Sales Development Representative, Twelve Labs
Emerging Verticals
$57.5-69k
Offers equity
VISA support as applicable
Video intelligence platform for enterprises
Be an early applicant
Video intelligence platform for enterprises
101-200 employees
Be an early applicant
$57.5-69k
Offers equity
VISA support as applicable
101-200 employees
Company mission
To set a new standard and unlock the full potential of video for the word.
Role
Who you are
- We recommend this role to candidates who are excited about the opportunity to be at the forefront of AI adoption across multiple industries and thrive in fast-paced, exploratory environments
- 0-2 years of professional experience in sales, business development, marketing, or a related field. Recent graduates or career changers with strong motivation are encouraged to apply
- Intellectual curiosity and eagerness to learn. Genuine interest in AI/ML technology and enthusiasm for understanding how video AI can transform diverse industries
- Strong communication skills. Ability to articulate complex concepts clearly and concisely in written and verbal communication, adapting your message for different audiences
- Research and analytical abilities. Comfortable conducting independent research to identify target accounts, understand industry trends, and uncover potential use cases for video AI
- Self-motivated and results-oriented. Demonstrated ability to take initiative, work independently, and consistently achieve goals in fast-paced environments
- Resilience and adaptability. Comfortable with rejection, able to iterate quickly based on feedback, and excited by the challenge of exploring uncharted markets
- Collaborative mindset. Strong team player who enjoys working cross-functionally with sales, marketing, and product teams to achieve shared goals
- Organized and detail-oriented. Ability to manage multiple outreach campaigns simultaneously, maintain accurate records, and follow through on commitments
- Tech-savvy. Comfortable learning and using sales tools including CRM systems (e.g., Salesloft, Clay, HubSpot, Apollo, etc.), sales engagement platforms, and productivity tools
- Bachelor's degree preferred but not required. Relevant experience, demonstrated skills, and passion for the role are more important than credentials
- Even if there are a few checkboxes that aren't ticked through your prior experience, we still encourage you to apply!
- If you are a 0-to-1 achiever, a ferocious learner, and a kind and fun team player who motivates others, you will find a home at TwelveLabs
What the job involves
- TwelveLabs is expanding beyond our core Media & Entertainment focus to bring the transformative power of video AI to new and emerging verticals
- As a Sales Development Representative for Emerging Verticals, you will play a critical role in building our presence across Marketing & Advertising, Health & Life Sciences, Manufacturing, Robotics, Automotive, and other high-potential industries
- This is an entry-level role designed for individuals who are eager to learn enterprise sales, understand cutting-edge AI technology, and help shape how multimodal video foundation models get adopted across diverse industries
- You will work closely with our Account Executives to identify prospects, research target accounts, develop outreach strategies, and qualify opportunities in verticals where TwelveLabs is just beginning to establish a foothold
- This is a foundational role where you will gain exposure to cutting-edge technology, develop critical sales skills, and contribute directly to TwelveLabs' expansion into new markets
- Generate qualified pipeline in emerging verticals. Identify and engage prospective customers across Marketing & Advertising, Health & Life Sciences, Manufacturing, Robotics, Automotive, and other emerging verticals through targeted outbound efforts
- Conduct market research and account planning. Research target industries, companies, and personas to understand their video data challenges and identify how TwelveLabs' technology can deliver value
- Execute multi-channel outreach campaigns. Develop and execute personalized outreach via email, LinkedIn, phone, and other channels to generate interest and book qualified meetings for Account Executives
- Qualify inbound and outbound leads. Engage with prospects to understand their business needs, technical requirements, and buying process, ensuring only high-quality opportunities are passed to the sales team
- Collaborate with Account Executives. Work closely with AEs to develop account strategies, align on target personas, and support the sales process from initial contact through opportunity handoff
- Partner with Marketing. Provide feedback on messaging, campaign effectiveness, and market insights to help refine demand generation strategies for emerging verticals
- Educate prospects on video AI capabilities. Help potential customers understand how multimodal video foundation models can solve their specific business challenges, from automated quality inspection in manufacturing to medical imaging analysis in healthcare
- Track and report on pipeline metrics. Maintain accurate records in CRM, track outreach activities, and provide regular updates on pipeline development, conversion rates, and market insights
- Contribute to go-to-market strategy. As an early member of our emerging verticals effort, share learnings about what messaging resonates, which use cases gain traction, and how to best position TwelveLabs in new markets
Our take
Developing an algorithm that can understand text or images is (relatively) straightforward. However, the challenge escalates when it comes to understanding video, where these modes merge with audio, and context becomes much harder to grasp.
Twelve Labs has developed a machine learning solution that tackles this challenge by making the inner content of videos both indexable for developers and highly searchable for users. This technology could prove immensely valuable, with use cases extending far beyond simple searchability for end users. It could be employed for more accurate monitoring of community guidelines on social media, enterprise knowledge searches, and a deeper understanding of the value of video content.
With funding under its belt, Twelve Labs is set for rapid growth. The investment will drive R&D, nearly double its workforce, and advance its video understanding technology. As it expands, Twelve Labs is well-positioned to lead the future of multimodal AI and revolutionize how organizations extract values from video content.
Steph
Company Specialist at Welcome to the Jungle
Company
Funding (last 2 of 7 rounds)
Oct 2025
$3m
EARLY VC
Dec 2024
$30m
EARLY VC
Total funding: $110.2m
Company HQ
Northern Waterfront, San Francisco, CA
Leadership
Jae Lee
(Co-Founder & CEO)After Interning as a Software Engineer at Samsung and Amazon, they joined the Republic of Korea's Cyber Operations Command as a Lead Data Scientist. Co-founded Twelve Labs after this period of military service.
Aiden Lee
(Co-Founder & CTO)Previously Interned at Korea Advanced Institute of Science and Technology (KAIST) as a Deep Learning Researcher. Completed their National Defense duty as an AI & ML Engineer in the Cyber Operations Command.
Dave Chung
(Co-Founder & GTM of Asia-Pacific)Previously a Project Team Lead at the Institute of East and West Studies (IEWS) at Yonsei University, focusing on the planning and development of the Korean Web 3.0 ecosystem (Funded by the Ministry of ICT).
Soyoung Lee
(Co-Founder & Head of Go-to-Market)Previously worked in Risk Assurance for PricewaterhouseCoopers in Seoul before co-founding Twelve Labs.
Salary benchmarks
We don't have enough data yet to provide salary benchmarks for this role.
Submit your salary to help other candidates with crowdsourced salary estimates.
Share this job
View 15 more jobs at Twelve Labs