Director of Product Marketing, Runa

Salary not provided

Offers Equity via participation in the Employee Options pool

Senior and Expert level

London

1-2 days a week in office (Shoreditch, London)

We are building the rails for digital money

Be an early applicant

We are building the rails for digital money

101-200 employees

FintechB2B

Be an early applicant

Salary not provided

Offers Equity via participation in the Employee Options pool

Senior and Expert level

London

1-2 days a week in office (Shoreditch, London)

101-200 employees

FintechB2B

Company mission

To increase access to goods and services for everyone, one payout at a time by enabling digital money to flow further, faster and more freely for businesses sending small amounts of money to the people they serve.

Job

Company

Role

Who you are

Significant experience in senior product marketing positions within high growth, B2B payments businesses
Expertise in payments, fintech or banking,, confident in navigating the nuances of financial products, global payouts, regulatory considerations, and API-first platforms
The ability to translate value through storytelling, shaping messaging to a range of audiences,
Proven background leading multiple product or feature launches, able to demonstrate the strategic thinking and cross-functional collaboration that drove their success and the outcomes achieved
You understand what great sales enablement looks like and have developed impactful assets like playbooks, pitch decks, and battlecards
You’re comfortable operating with autonomy and ownershipEven if you do not meet all of the above requirements but still think you would be a good fit for the role we would still encourage you to apply

What the job involves

We’re looking for a Director, Product Marketing to work closely with the Head of Product Marketing to drive the go-to-market strategy and shape how we communicate the power of our payments and financial infrastructure and products from end to end
Sitting at the heart of our GTM motion, this is a high-impact individual contributor role with strategic visibility.
If you’re energised by translating technical ideas into market-winning narratives and love owning the end-to-end product marketing lifecycle, this role is for you
Taking the lead on strategic launches of payments and API-first products, from planning and messaging, to content and enablement across commercial and technical audiences
Crafting clear, differentiated messaging and positioning, collaborating with Product and GTM stakeholders to shape product narratives and bring new payments features to life
Partnering with Go-To-Market teams to develop and refine enablement content that empowers teams to confidently sell and support Runa’s complex financial products
Diving deep into the competitive landscape, synthesising market insights into actionable positioning strategies and product recommendations
Operating in a fast-paced, high growth environment, with the autonomy to lead, test, learn, and adapt as you help scale an industry-defining platform

Salary benchmarks

Our take

The non-cash rewards industry is worth $300 billion, yet hasn't seen much innovation. Incumbents focus on physical gift cards, and a lot of the work is done on spreadsheets and outdated systems.

Runa (rebranded from WeGift) has built a platform that offers API access for businesses to automate sending digital rewards.

There are clear similarities to Stripe here: they revolutionised payments to businesses and are now worth $20 billion. Runa is providing quick integrations for developers and simple design, just like Stripe, but do it such that businesses can 'pay' their customers.

Runa had a strong year in 2023, diversifying its customer base and bringing to the market more than 1500 payout types. It is available in over 40 countries and 25 currencies, indicating a massive leap forward for the platform.

Steph

Company Specialist at Welcome to the Jungle

Insights

Top investors

37% female employees

64% employee growth in 12 months

Glassdoor (3)

Company

Funding (last 2 of 6 rounds)

Nov 2022

$34.9m

SERIES B

Mar 2021

$12m

EARLY VC

Total funding: $62.1m

Company benefits

A minimum of 25 days holiday + public holidays. We also offer 4 company reset, 1 per quarter.
£1,000 annual L&D allowance to invest in mastering your craft, including accredited studies
Recognition Awards, where we shine the spotlight on exceptional employees every quarter who in turn get a £500 award
Staff perks with Runa brands - discounts of up to 12% on coffee, weekly groceries, holidays, the list is endless
Generous maternity and paternity packages to make sure you get to spend time with your new bundle of joy
Private Medical Health Insurance with Bupa
Participation in the Employee Options pool giving you ownership in Runa and participation in the upside
Pension scheme (3% contribution)
Cycle to work scheme - save some £££ on buying a bike
Workplace Nursery benefit, where Runa makes a contribution to your child's nursery for equipment, training, redecoration or anything else

Company values

Build Trust
Dive Deep
Adapt & Overcome
Master Your Craft

Company HQ

Shoreditch High Street

Leadership

Aron Alexander

(CEO)

Previously founded a property investment company. Also worked for Zapper (payments and loyalty company)

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