-based sports news.
Kirsty
Company Specialist at Welcome to the Jungle
Few candidates hear
back within 2 weeks
20% female employees
8% employee growth in 12 months
Jan 2020
$50m
SERIES D
May 2019
$21.8m
SERIES C
Financial District, San Francisco, CA
Adam Hansmann
(President & Co-Founder)Previously a McKinsey Business Analyst and then Associate at Calera Capital.
Alex Mather
(CEO & Co-Founder)Vice President at startup building a community for athletes called Strava before founding The Athletic
Joined as a Product Manager, promoted to VP Product Marketing after 7 months. They were promoted to Senior Vice President of Marketing in November 2020 and became Chief Growth Officer in March 2022.
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