Product Marketing Lead, Firstbase.io

$160-190k

Offers equity and amazing annual bonuses (Every team at Firstbase has a bonus structure which usually accounts for 10% of OTE)

Salesforce

Hubspot

Mid and Senior level

New York

3-4 days a week in office

All-in-one Company OS

Open for applications

All-in-one Company OS

21-100 employees

FintechB2BEnterpriseComplianceBusiness IntelligenceSaaS

Open for applications

$160-190k

Offers equity and amazing annual bonuses (Every team at Firstbase has a bonus structure which usually accounts for 10% of OTE)

Salesforce

Hubspot

Mid and Senior level

New York

3-4 days a week in office

21-100 employees

FintechB2BEnterpriseComplianceBusiness IntelligenceSaaS

Company mission

To help define how founders across the globe launch, manage, and grow their businesses.

Job

Company

Role

Who you are

We are looking for risk-takers with diverse experience who can provide fearless feedback
4+ years of experience as a Product Marketing Manager, Performance Marketing, or Growth Marketing
Are an excellent writer and a native English speaker
Experience in Tech B2B Marketing is highly required
Excellent communication skills: collaborate effectively across internal teams and with external partners
High integrity and a customer-first mentality
Analytical background: you can investigate and understand data to drive action and results
Have worked with a marketing automation system in the past (Hubspot, Salesforce, or similar)
Self-starter mindset

What the job involves

Firstbase is much more than just incorporation. Our team is dedicated to building products & solving some of the startups’ hardest problems, with particular focus on:
Democratizing access to financial infrastructure
Automating tasks every founder faces when running a business
Making tools and resources more accessible to everyone, everywhere
Building integrated solutions for founders and removing friction
Delivering opportunities to traditionally overlooked founders and companies
Democratizing access to knowledge
You will have the following duties:
Work with business lead to come up with a strategy for customer growth, acquisition, and retention
Create insightful and knowledge-packed content to attract and engage our target personas across multiple channels such as blogs, web and landing pages, social media, and emails
Measure and optimize the content marketing campaigns across various channels
Manage the acquisition funnel
Enable the growth & adoption of Firstbase.io’s products within our existing user base and external channels
Assist with product launches and sales structuring for the strategy to identify market needs and customer personas in different industries
Aggregate and vet user feedback to drive meaningful recommendations and insights for the business lead

Our take

Setting up a successful startup is a struggle for dozens of different reasons, including the incredible complexity of ensuring your business is legally compliant. It's especially tricky for foreign founders seeking to start a US-based business.

Firstbase.io is an all-in-one OS that addresses the common challenges faced by entrepreneurs through its automated business incorporation service. It is how the company initially attracted tens of thousands of fans from 180 countries. Building upon this initial success, Firsbase.io has expanded its product offerings to tackle a range of issues that startup founders often encounter. By developing a suite of tools and services, Firstbase.io aims to support entrepreneurs in overcoming some of their most daunting obstacles.

Since founding in 2018, Firstbase has become a leader in the company formation landscape. Having successfully guided over 25,000 innovators to bring their business dreams to life.

Freddie

Company Specialist at Welcome to the Jungle

Insights

Top investors

Few candidates hear
back within 2 weeks

25% employee growth in 12 months

Glassdoor (3.6)

Trustpilot (4.4)

Company

Funding (last 2 of 5 rounds)

Mar 2024

$1.5m

CONVERTIBLE

Oct 2023

$0.4m

CONVERTIBLE

Total funding: $2.3m

Company benefits

Hybrid work environment. Remote team + offices in NYC and São Paulo
21 days of PTO + birthday off. We offer flexibility to allow people to relax and recharge whenever they need it
Build your ideal work setup. We understand that how you work is extremely important, so we provide a stipend to set yourself up for success here at Firstbase
Health Insurance. Firstbase offers health insurance reimbursements to both US and international employees
Company retreats. As a remote-first company, we have in-person team retreats where we work and have fun all together
Annual bonuses. Annual bonus account for up to 10% of the employee's yearly base salary
Learning & development. We provide a stipend together with resources to help people grow and develop in their careers

Company HQ

Civic Center, New York, NY

Articles

Meet the founder helping thousands of African startups go global

Firstbase Integrates with Equity Management Powerhouse Carta for Effortless Cap Table Setup

Building a Business OS: Interview with Firstbase.io's CEO Mark Milastsivy

Leadership

Mark Milastsivy

(Founder & CEO)

Founded Firstbase out of Y Combinator W21.

Salary benchmarks

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