Principal Product Designer, Reddit
Presence
$223.6-313k
+ Restricted stock units
Online platform for thoughts, experiences & discussions
Be an early applicant
Online platform for thoughts, experiences & discussions
1001+ employees
Be an early applicant
$223.6-313k
+ Restricted stock units
1001+ employees
Company mission
To empower communities, and make their knowledge accessible to all.
Role
Who you are
- 10-12+ years of product design experience, including leadership of platform-scale or ecosystem-level initiatives across multiple product areas in consumer technology
- A portfolio showing Principal-level scope: original product vision, systems architecture, exceptional interaction design, executive influence, end-to-end coherence, and measurable impact beyond a single team or launch
- Experience defining foundational product architecture, shared interaction models, or platform strategies adopted by multiple teams
- Strong ability to influence product priorities and executive decisions without direct authority
- A track record of connecting long-term product vision to executable near-term launches, experiments, and organizational commitments
- Expert interaction design and information architecture skills, with sound judgment about when to reuse, evolve, or create new patterns
- Fluency with AI-assisted design and coding workflows, especially using prototypes to validate system behavior and improve strategic decisions
- Strong understanding of research, data, experimentation, accessibility, and technical constraints, plus exceptional communication and facilitation skills
- This is a role for a designer who can make complex ecosystems feel simple, coherent, and worth coming back to
What the job involves
- Presence shapes how people, creators, businesses, and communities show up, are understood, discover each other, and participate across Reddit. As Reddit continues to evolve across profiles, identity, business tools, discovery, and new consumer experiences, we need a Principal Product Designer to make these surfaces feel connected, navigable, trustworthy, and distinctly Reddit
- This is a systems-level design role, not ownership of a single feature or vertical. You’ll define how identity, profiles, business presence, community context, discovery, navigation, and participation work together across Reddit, creating the models and patterns that help Reddit evolve as one ecosystem while enabling individual teams to move quickly
- You’ll work across Design, Product, Engineering, Research, Data Science, Content Design, and executive leadership to turn ambiguity into clear product direction, durable frameworks, and executable paths forward
- Define the UX architecture for Presence across profiles, identity, business tools, community context, discovery, and new product surfaces
- Translate broad company priorities into multi-year experience strategy, decision frameworks, and sequenced paths from today’s product to the future state
- Create shared models, interaction patterns, navigation approaches, and experience principles that multiple teams can build against
- Resolve overlaps, gaps, and conflicting approaches across teams before they become fragmented user experiences or duplicated investments
- Influence product direction and planning with senior Product, Engineering, Research, Data Science, Content Design, and Design leaders
- Lead UX framing for high-stakes ecosystem decisions, presenting recommendations, alternatives, risks, and success signals to senior executive audiences
- Use AI-assisted design and coding tools to prototype future-state concepts, test system behavior, expose edge cases, and accelerate strategic decisions
- Raise the quality bar for interaction design, information architecture, accessibility, trust, and systems coherence while mentoring senior designers
Our take
Reddits is an online platform that hosts thousands of message board communities (known as subreddits) designed to foster authentic human connection. With more than 130,000 communities covering everything from food, entertainment and sports, to niche interests for highly specific audiences, there's virtually a space for everyone.
The platform attracts over 120 million daily users and billions of monthly page views. While these figures are smaller than those of social media giants like Facebook and X, Reddit stands out by offering easily discoverable communities where users can dive deep into virtually any topic imaginable.
Today, Reddit continues to grow its user base and expand its reach, remaining a unique hub for conversation, connection and shared interests. With its strong community-driven model and steady revenue streams, it's most definitely positioned to stay a central part of online culture for years to come.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
57% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Aug 2021
$410m
SERIES F
Feb 2021
$250m
SERIES E
Total funding: $1.2bn
Company benefits
- Comprehensive health benefits
- Flexible vacation & Reddit global days off
- Family planning funds & 4+ months paid parental leave
- Personal & professional development funds
- Paid volunteer time off
- Workspace & home office benefits
Company HQ
SoMa, San Francisco, CA
Leadership
Steve Huffman
(CEO & Founder)After co-founding Reddit in 2005, they stepped away from the company to co-found Hipmunk, where they were the CTO for 5 years. They returned to Reddit in 2015, and have been the CEO since.
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