Content Marketing Manager, Supercritical
£50-60k
+ Stock options
More information about location
Carbon removal marketplace
Job no longer available
Carbon removal marketplace
21-100 employees
Job no longer available
£50-60k
+ Stock options
More information about location
21-100 employees
Company mission
To bring radical transparency to the carbon removal market
Role
Who you are
- We’re looking for a Content Marketing Manager with at least 5 years of experience who knows what it means to setup and run content in a high-growth, high-change environment for an audience of senior people at the largest companies in the world
- That could be a busy newsroom, a high performing team, or scrappy startup. It’s likely you’ve owned content strategy to some extent before, balancing the foundational content marketing must-dos with experimental tactics
- You deliver on high velocity content requirements across multiple formats with an exacting eye for detail, yet rarely miss a deadline
- You fearlessly wield ChatGPT to propel your productivity and keep your editing eye sharp
What the job involves
- Develop and refine the content marketing (including social) and editorial strategy, gradually assuming ownership of the strategy from our Director of Marketing
- Lead the ideation, creation, editing, and distribution of technical content, managing a dependable content production pipeline, content calendar, and distribution process. Cultivate relationships with freelancers, agencies, and internal subject matter experts to ensure adequate resources for our content calendar
- Produce authoritative, insightful content that serves as a primary resource for our customers and broader audience. Conduct thorough research on complex topics in climate technology and collaborate with internal and external climate experts to create long-form editorial pieces, including reports, analyses, in-depth articles, and thought leadership essays
- Write copy to support marketing, sales, and product needs through blog posts, emails, case studies, landing pages, ad copy, talk tracks, and more. Expertly repurpose content into formats suitable for various audiences and channels
- Refine and edit content produced by freelancers and team members, ensuring consistency, accuracy, and high quality. Mentor team members to enhance their writing skills and subject matter expertise
- Develop and refine the SEO strategy, applying best practices to optimize content
- Maintain extreme responsiveness to internal and external opportunities, such as new carbon removal methods and climate regulation changes. Actively seek compelling climate stories to engage the audience
- Analyze monthly analytics reports, evaluating KPIs like organic traffic, keyword positioning, and commercial goals to enhance content strategies
- Contribute to developing and establishing the voice of Supercritical into a distinguished, recognised one. Continually think about how we get our point of view out into the world by pitching and implementing new content and marketing strategies to elevate brand presence
Salary benchmarks
Our take
Supercritical is offering businesses the option to reach carbon net zero output. It measures a company’s carbon footprint, creates an actionable plan for reducing emissions, and recommends a portfolio of high-quality carbon removal offsets to buy. It does this through unprecedented transparency of price, availability and quality, so its customers know exactly how its carbon output is being reduced, and what effect this reduction will have.
Businesses create a lot of pollution that either needs to be lowered or removed from the atmosphere to keep the earth’s warming below 1.5 degrees Celsius. With a greater carbon footprint than the entire aviation industry, Supercritical has made the tech industry an initial target.
When companies buy conventional offsets, the carbon emitted still remains in the atmosphere as someone else gets paid not to emit the same amount of carbon. Supercritical differentiates itself by focusing exclusively on carbon removal offsets that actively remove toxins from the atmosphere through methods such as tree planting, biochar, enhanced weathering, bio-oil sequestration, and direct air capture. It partners its customers with teams of climate scientists on carbon removal procurement, offering live pricing and granular vetting to simplify carbon reduction for the fluid and volatile tech industry.
Supercritical counts well-known businesses The Economist Group, Virgin Atlantic and Rothschild & Co as customers. And its using funding to grow its carbon removal to a mass scale, placing it in a good spot to do so with its unique strategy.
Steph
Company Specialist at Welcome to the Jungle
Insights
40% female employees
Company
Funding (2 rounds)
Jun 2023
$13m
SERIES A
Aug 2021
$2.7m
SEED
Total funding: $15.7m
Company benefits
- Unlimited Annual Leave – Take the time you need to recharge
- Extra Time Off – The first Friday of every month is a company-wide day off
- Pension Contribution – We’ll match your 5% contribution with 3%
- Flexible Hybrid Work – Work remotely first, with the option to use our London co-working space in Old Street, London
- Wellbeing & Home Setup Support – £1,000 annual wellbeing allowance + up to £500 for home office equipment
- Team Socials – Monthly company gatherings in London and annual company multi-day offsites
Company HQ
Westminster, London, UK
Leadership
Michelle You
(Co-Founder & CEO)Co-founder of Songkick and was CPO for 9 years. Product Consultant & Advisor for several startups and was a Venture Partner at LocalGlobe. Current Board Member of Subak and Member of Getting to Zero Steering Group.
Aaron Randall
(Co-Founder & CTO)Progressed from Software Developer to CTO of Songkick over the course of 7 years. Previously interim CTO and then Technical Advisor at Lingumi.
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