Web CRO Experimentation Project Manager, Webflow
Contract Basis
More information about location
No-code web design and hosting platform
Open for applications
No-code web design and hosting platform
1001+ employees
Open for applications
More information about location
1001+ employees
Company mission
To give creative designers the tools they need to create powerful and beautiful websites, all without having to code.
Role
Who you are
- Ideal candidates are self-motivated and self-employed professionals who excel in a dynamic environment and will be responsible for driving both increased output and efficiency of the web experimentation program
- 2-4 years of professional experience in Conversion Rate Optimization (CRO), web analytics, or growth marketing with various clients
- Have experience evaluating and testing creative and messaging, understanding what drives user action
- Are familiar with data analysis and basic experimentation techniques, with proficiency in tools such as Google Sheets, Amplitude, Snowflake and Tableau
- Have experience with, and feel comfortable using optimization platforms such as Optimizely, Intellimize, AB Tasty, Adobe Target, WVO, etc
- Are innately curious- you scrutinize results and wonder what could be tested
- Have strong attention to detail and organization with the ability to manage projects
- Strong written and verbal skills with the ability to present findings clearly and concisely
What the job involves
- At Webflow, our mission is to bring development superpowers to everyone. Webflow is a Website Experience Platform (WXP) that empowers modern marketing teams to visually build, manage, and optimize stunning websites
- This contract position will assist with the management and execution of our web experimentation program, with a primary focus on optimizing user experiences, driving growth, and increasing the velocity of our experimentation program
- This role is structured as a short-term and temporary independent contractor engagement, not as an employment relationship
- As an independent contractor, you will be instrumental in advancing our high standards across various touchpoints
- Contingent contract basis [add timeframe max 6 months contract or shorter based on project length
- Maintain the Web team’s experimentation backlog; from generating test ideas to prioritization
- Assist with site audits to identify potential opportunities
- Collaborate with internal teams to manage timely progression of experiments from ideation to launch
- Monitor live experiments to ensure no major anomalies
- Assist with Experimentation Program process improvement
- Assist with experiment interpretation, analysis, and recommended next steps
- Manage completed experiments documentation
Application process
- If you are extended an offer, that offer may be contingent upon your successful completion of a background check, which will be conducted in accordance with applicable laws
- We may obtain one or more background screening reports about you, solely for employment purposes
Our take
No-code development systems allow users to create and publish the kind of output that was once only possible with the help of a team of developers. Webflow is one such platform that allows non-developers to create professional websites without knowing any code. It joins others such as Pantheon, Weebly, Squarespace, and Wix in a hotly-contested low-code development market. While competition is high, so too is demand, with low-code platforms accounting for more than 65% of application development activity in 2024.
The popularity of platforms such as Webflow is perhaps not surprising, as low-code development is usually cheaper for companies to implement and reduces time to market. Webflow has been used by over 3.5 million designers and teams to create sites for companies including enterprise brands such as Dell, Rakuten, UpWork, and Petal. It raised a large amount of funding in a Series C round in 2022. This is being used to further develop its platform, with a longer-term goal of pivoting to providing a no-code tool not only for websites, but software development as well.
Steph
Company Specialist at Welcome to the Jungle
Insights
34% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Mar 2022
$120m
SERIES C
Jan 2021
$140m
SERIES B
Total funding: $334.9m
Company benefits
- 100% insurance coverage
- 401K and financial planning
- Paid time off
- Annual retreat and offsites
- 10% time - Take up to 4 hours per week to focus on building skills, working on projects, or learning new Webflow-related things outside of your daily to-do’s.
- Commuter benefits
- Vacation bonus
- Office setup budget
- Health and wellness stipend
- Remote work reimbursements
- Continued education coverage
- Choose your own adventure
- Webflow subscription discount
Company HQ
SoMa, San Francisco, CA
Leadership
Vlad Magdalin
(Co-founder & CEO)Having studied Computer Science at California Polytechnic, Vlad worked as a Web Associates Systems Engineer for 3 years before co-founding Chatterfox.com, where he spent 4 yeas. He left his Software Engineer position at Intuit in August 2012 to co-found Webflow the following month, and has been CEO since.
Sergie Magdalin
(Co-founder)Sergie spent 4 years as a freelance Graphic Designer before joining NameMuir Skate as a Web & UX Designer.
Bryant Chou
(Co-founder)Previously a Senior Software Engineer at Intuit and CTO at Vungle. He was also the founding CTO at Webflow.
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