Commercial Lead for Digital Business Bank, Deutsche Bank
3 days a week in office
Investment bank and financial services company
Be an early applicant
Investment bank and financial services company
1001+ employees
Be an early applicant
3 days a week in office
1001+ employees
Company mission
To be the leading global provider of financial solutions for demanding clients, creating exceptional value for its shareholders and people.
Role
Who you are
- Proven experience in a commercial leadership role (5+ years), ideally within fintech, digital banking, or B2B services for small enterprises
- Track record in strategy development in banking, market expansion and implementation of complex strategic transformation and change programs
- Strong understanding of the SME banking and financial services landscape in the Netherlands
- Strategic mindset with the ability to develop and execute commercial plans that drive tangible business results
- Data-driven decision-making skills, with the ability to interpret key performance metrics and market insights
- Leadership experience, with a track record of managing high-performing sales or commercial teams
- Strong communication and negotiation skills, with the ability to build relationships with internal stakeholders, customers, and partners
- Experience with customer segmentation, product positioning, and pricing strategies
- Tech-savvy with familiarity in digital banking trends, small business ecosystems, and online financial services
- Very structured way of working with a high willingness to develop and implement topics yourself
- Proactive and entrepreneurial mindset, and comfortable working in structures of a large traditional bank
- Business fluent in Dutch and English, both written and verbal
What the job involves
- As our Commercial Lead for Netherlands, you will play a crucial role in shaping the market entry in this segment and executing our commercial strategy, ensuring our products resonate with our target market and driving business growth
- As the Commercial Lead you will spearhead the development and execution of commercial strategies aimed at attracting small business clients in the Netherlands. You will work closely with the parent bank, global and local product teams and you will lead digital marketing, business development and a local customer support team
- In this role, you will create and implement go-to-market strategies, and ensure our offerings align with the demands of small business clients
- You will be responsible for growing the customer base, maximizing revenue opportunities, and ensuring the bank’s continued profitable growth in this attractive client segment, supporting also further market entries into other European countries
- Develop and execute commercial strategies to drive customer acquisition, retention, and revenue growth among small business clients
- Lead market research and competitor analysis to identify opportunities, trends, and gaps in the market
- Collaborate with global and local product teams and tech development teams to ensure our banking solutions are tailored to the needs of small businesses and align with local market demand
- Lead and manage local business development and marketing activities as well as a customer support team, ensuring alignment with commercial objectives and driving performance
- Establish and own key commercial partnerships, identifying and managing relationships that will expand our offering and customer reach
- Monitor performance metrics (customer acquisition, churn, revenue growth, etc.), adjusting strategies to optimize outcomes
- Develop pricing models and strategies that align with business objectives and meet customer needs
- Present commercial insights and reports to senior leadership, guiding data-driven decision-making
- Act as a brand ambassador, representing the bank at industry events, conferences, and with key stakeholders
Our take
Despite its roots in the nineteenth century, Deutsche Bank has seen strategic transformation at countless stages to remain competitive. For example, it recently launched Vert, a new digital payments company for SMEs, in collaboration with Fiserv. As a result, the company successfully filled the gap in the market for a user-friendly, all in one solution which would enable merchants to accept payments and manage money.
The company continues to benefit from its scale and reputation. Despite ongoing criticisms, its strong European ties and a global network means Deutsche Bank is well placed to help clients navigate through geopolitical and macroeconomic shifts, something that can’t be said so confidently of its competitors. Today, it operates in circa 60 countries.
Moving forwards, the company is focused on aligning more closely to environmental, social and governance (ESG) criteria to facilitate over €500B in sustainable finance and investments between 2020 and 2025.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
11% employee growth in 12 months
Company
Company benefits
- Home office flexible work time
- Annual leave & more
- Support & Counselling
- Health insurance
- Health Check & Eye Test
- Sick pay
- Rewards and everyday benefits
- Pensions
Company values
- Integrity
- Sustainable Performance
- Client Centricity
- Innovation
- Discipline
- Partnership
Company HQ
Westend-Süd, Frankfurt, Germany
Articles
Leadership
Christian Sewing
(CEO, not founder)Joined Deutsche Bank in 1989, serving in multiple positions including Chief Credit Officer. Became CEO in 2018.
Salary benchmarks
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