Senior Data Analyst, Formlabs
Growth Marketing
+ Robust equity program to build future wealth through RSUs
3-5 days a week in office (Somerville, MA)
High performance 3D Printers
Posted today
High performance 3D Printers
501-1000 employees
Posted today
+ Robust equity program to build future wealth through RSUs
3-5 days a week in office (Somerville, MA)
501-1000 employees
Company mission
To bring powerful and accessible fabrication tools into the creative hands of professionals around the world.
Role
Who you are
- This role requires a deep understanding of marketing analytics, a strategic mindset, and the ability to collaborate across cross-functional teams in a fast-paced, international, high-growth environment
- Bachelor's degree in Marketing, Business, Statistics, Economics, or related field (Master's degree preferred)
- 5+ years of experience in analytics functions
- Strong knowledge of statistical analysis, causal inference and experimentation design
- Expert of telling stories with data through narratives and data visualizations
- Proficiency in data analysis tools such as Excel, Google Analytics, Tableau, SQL, or similar platforms
- Proficiency in programming languages such as Python and/or R
- Excellent communication and presentation skills to convey complex data findings in a clear and understandable manner
- Ability to work in a fast-paced environment, manage multiple projects, and meet deadlines with colleagues around the world
What the job involves
- We are seeking a highly skilled and motivated Senior Data Analyst who will play a crucial role in driving data-driven decision-making, optimizing marketing strategies, and providing valuable insights to support our growth objectives
- This role supports the entire Global Marketing department including Growth, Product, Channel, Customer, and Brand marketing
- Utilize advanced analytical tools and techniques to extract insights from large datasets related to customer behavior, campaign performance, and market trends
- Analyze marketing campaigns and initiatives to measure their effectiveness, identify key performance indicators (KPIs), and recommend areas for improvement
- Develop and maintain dashboards and reports to provide regular updates on marketing metrics and performance to stakeholders
- Collaborate with the marketing and sales teams to define customer segments and target audiences based on data analysis and market research
- Conduct in-depth customer segmentation analysis to tailor marketing strategies and messages to specific customer segments
- Monitor and analyze competitor activities, market trends, and industry developments to provide insights for maintaining a competitive edge
- Identify opportunities and threats in the market and make recommendations for adjustments to marketing strategies accordingly
- Work closely with the marketing team to assess the performance of various marketing channels, including digital marketing, content marketing, and events
- Provide data-driven recommendations to optimize marketing strategies, allocate budgets effectively, and drive better ROI
- Generate actionable insights from data analysis to inform marketing strategies and decisions
- Present findings and recommendations to senior management and cross-functional teams through clear and compelling presentations
- Collaborate with sales, product, and finance teams to align marketing strategies with overall business goals
- Provide insights to support the development of new products and services, pricing strategies, and sales initiatives
Our take
Formlabs' founders met at MIT in 2011, and set about creating a company that would disrupt the 3D printing market. While the majority of the industry was experiencing a crash, Formlabs managed to buck the trend by implementing additive manufacturing (stereolithography) to a desktop form factor.
While many 3D printing manufacturers have tried in vain to market their hardware to home users, Formlabs has maintained a laser-sharp focus on serving the needs of professionals and large-scale companies such as Coke and Sony. Striving to keep costs low while maintaining an optimal user experience, the company has sold well over 100,000 printers.
With considerable funding at its back, Formlabs has continued to develop new solutions such as a series of mass manufacturing solutions that enable its customers to dramatically increase their 3D printing output. As the largest supplier of professional SLA and SLS 3D printers in the world, the company is well set to further its position and achieve further global growth.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
5% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
May 2021
$150m
SERIES E
Aug 2018
$15m
SERIES D
Total funding: $250.8m
Company benefits
- Robust equity program to build future wealth through RSUs
- Comprehensive healthcare coverage (Medical, Dental, Vision)
- Low cost fund options in our 401K and access to advisors
- Generous paid Parental Leave (up to 16 weeks)
- Tenure-based paid Sabbatical Leave (up to 6 weeks)
- Flexible Out of Office Plan – Take time when you need it
- Ample on-site parking & pre-tax commuter benefits
- Healthy on-site lunches, snacks, beverages, & treats
- Regular sponsored professional development opportunities
- Many opt-in culture events across our diverse community
- And of course… unlimited 3D prints
Company HQ
Ward Two, Somerville, MA
Leadership
Maxim Lobovsky
(CEO)Interned at NASA Robotics Academy, and was a Research Assistant at MIT before co-founding Formlabs.
Natan Linder
(Chairman)Co-founder and CEO at Tulip, and Member of the Board Of Directors at Volta Labs. Also an Advisory Board Member at RightHand Robotics. Previously a Research Assistant MIT Media Lab.
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