Senior Business Development Manager, Mistplay

EMEA

€50-70k

The salary listed is based on the National Average across Italy, and is based on base salary alone, there is also a commission component.

Junior and Mid level

London

More information about location

Loyalty app for mobile gamers

Be an early applicant

Loyalty app for mobile gamers

201-500 employees

B2CGamingSaaSMobile

Be an early applicant

€50-70k

The salary listed is based on the National Average across Italy, and is based on base salary alone, there is also a commission component.

Junior and Mid level

London

More information about location

201-500 employees

B2CGamingSaaSMobile

Company mission

To be the best way to play mobile games for everyone, everywhere.

Job

Company

Role

Who you are

At least 2 years closing monetization or partnership deals with app publishers
A real grasp of monetization mechanics — revenue share, eCPM, fill, ARPU
A track record of closing deals yourself, not just sourcing them
Comfort talking to publisher product and monetization stakeholders
Ability to back a pitch with data and work cross-functionally with Product and Ops
Strong written and spoken English

What the job involves

This is a closing role. You'll bring publishers onto our offerwall and run your own pipeline end to end — find them, get in front of the right person, sign them
Build and own a pipeline of app publishers across categories (rewarded apps, loyalty programs, utility, lifestyle, fintech, and beyond)
Get in front of their monetization, growth, or partnerships teams and show them the revenue an offerwall adds without disrupting their app
Build the business case yourself and prepare revenue projections
Close against a quarterly number
Work with Product and Ops to get partners live and performing

Salary benchmarks

Our take

Customer retention in mobile gaming can lead to increased ad revenue and more immersive experiences. Mistplay is a loyalty program helping publishers achieve a higher hit rate on their games, whilst simultaneously rewarding gamers for their loyalty.

Its loyalty programme involves curated game recommendation libraries and rewards for partaking in challenges and tournaments. Publishers gain increased ad revenue for partnering with Mistplay, as well as the chance to capitalise on a 6 million+ user base. Indeed, Mistplay has grown significantly since its launch in 2016, resulting in a buyout by GrowthCurve Capital in 2021.

Whilst it mainly focused on Android devices up until 2025, the release of Mistplay for iPhone marks a step up for the company. Its advertising and loyalty programmes can now reach an even larger consumer base, indicating a promising future for the pioneering ad and gaming platform.

Freddie

Company Specialist at Welcome to the Jungle

Insights

Glassdoor (3.6)

Trustpilot (4.1)

Company

Company HQ

International District, Montreal, QC

Leadership

Henri-Charles Machalani

(Co-Founder & Board Member)

Henri is also an Investor at Groq and a Board Member at Sami Agtech.

Eugene Joannides

(Co-Founder & Board Member)

Eugene is also an Investor at Attain, DataGPT and GENAIZ, and a Limited Partner at GrowthCurve Capital. He previously studied Finance at Concordia University.

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