Social Media Manager, Magic Labs

• Ideally 2-5 years of experience in social media management, ideally in tech, crypto, blockchain and web3
• Strong background in building, growing and engaging on social media, ideally across priority channels (X and TikTok)
• Strong POV on what drives engagement, ideally with references to past experience engaging crypto audiences in authentic ways
• Proven experience as a talented writer and meme connoisseur
• Ability to work in a fast-paced environment with rapid turnaround time on finished pieces
• Clear and concise style of communication, internally and externally, with a creative spirit
• Self motivated and results oriented with a strong sense of responsibility
• Up to date with the industry meta

Desirable

• Develop and implement a comprehensive social strategy that scales existing channels and tests new channels to increase brand awareness and user engagement across owned channels
• Own the social calendar that aligns with product launches, developer events, industry news and cultural trends
• Partner with external agencies to manage social media content creation
• Concept, create and schedule engaging content on X, TikTok, YouTube, IG and other brand marketing initiatives
• Produce and manage TikTok style video content with partners
• Engage with communities “reply guy” by responding to comments, retweets and mentions on a timely basis
• Monitor trends, news and conversations in onchain and developer communities, and leverage insights to inform social media strategies
• Establish clear goals and benchmarks for channels and campaigns, use data to iterate on social strategy
• Track and report on key performance metrics to evaluate the success of social media campaigns, refining strategies as needed
• Proven success of creating high-performing content across channels