B2B Marketing Manager, tibber
Digital electricity supplier
Posted today
Digital electricity supplier
201-500 employees
Posted today
201-500 employees
Company mission
To use digital technology to make electricity consumption smarter.
Role
Who you are
- You’re driven by impact and comfortable owning both strategy and execution. You enjoy building things from scratch, turning complexity into clarity, and using data to guide your decisions. You thrive in fast paced environments with high ownership and clear accountability
- Have solid experience in B2B marketing, product marketing, or partner/enablement marketing, owning both strategy and execution
- Are hands-on and comfortable producing marketing assets yourself (toolkits, guides, decks, videos, documentation)
- Have experience working with technical or physical products, and enjoy translating complex features into clear value propositions
- Are comfortable collaborating with product teams and contributing to in-app features or flows that support conversion
- Work data-driven, following up actions with metrics and insights rather than opinions
- Are fluent in English and comfortable working in a global role
What the job involves
- As a B2B Marketing Manager, you will play a key role in accelerating Tibber’s growth by enabling installers and wholesalers globally. By translating complex energy and hardware products into clear, practical, and scalable marketing assets, you will directly support Tibber’s mission to enable smart energy use at scale
- Own and develop Tibber’s global installer and wholesaler marketing strategy
- Translate technical product features into clear, installer friendly value propositions
- Work autonomously with end to end ownership, from idea to delivery
- Create Installer focused marketing material such as videos, images, expo material, installers guides
- Own marketing topics with our OEM partners
- Work closely with: E-commerce (primary team), central marketing and product and hardware teams
- Contribute with ideas to the development of in-app features and flows that help convert customers and support installer-led sales of Tibber hardware
- Work data driven by defining success metrics for assets and in-app initiatives. Following up performance and adoption using available data
Our take
The average household today is in a position to purchase electricity from a range of suppliers, but classically will only buy from one. Tibber supplies an AI for households to purchase energy from a number of suppliers, at the best prices at the best time of day, to reduce their electricity costs, alongside helping them to reduce usage in their homes.
The platform was built as a response to outdated utility management tools. Users access the service via an app, with the AI purchasing electricity automatically at the lowest possible price, as well as alerting customers to consume energy during the cheapest hours of the day.
The Tibber hub for smart homes is able to connect various energy sources, such as solar panels and EV chargers, to enable more intelligent electricity production as well as consumption. The company has seen huge amounts of investment, serves hundreds of thousands of households, and has its sights set on continued expansion across Europe.
Steph
Company Specialist at Welcome to the Jungle
Insights
47% employee growth in 12 months
Company
Funding (last 2 of 11 rounds)
Mar 2024
$111.1m
LATE VC
Mar 2022
$100m
SERIES C
Total funding: $294.2m
Company benefits
- Flexible work hours
- Offices in Stockholm, Helsinki, Berlin and Førde
- Annual pop-up office, to gather the work force to work, explore a new city and spend time together
- “No shoe” policy at the office to enhance the feeling of coming home - a great opportunity when it comes to showing off your slipper fashion range
Company HQ
Førde, Vestland
Leadership
Edgeir Vårdal Aksnes
(Co-Founder & CEO)Former EVP and Head of Software and Business Development at Enoro. Previously Development Manager at Visma. Co-founded Deriga.
Daniel Lindén
(Co-Founder & CPTO)Former Head of Product Management at Enoro. Previously Head of Product Portfolio at Tieto, with experience in Business Development.
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