Performance Marketing Expert, Leapsome
$105-135k
Pre-IPO equity package / variable stock option plan and bonus
AI-powered HR software and people platform
Job no longer available
AI-powered HR software and people platform
101-200 employees
Job no longer available
$105-135k
Pre-IPO equity package / variable stock option plan and bonus
101-200 employees
Company mission
To make work more fulfilling for everyone.
Role
Who you are
- Bachelor’s degree in Marketing or Business is a plus
- At least 5 years of proven experience in hands-on growth marketing roles in a B2B SaaS company (startup experience is a plus)
- In-depth knowledge of paid media channels, advertising platforms, and campaign optimization
- Strong analytical skills and proficiency in data-driven decision-making
- Excellent communication and collaboration skills
- Continuous hunger for learning and career development
What the job involves
- We seek an experienced and dynamic Senior Growth Marketing Expert (d/f/m) to spearhead our growth initiatives
- Paid Campaign Planning and Execution:
- Develop and implement growth campaigns across paid media channels, including Google, Bing, LinkedIn, Meta, and others
- Ensure campaigns align with overall business objectives, performance targets, and target audience
- Track, analyze, and report on campaign performance against key metrics
- Use data-driven insights to optimize ongoing and future campaigns
- Lead LP Optimizations and AB Testing:
- Take the lead in optimizing landing pages and conducting A/B testing for continuous improvement
- Implement strategies to enhance user experience and funnel conversion rates
- Creative and Copy Optimization:
- Develop and optimize creative assets and ad copy to maximize engagement and conversion
- Test & analyze creative impact and collaborate with our design team to optimize creative creation for improved conversions
- Stay updated on industry trends and best practices in ad creatives
- Cross-organizational Collaboration:
- Work closely with cross-functional teams for the seamless execution of integrated campaigns
- Ensure alignment with overall marketing and business strategies
- Collaborate with Sales Development Representatives (SDRs) to ensure proper lead handling and pipeline development flows
- Provide insights and feedback to improve lead generation and nurturing processes
- Freelancer and Agency Management:
- Guide and monitor freelancers and agencies involved in campaign management
- Foster collaborative relationships to maximize campaign effectiveness
Our take
Berlin-founded, New York-based Leapsome is a ‘people enablement’ platform that works to improve employee performance and satisfaction through various methods from feedback and OKRs to employee engagement and corporate learning options.
Recognizing the amount of time a person will spend in a work environment, the company aims to help employees grow and develop in this time, whilst boosting a company’s efficiency and productivity. Over a relatively short time, it has amounted trust and respect within the industry.
The company has now accrued over one thousand customers across Europe, U.S, Asia and Australia, including impressive clients such as Spotify and Mercedes-Benz. Leapsome has also raised considerable funding towards accelerating its US market presence whilst continuing to develop new products and features.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
87% employee growth in 12 months
Company
Funding (1 round)
Mar 2022
$60m
SERIES A
Total funding: $60m
Company benefits
- Stock options: You'll get to own a part of Leapsome via our stock option program.
- Development budget: You'll receive a yearly budget of €2,000 for professional development.
- Flexible schedule: Whenever the role allows, you'll be able to adjust your schedule to your needs.
- Work-life balance: We want you to enjoy yours to the fullest and we respect your time!
- International colleagues: We’re an international team and are happy to support your visa and relocation.
- Team activities & sports: We host regular team events (even remotely), and offer a sports membership.
Company HQ
Midtown South, New York, NY
Leadership
Jenny von Podewils
(Co-Founder & Co-CEO)Previously co-founded udexter and has served as Advisor to the CEO for DIE ZEIT.
Kajetan von Armansperg
(Co-CEO)Previously co-founded Alive and served as Vice President of Product for Zencap.
Salary benchmarks
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