Senior Performance Marketing Specialist, Teikametrics

Salary not provided

+ Generous stock option packages

Google Analytics

Excel

Google AdWords

Mid and Senior level

Boston

Remote from US

More information about location

eCommerce optimization platform

Be an early applicant

eCommerce optimization platform

201-500 employees

RetailB2BArtificial IntelligenceEnterpriseMarketplaceMarketingeCommerce

Be an early applicant

Salary not provided

+ Generous stock option packages

Google Analytics

Excel

Google AdWords

Mid and Senior level

Boston

Remote from US

More information about location

201-500 employees

RetailB2BArtificial IntelligenceEnterpriseMarketplaceMarketingeCommerce

Company mission

Teikametrics' mission is to help sellers and brand owners maximize their potential on the most valuable marketplaces by combining data, AI, and expertise.

Job

Company

Role

Who you are

3+ years of experience managing B2B paid media campaigns, ideally in SaaS, Martech, or eCommerce tech
Hands-on expertise with Google Ads, LinkedIn Ads, Meta Ads, and performance analytics tools
Experience with ad copywriting and collaborating on creative/visuals for campaigns
Proficient with marketing tech stack: Google Analytics, Excel, etc
Strong analytical skills and comfort managing media budgets, pacing, and ROI analysis
Ability to work cross-functionally and communicate clearly with stakeholders
Self-starter mindset with a desire to learn, iterate, and scale what works
Bonus: Experience marketing to eCommerce sellers, brands, or digital retailers

What the job involves

The Senior Performance Marketing Senior Specialist will execute, manage, and optimize paid campaigns across multiple channels with a focus on measurable pipeline and revenue growth
In this role, you’ll be hands-on with paid media execution while collaborating closely with content, design, and product marketing to run full-funnel campaigns
You’ll be expected to test constantly, manage budget pacing, and report on key metrics that tie directly to pipeline and customer acquisition
This is a high-impact role reporting to the Director of Growth Marketing and ideal for someone looking to take ownership of paid media strategy in a data-driven, performance-oriented environment
Paid Campaign Management
Launch, manage, and optimize paid campaigns across partners such as Google Ads, LinkedIn, Meta, YouTube, and programmatic channels
Build and iterate audience targeting strategies including retargeting, lookalikes, and intent-based segments
Collaborate with the Senior Growth Marketing Manager to align spend with pipeline goals and ROI expectations
Ensure campaign assets (copy, creative, UTM parameters) are properly configured and deployed
Data, Reporting & Optimization
Track and report on performance across paid media channels
Monitor key metrics daily (CPL, CAC, ROAS, CVR, CTR, etc.) and make proactive adjustments to optimize performance
Conduct A/B tests on ad copy, landing pages, CTAs, and audiences to improve outcomes
Identify underperforming segments or campaigns and provide insights for iteration
Campaign Strategy & Collaboration
Support integrated campaign planning in partnership with content, design, and product marketing
Own paid distribution strategy for key marketing initiatives, including reports, webinars, product launches, and lifecycle campaigns
Assist in the development of landing pages with CRO best practices in mind
Collaborate with the Marketing Ops team to ensure accurate lead tracking, attribution, and funnel measurement
Channel & Audience Innovation
Stay up to date on paid media trends, algorithm changes, and emerging ad formats
Identify new channels or tactics to test for incremental pipeline growth
Analyze competitor ad strategies and share insights with the broader marketing team

Our take

When advertising goods on fiercely competitive marketplaces like Amazon and Walmart, third-party sellers and brands need all the help they can get to stand out. This is the challenge that Teikametrics was created to tackle.

The company offers an AI-powered retail optimization platform that aims to help sellers maximize sales across third-party marketplaces. It is by no means the only company doing this, with competitors such as Sellics, Sellozo, Quartile, Pacvue, and Tinuiti all offering their own solutions.

However, Teikametrics is seen as a leader in this market and boasts 2,500 customers including enterprises like NutriBullet, Dickies, Timberland, Munchkin, and Clarks. The company extended the functionality of its platform by acquiring eCommerce market intelligence company Adjusti.co in late 2020, which has aided Walmart in heightening competition against Amazon in the eCommerce marketplace.

Freddie

Company Specialist at Welcome to the Jungle

Insights

Top investors

30% employee growth in 12 months

Glassdoor (3.7)

Company

Funding (last 2 of 3 rounds)

Jul 2021

$40m

SERIES B

Feb 2020

$15m

LATE VC

Total funding: $65m

Company benefits

Flexible work schedule
Monthly events aimed at having fun, meeting the team and relaxing
3-month paid parental leave
Work from home stipend
Work from home opportunities
Health insurance
Unlimited paid vacation
Culture Committee
Thrive @ Teika

Company HQ

Fort Point Channel Landmark District, Boston, MA

Leadership

Alasdair McLean-Foreman

(CEO)

After graduating with a degree in Economics from Harvard, Alasdair founded an e-commerce company, HDO Group LLC, and an online weight loss community and tool, traineo.com. Before founding Teikametrics, they were also CEO of Clever Athletics LLC, selling high-end sporting goods spanning several websites and retail locations.

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