Brand & Creative Lead, Zopa
2-3 days a week in office (Water Street, London)
Financial solutions for borrowers and savers
Posted today
Financial solutions for borrowers and savers
501-1000 employees
Posted today
2-3 days a week in office (Water Street, London)
501-1000 employees
Company mission
To create simple, fair and honest financial products that have the customer's needs at heart.
Role
Who you are
- You have a holistic approach to design, with great knowledge of different specialisms and how to happily collaborate with other design practitioners
- You are a great communicator and actively represent your discipline in the way you are able to tell simple but compelling stories about design and creative
- You have a strong graphic design background and multi-dimensional creative experience (i.e. working across multiple formats, channels and applications). You have experience working with design systems and a full suite of creative tools (e.g. Figma, Adobe) and you are familiar with standard accessibility guidelines (e.g. WCAG AA)
- You have experience working in and/or for digital product businesses where you can demonstrate how your brand design skills made an impact. (Some fintech experience is preferable but not essential!)
- You can demonstrate experience of working with product teams to implement brand design (e.g. creative illustrations or motion) in web and app experiences
- You’re able to iterate your work based on customer feedback and/or performance data
- You are able to demonstrate your ability to design direct (i.e. guide internal teams, agencies and freelancers to great design outcomes) but also are adept in technically making high quality assets
- You are entrepreneurial, thrive with autonomy and can balance strategic creative direction with hands on or iterative execution where required
What the job involves
- At this key moment in our journey, we are looking for an experienced Brand & Creative Lead to elevate Zopa’s design approach and help us show up in a distinctive, compelling and coherent visual way
- With plans to reset our design system across the end-to-end journey, we want an individual to lead this change and elevate our creative output
- Lead and direct our brand’s creative expression across our channels - bringing your fresh ideas to how we use design to communicate our messaging and content!
- Own and manage the core Zopa Bank visual identity and its related brand design system assets in partnership with Experience Design and UI practitioners
- Build a cohesive and contemporary approach to our look and feel across the end-to-end experience of the Zopa brand. Creating the right assets across marketing channels into our core web and app experience, including associated CRM and social channels
- Direct the development of brand creative and partner with external agencies on key design projects, campaigns or advertising requirements
- Find smart ways to adapt and build performance creative at a scale that meets our design principles and creative standards
- Work with Experience Design to bring more creative expression into the UI and UX process. Collaborate with product teams (design, development and product management) to integrate creative moments into digital experiences (web and app), in line with our brand proposition
- Develop a unified approach between our visual and verbal identity through close partnership on tone of voice with our Copywriting team
Salary benchmarks
Our take
Zopa has been a pioneering force in the world of finance since 2005, lending out billions in personal loans since its inception, before the launch of its bank in 2020. Its depth of lending experience makes it a digital bank with a difference - offering all the benefits customers have come to expect from a challenger bank, but backed up by 16 years of know how.
Zopa has carved out a strong position for itself in UK fintech, offering more than just loans with products like savings accounts and credit cards. And its clear focus on lending and saving has paid off, with recent investment fueling both product growth and its entry into business lending. The bank also made its first acquisition, snapping up 'buy now, pay later' platform DivideBuy, as part of its expansion strategy.
On top of that, Zopa is now boasting two consecutive years of profit doubling, a rare feat in digital banking. Backed by fresh funding, it's now pushing into new territory with plans to launch a current account and integrate generative AI into customer services.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Employee endorsements
Intelligent people
"My colleagues here at Zopa have a wealth of knowledge which they share constantly and are always willing to assist or give a second opinion on..."
Funding (last 2 of 14 rounds)
Dec 2024
$92.5m
LATE VC
Feb 2023
$101m
LATE VC
Total funding: $976.1m
Company HQ
London, UK
Articles
Leadership
Jaidev
(CEO)Promoted from within Zopa, previously COO. 12 years of experience at Capital One, including Chief Marketing Officer for UK.
Diversity, Equity & Inclusion at Zopa
Jamie Ferguson (Talent Acquisition Advisor)
- We're always looking for passionate and talented people who can help us be the best place for money. We welcome everyone, regardless of age, disability, gender, sexual orientation, parental status, race or religion.
- We run a successful mentoring program, with 28 mentors across the business. We believe this launching pad helps our internal talent stretch beyond their comfort zone, explore new avenues and grow into future leaders.
- We’re focused on ensuring a fair approach to attracting talent, from how we advertise roles to our application and interview process. For all our hiring requirements we mandate 50/50 shortlists and diverse interview panels. We also run all our adverts through a recognised gender de-coder to ensure we attract and hire a diverse range of people. More recently we’ve been experimenting with new job boards and partnerships like Otta Jobs and BYP Network (Black Youth Partnership Network) to increase diversity in our candidate sourcing.
- We’ve secured trail-blazing partnerships with organisations like Code First Girls, YSYS and BYP Network. We’ve already had huge success with our Code First Girls cohort who joined our tech community as Software Engineers and Database Administrators in January.
- We encourage Zopians to create memorable career journeys, and internal mobility plays a huge part in this. All our live job vacancies are posted on our internal jobs board. Over the last 12 months, we’ve trained and supported many Zopians to make internal career moves and become compliance officers, developers, lawyers and HR specialists. In fact, 20% of our open roles in Q3 2021 were filled by internal candidates. This not only makes Zopa a great place to work, but also allows us to break down some of the systemic pipeline issues that we see in STEM professions.
- Our Diversity & Inclusion focus groups and “All in” club celebrate diversity through various company events, such as quiz nights and “Bring your kids to work” day – our favourite is international food night!
- Everyone at Zopa has different working styles, and we want to support them in any way possible. That’s why we’re committed to flexible working whether that’s from home, in the office or a combination of both. What’s more, our model includes the option of working from abroad for up to 90 days a year!
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