Head of Copy, Dollar Shave Club
$140-155k
+ Bonus
Office located in Marina Del Rey, CA
Mens shaving and grooming subscription service
Job no longer available
Mens shaving and grooming subscription service
201-500 employees
Job no longer available
$140-155k
+ Bonus
Office located in Marina Del Rey, CA
201-500 employees
Company mission
Dollar Shave Club's mission is to provide awesome men's grooming products that make life easier.
Role
Who you are
- We're on the lookout for a natural leader to be our head of copy
- Bachelor’s degree preferred
- 7+ years of experience proofreading, copywriting, creative concepting and strategy
- 2+ years of experience managing others
- In house brand support or Creative Agency experience providing ongoing support of one or more brands, preferably in the CPG or Men’s Lifestyle space
What the job involves
- As a Head of Copy, you are building on our heritage brand tone and edge and solidifying how we show up in the written world across all consumer touchpoints
- You manage the small but mighty team of copywriters, ensuring that our output is on brief, on strategy and on brand
- This is a leadership role
- You thoughtfully guide the brand as well as the team of copywriters and any freelance talent on how to stay on brand
- You’ll be expected to work on any project involving the written work
- You’ll be expected to handle yourself as a dependable leader in the eyes of your team and the teams you work with outside of your own
- You’ll work collaboratively with the Head of Design in creating the best work possible for Dollar Shave Club
- You’ll align creative strategy and rationale behind proposed creative direction with leadership, while keeping larger company goals in mind
- You should bring a mixture of best in class writing as well as mentoring of your team
- Copywriting for various projects ranging from advertising to large 360 campaigns:
- You are responsible for taking marketing briefs and solving business problems creatively through copy, e.g. you have strong creative strategy skills and can answer briefs through strong conceptual ideation as well as tactile execution
- Management & Brand Tone Leadership:
- After onboarding to our heritage brand you will help lead the copy team and company as a whole in terms of brand tone and copy style, anchored in our newly polished brand book
- You will have an expert grasp on who we are, how we sound and how copy comes to life across all consumer touchpoints
- You review all copy from our writers to ensure that it is strategic, answers the business problem/brief, speaks to our consumer and always on brand
Our take
Dollar Shave Club (DSC) is an online shaving subscription retail company and men's lifestyle brand that was bought by Unilever for $1 billion in 2016. As well as offering a shaving subscription for men, it sells DSC-branded shaving and skincare products, undercutting incumbents like Proctor & Gamble.
Established by a marketing professional with global brand experience, DSC is an example of how startups can flourish with the right marketing team and business model behind them. Now, with Unilever's backing, DSC is making the transition from an online shaving brand to an omnichannel men's lifestyle brand with a presence in drugstores and grocery retailers across the US.
While DSC was the first company to offer shaving subscriptions, it has since been joined by other top names in men's skincare including Gillette and Harry's. DSC now boasts over 4 million subscriptions worldwide, but now under the Unilever umbrella, it faces financial disarray, job cuts, and share price drops from its owners. Unilever is focussing on simplifying its business network, which could have knock-on effects for DSC in the long term.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-2% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Nov 2015
$90.7m
SERIES D
Jun 2015
$75m
SERIES D
Total funding: $238.5m
Company benefits
- Work from home opportunities
- Health insurance
- Weekly car washes, in-house barista, free electric car charging stations, weekly haircuts & massages
- Monthly all company events
- 401k plan
- Learning and development opportunities
- Equal opportunity employer
Company HQ
Los Angeles, CA
Leadership
Jason Goldberger
(CEO, not founder)Has 20 years of experience in e-commerce general management, previously serving as CEO for Sur La Table and Blue Nile. Current Strategic Advisor for Contentsquare and Member of the Board Of Directors for Babylist. Became CEO of Dollar Shave Club in 2021.
Salary benchmarks
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