Demand Generation Manager, Akeneo
EMEA South
€40k
+ a €5,000 annual bonus paid in quarterly portions
1-2 days a week in office
Product Experience Management solutions
Be an early applicant
Product Experience Management solutions
201-500 employees
Be an early applicant
€40k
+ a €5,000 annual bonus paid in quarterly portions
1-2 days a week in office
201-500 employees
Company mission
To fundamentally disrupt the product information category and better serve the rapidly growing needs of modern omnichannel brands and retailers.
Role
Who you are
- The successful candidate will have a keen attention to detail, an aptitude for project management, strong writing skills, a willingness to learn, and a passion for supporting successful activities
- You have +2 years of marketing experience
- You act with empathy and communicate with honesty, openness, and respect
- You have strong communication and organisational skills
- You are attentive to detail and results-oriented
- You have experience managing marketing budgets to deliver strong ROI on demand generation activities
- You’re able to adapt to change, take on new projects, and work independently
- You’re comfortable with marketing automation tools, CMS, and CRM systems
- You speak French and English fluently (Italian is a plus)
What the job involves
- The Demand Generation Manager, based in Paris, will support Akeneo in the strategy and execution of lead generation in Southern Europe
- You will support an integrated strategy of paid digital marketing, events/webinars, emailing, social media, and other initiatives to generate leads and return on investment
- This role will work closely with sales, operations, and the international marketing team
- You will be integrated into the regional marketing department under the supervision of the EMEA/APAC Marketing Manager, and you’ll manage one working student
- Collaborate with marketing teams to support sales activation and the effective use of campaigns and marketing resources
- Research relevant vendors (trade shows, webinars, paid media, etc.) for our market, targets, and verticals
- Manage the data and lead import process to support campaign tracking and measurement
- Contribute to all marketing programs - managing the calendar, promotional plans, and planning
- Support Akeneo's social media accounts through planning, tracking, and data aggregation
- Provide social media posts for internal teams
- Support logistics related to programs
- Participate in the website updates (blog posts, white papers, etc.)
- Work closely with sales and partner teams to support territory programs and plans to generate qualified leads and pipeline
- Build the marketing plan to meet the inbound objectives for the year
- Manage, train and develop the skills of the Demand Generation Specialist Southern Europe (working student)
Application process
- Interview with Talent Acquisition: A 30-minute conversation with one of our Talent Partners, where you’ll learn more about the role, Akeneo, and briefly go through your experience and expectations
- Interview with the hiring manager: During this 60-minute interview, you'll meet with your future manager and learn more about the role
- The manager will also evaluate your hard/soft skills by discussing your experience in more detail
- Interview with the leadership: During this 60-minute interview, you'll meet with the VP of Marketing as well as the hiring manager
- They will cover additional aspects of your marketing experience and dig into more specific skills
- At all stages of your recruitment process, our Talent Acquisition team is committed to giving you an update in a one-week time frame
Our take
Based in France and Boston, Akeneo is a provider of product experience management (PXM) and product information management (PIM) solutions. The platform enables businesses with products to create growth opportunities by delivering product experience.
The company is trusted by leading global brands, including PUMA, Canon USA and Giant Tiger. The appeal of Akeneo’s services is its enablement of retailers to activate product experiences across all communication channels, rather than having to manage catalogs using spreadsheets or an out-dated ERP.
In 2022, Akeneo raised further funding, which was invested into accelerating the product development roadmap and expansion of its strategic partnerships. Continued investment and support brings Akeneo ever closer to its goal of best serving the growing needs of modern omnichannel brands and retailers.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 5 rounds)
Mar 2022
$135m
SERIES D
Sep 2019
$46m
SERIES C
Total funding: $196m
Company benefits
- 🌎 Diverse, cross-cultural team
- 🎉 Annual All Staff gathering week, office parties, team offsites
- 🧳 Once a year, travel to another office location for a period of 2 weeks
- 👋 Top-notch 8-week onboarding program for new teammates, including live presentations, online courses you can take at your own pace, and an exhaustive checklist with all the resources, calls-to-action and support contacts for a smooth integration into the company
- ⏰ Flexible working hours, global home office policy
- 🧘 Individual and confidential coaching sessions with a mental health practitioner of your choice
- 🔊 Best-in-class communication and collaboration tools: Slack, Notion, Google Suite, Jira, GitHub..
- 💻 Choice of a Mac or a Windows laptop
- 💸 Personal remote allowance to maximize your home office environment
- 🎫 Participation in in-house events welcoming external guests (ie. Meetups) or industry events
- 🧑🏫 Group and individual training opportunities
- 👨💻 Attendance at the yearly business or tech conference of your choice
Company values
- Humility - We want to become better at what we do, and we acknowledge that we are not there yet
- Innovation - We take pride in developing an open-source solution. This makes our solution powerful, open to everyone, and we are very attentive to our code quality
- Benevolence - We believe everyone is doing their best, and we commit to helping each other in a friendly way, with an ‘open door’ policy
- Openness - We love hearing new ideas and opinions. We are always excited to welcome new employees with different backgrounds who can share their experiences and challenge our status quo
- Beer - We do serious business without taking ourselves too seriously. We love to get together and share fun moments at work
Company HQ
Dervallières-Zola, Nantes, France
Articles
Leadership
Benoit Jacquemont
(CTO)Previously served as CTO for Smile Group.
Fred de Gombert
(CEO)Previously founded and acted as CEO for Manalee. Served as Pre-sales Manager & eCommerce Director for Smile.
Nicolas Dupont
(CPO)Previously acted as Technical Project Manager for Smile and Technical Project Manager for My-Store SA.
Yoav Kutner
(Advisor)Recent co-founded and acts as CEO for both MageCore and Oro. Previously co-founded and acted as CTO for both Magento and Varien.
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