Growth Marketing Lead, Headway
Referrals
$108-135k
+ Equity. Salary varies depending on location of applicant
Therapist-by-insurance marketplace
Be an early applicant
Therapist-by-insurance marketplace
1001+ employees
Be an early applicant
$108-135k
+ Equity. Salary varies depending on location of applicant
1001+ employees
Company mission
To build a new mental healthcare system, rewired for access and affordability.
Role
Who you are
- You have 4-6+ years experience as a growth marketer or operator in high-growth environments
- You have an empathetic, customer-centric approach that keeps the customer experience at the center
- You are data-driven - you love to dig into the numbers and details to derive new insights and identify new opportunities
- You thrive in a fast paced, high-growth startup environment and have launched experiments in these environments
- You are excited by the opportunity to own end to end initiatives, from high level strategy as well as roll-up the sleeves work to get things done
- You have a proven track record of setting targets and creating a strategic framework to consistently meet them
- You are experienced in working with cross functional teams
- You have experience with referral programs, B2B, and/or marketplaces (a plus)
What the job involves
- Our Referral Marketing team is building a best in class referral program, and you will have a pivotal role in our mission to revolutionize the therapy healthcare marketplace
- We are looking for an experienced growth marketer who will launch high-velocity experiments and build upon the end to end referral user journey, learning and creating new tactics to further engage our user base
- Design and launch new experiments to further extend our referral program
- Work with a dynamic cross-functional team to create new product features
- Be responsible for channel goals while optimizing existing channel tactics
- Leverage customer and data insights to identify opportunities for new segmentation strategies
- Develop strategy and best practices for engaging user base across segments and cohorts
- Track and analyze program performance, and identify opportunities for optimization
Our take
1 in 4 US citizens are currently living with treatable mental health conditions, however, a vast majority of people are unable to access the care they need, the primary reason being cost. Headway connects clients with therapists who accept insurance as payment and provides independent practitioners with the tools and resources needed to serve their patients and manage administrative workloads.
Headway’s concept is timely, with national mental health under particular strain following events from the past few years. The company facilitates over 300,000 appointments per month and has attracted backing from the likes of Accel and Google Ventures.
Covering 16 states and the District of Columbia, the company intends to broaden its presence across the US using its 2023 Series C funding of $125 million. This is a crucial avenue for further growth, as medical care deserts across the US mean the potential market is vast.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Some candidates hear
back within 2 weeks
64% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Jul 2024
$100m
LATE VC
Oct 2023
$125m
SERIES C
Total funding: $327m
Company benefits
- Work from home opportunities
Company values
- Think future first
- Act like a Headway owner
- The first time is always handmade
- Be relationship-obsessed
- Invest in yourself to invest in our mission
Company HQ
Tribeca, New York, NY
Articles
Leadership
Andrew Adams
(CEO)Worked as a Product Analyst at Spring, and was a Software Development Engineer Intern at Amazon.
Salary benchmarks
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