Senior Vice President of Corporate Communications, SharkNinja
$350-450k
+ Employee stock purchase options
Home devices and appliances
Be an early applicant
Home devices and appliances
1001+ employees
Be an early applicant
$350-450k
+ Employee stock purchase options
1001+ employees
Company mission
SharkNinja's mission is to positively impact people's lives every day in every home around the world.
Role
Who you are
- The successful candidate will be a proven leader with a bias for action and a record of working effectively through a fast-growing, results-oriented organization
- Experience leading corporate communications for a global, publicly traded enterprise.
- Proven record of successfully working as a business partner with senior management; building trust and effective relationships with leaders across the enterprise.
- Strong competency in strategic and crisis communication and public relations.
- Demonstrated business acumen and clear understanding of financial performance metrics relevant to a large global enterprise.
- Hands on crisis management experience, and the ability to make decisions and provide advice and counsel to senior leaders in fast-paced environment.
- Experience building, leading, developing, and inspiring a team of high-performing professionals.
- Strong executive presence and proven experience interfacing with external constituents.
- Bachelor’s degree required, advanced degree an advantage.
- 15+ years of progressive experience in corporate communications, public relations, or related fields, with at least 8 years in senior leadership roles.
- Proven record leading communications in complex, global, and matrixed organizations.
- Expertise in executive communications, media relations, crisis management, and employee communications.
- Exceptional written, verbal, and presentation skills with the ability to influence at the highest levels.
- Strong leadership, team development, and cross-functional collaboration skills.
- Bachelor’s degree in Communications, Journalism, Public Relations, or related field required; Master’s degree preferred
What the job involves
- SharkNinja’s SVP Corporate Communications will develop and lead a comprehensive global strategy that protects, promotes, and enhances SharkNinja's reputation among key stakeholders, internally and externally
- Reporting to Chief People Officer, Elizabeth Norberg, this individual will be a core member of the company's leadership team and will play an integral role in driving awareness and understanding of SharkNinja’s global purpose, value, and contribution
- S/he will do this by generating creative, compelling, and consistent communications and an impactful two-way narrative that effectively engages these various audiences.
- The successful candidate will be a trusted advisor and strategic counsel to the CEO, CPO, and SharkNinja’s executive leadership team, with proven experience in effectively managing the variety of stakeholder issues.
- This role will lead and develop an integrated global communications strategy to advance SharkNinja’s brand and reputation as a distinctive provider of innovative products that meet distinct customer needs.
- Act as a strategic advisor to the CEO, CPO and Executive Committee
- Provide regular advice and counsel regarding internal and external communications and messaging.
- Provide executives with a timely assessment of relevant issues and public sentiment along with their bearing on the company and its internal and external communications efforts.
- Develop a skilled and effective strategic communications team that works collaboratively to increase awareness of SharkNinja among key global stakeholders.
- Serve as one of the company's top spokespeople
- Build relationships with media and third-party influencers to enhance reputation and increase awareness.
- Ensure ShakNinja has a world-class crisis management plans and procedures and maintain an infrastructure to rapidly act as required.
- Collaborate with Investor Relations on financial communications activities, including message development for earnings, investor days, and key financial disclosures.
- In partnership with marketing team, utilize digital and social media to interact with key constituents
- Build upon existing digital capabilities for proactive and reactive responsiveness to a wide array of communications scenarios.
- Develop and track clear metrics aligned to business goals and adjust regularly to ensure maximum performance
- Implement measurement programs that drive continuous improvement.
- Develop an annual department budget and manage within expectations.
- The Chief Communications Officer will be responsible for media and external communications, social media, internal communications, and executive communications, as well as corporate social responsibility and social impact.
- Acts to surpass team goals, seizing opportunities to extend the limits of what is possible
- Sets continually higher goals for the team that are ambitious but achievable
- Identifies and acts on new opportunities that enable performance targets to be exceeded
- Seeks new challenges and is energized by exceeding targets
- Identifies all necessary stakeholders and connects with them to gain support or agreement
- Negotiates with a genuine give-and-take approach that takes all parties’ perspectives into account
- Take advantage of opportunities to build strategic relationships to achieve a specific outcome
- Engages others in open dialogue and adapts own influence approach to different stakeholders in ways that address the interests or concerns
- Anticipates emerging or potential conflicts among all stakeholders and takes steps to pre-empt them
- Create a 2-3-year roadmap or blueprint to implement the enterprise strategy in own area
- Identifies and prioritizes the most critical future factors to consider in making decisions
- Make plans to address changes or trends in the external landscape (i.e., competitors, clients, and market segments) that affect own business or area.
- Develop plans that consider the impact beyond own area, location, function, or market
Our take
Consumer demand for new and better home appliances continues to grow. SharkNinja serves this demand by designing and manufacturing innovative home goods and devices. Specifically, it has a growing line of solutions that consist of Shark cleaning and home care products and Ninja kitchen appliances.
SharkNinja has been in operation since 1994, which is testament to the quality and popularity of its products. Since its initial launch in Canada, the company has expanded into the US and the UK. In 2017 SharkNinja was bought by CDH Private Equity for over $1.5 Billion, further proof of its impressive market value. Perhaps more evidence is that it brings in annual revenues of around $4B.
SharkNinja’s main challenge is facing down big-name competitors such as home appliance giant Dyson. In fact, through innovative design, it seized the market-leading spot in traditional vacuums from Dyson and is only second to iRobot in sales of robotic models. A 2023 IPO saw an extra $296 million in funding added to SharkNinja's pot and was followed by product launches in new sectors such as air conditioning and food cooling, indicating that the company is still full of new product ideas.
Freddie
Company Specialist at Welcome to the Jungle
Insights
10% employee growth in 12 months
Company
Company benefits
- Employer paid group benefits including medical, dental, life insurance and more
- Competitive RRSP matching program
- 16 vacation days to start
- Paid sick days
- Paid volunteer and cultural days
- Employee & Family Assistance program
- An opportunity to accelerate your career with world class brands
- Continuous development and mentoring
- Opportunity to join various employee-based affinity groups
- Diverse, inclusive, and community-minded organization
- Wellness program offering free virtual fitness classes and a fitness reimbursement
- Employee product discounts
Company HQ
Needham Heights, Needham, MA
Leadership
Mark Rosenzweig
(Founder)Founded SharkNinja in 1994. Has won three Red Dot Awards for product Design.
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