Go-to-Market Strategy Lead, Clair
$140-180k
Offers equity
5 days a week in office
Wage advance service
Be an early applicant
Wage advance service
21-100 employees
Be an early applicant
$140-180k
Offers equity
5 days a week in office
21-100 employees
Company mission
To create financial freedom for America’s workforce.
Role
Who you are
- 2–7 years of experience in investment banking, consulting, strategic finance, corporate strategy, market intelligence, or a similar analytical role
- Strong research, analytical, and problem-solving skills
- Exceptional attention to detail and ability to synthesize large amounts of information
- Strong written and verbal communication skills
- Comfortable navigating ambiguity and operating in a fast-paced startup environment
- Naturally curious with a strong interest in fintech, payroll, HR technology, and embedded financial products
- Highly organized and capable of managing multiple workstreams simultaneously
- Strong Excel/Sheets and presentation-building skills
- Experience building market analyses, company landscapes, or strategic recommendations preferred
What the job involves
- We’re hiring a Go-to-Market Strategy Lead to help shape how Clair identifies, prioritizes, and expands into new markets and customer segments, while owning our end-to-end process to find, and understand deeply the potential champions within each organization
- This role is ideal for someone with 2-7 years of experience in their career with a background in investment banking, consulting, private equity, strategic finance, market research, venture capital or business operations who wants to move closer to operating within a high-growth fintech company
- You’ll work directly with Clair’s Chief of Staff and partner closely with Partnerships, Sales, Product, Marketing, and Data teams to deeply understand the embedded fintech ecosystem, identify high-potential target companies and buyers, analyze market trends, and help inform Clair’s long-term go-to-market strategies
- This role will begin heavily focused on research, market intelligence, and strategic analysis, with the opportunity to evolve into a more influential strategic partner helping shape company-level sales, GTM, and product decisions over time
- Research and analyze the embedded fintech, payroll, HRIS, and workforce technology landscape, as well as trends and fits for Clair’s product
- Assess buying signals and market dynamics to identify and prioritize high-potential target customers and strategic market opportunities
- Build detailed company profiles, market maps, and ICP segmentation frameworks, and determine potential buyer/decision makers and their circles of influence
- Conduct competitive intelligence and track industry trends, partnerships, and market movements
- Analyze market sizing, whitespace opportunities, and expansion strategies for Clair’s current and roadmapped products
- Synthesize complex information into clear, actionable insights for leadership in order to drive forward deal closing
- Partner cross-functionally with Partnerships, Product, Marketing, Sales, and Data teams to develop comprehensive and concrete steps in our GTM strategy, driving ARR and usership increases
- Help develop scalable frameworks for evaluating new business opportunities
- Develop and action scalable frameworks for identifying target accounts, mapping key stakeholders, and helping Clair engage the right decision-makers within prospective partner organizations
- Support strategic initiatives and special projects tied to Clair’s growth strategy
- Leverage AI tooling where possible to develop efficient and scalable research, contact, and closing processes
- This role will play a key part in helping Clair define where we go next
- The insights, research, and strategic recommendations generated by this person will directly influence how we expand our customer base, prioritize opportunities, and position Clair within the evolving embedded fintech ecosystem
Our take
Clair is a social impact fintech startup offering instant no-fee pay access, so that gig companies and HR tech can offer hourly workers cash advances on their earnings. It aims to both mitigate the risks taken on by workers in the growing gig economy, and help gig companies recruit and retain their workforce in a market characterized by fluctuating demand.
Clair secured two rounds of funding from Thrive Capital, a big win given their reputation for funding and building game-changing fintech. This is a game that certainly looks set to change - with 80 million hourly workers and 60 million gig workers, this precariously positioned segment of the US workforce is both large and growing.
Mastercard, MetaBank, and Galileo have all thrown their weight behind Clair to provide the financial infrastructure that makes their payment model possible. Following the recent surge in the gig economy, Clair offers both an attractive and necessary tool to sustain the livelihoods of the people working in this sector.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
10% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
May 2025
$23.2m
SERIES B
Jul 2023
$25m
EARLY VC
Total funding: $68.3m
Company benefits
- 100% Medical, Dental, & Vision Coverage, with option to extend to your family
- Fully-paid parental leave
- Company-sponsored 401k, HSA, and FSA
- Unlimited vacation
- Work from home setup allowance
- Access to your earnings every day on Clair
- Company-sponsored short-term and long-term disability insurance
Company HQ
Flatiron District, New York, NY
Leadership
Alex Kostecki
(Co-Founder, President & COO)Alex worked at Deloitte for 6 years, spending time in strategy and operations consulting before co-founding Clair.
Nico Simko
(Co-Founder & CEO)Nico worked in Fintech M&A at J.P. Morgan and is part of the Finance Council for Forbes.
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