Senior Product Manager, Innovid
Social
$130-150k
Global independent omnichannel advertising platform
Be an early applicant
Global independent omnichannel advertising platform
501-1000 employees
Be an early applicant
$130-150k
501-1000 employees
Company mission
To empower the world's top advertisers and publishers to create, deliver, measure, and optimize ad experiences that drive meaningful consumer connections and business growth.
Role
Who you are
- Expert-level knowledge of the social advertising ecosystem, including publisher ad products, API structures, creative formats, and advertiser workflows across platforms such as Meta, TikTok, Snapchat, Pinterest, and LinkedIn
- Demonstrated experience building or working on social advertising products—either developing social ad tech or working within social ad buying, creative, or measurement workflows
- AI fluency: working familiarity with AI/ML concepts, ability to evaluate AI-powered product opportunities, and experience translating AI capabilities into product features or workflows
- Deep proficiency with product management tools and processes for platform analytics, customer feedback, feature prioritization, and roadmapping
- Strong analytical skills with the ability to define meaningful success criteria and act on data to drive product decisions
- Proven experience working with engineering teams to define, scope, and prioritize complex requirements across multi-quarter initiatives
- Excellent written and verbal communication and executive presentation skills. Able to frame strategic decisions clearly and build alignment across senior leadership and cross-functional stakeholders
- Confident decision-maker—able to navigate ambiguity, make and defend tough calls, and course-correct when the situation requires it
- Track record of driving customer-centric roadmaps that deliver measurable business outcomes
- 6+ years of relevant work experience in B2B software, marketing tech, or ad tech. Examples include:
- Senior Product Management at a B2B SaaS or ad tech company
- Product Management or Product Marketing with a focus on social advertising
- Senior engineering at a company with strong Product/Engineering collaboration
- A senior role on an agency or brand social/e-commerce buying team
- Direct experience building products for or in partnership with social publisher platforms (Meta, TikTok, Snap, Pinterest, LinkedIn, etc.)
- Hands-on experience designing or shipping AI-powered features—such as leveraging LLMs, ML-based recommendations, or automation to improve advertiser workflows
- Experience leading go-to-market for new products or major features, working across Product Marketing, Sales, and Client Success
- Experience working with advertising platform and technology APIs (social publisher APIs, DSP integrations, measurement and attribution vendors, etc.)
What the job involves
- As Senior Product Manager, Social, you will own strategy and drive measurable outcomes for Innovid’s cross-publisher social advertising product suite
- You will lead complex, multi-quarter initiatives covering the end-to-end management and optimization of social advertising—conceiving, architecting, and shipping market-leading capabilities that improve client efficiency and performance
- In this role, you’ll partner with senior engineering and design leaders, drive cross-functional alignment, and help shape how AI and automation are transforming social ad workflows. You bring expert-level knowledge of the social publisher ecosystem and a track record of owning products that deliver real business impact
- Own and drive product strategy for the social ads product area, translating vision into a prioritized multi-quarter roadmap with clear success metrics and outcome accountability
- Lead complex initiatives end-to-end—from discovery and scoping through delivery and post-launch—with direct accountability for business and client outcomes
- Own creative production and trafficking capabilities tailored for social advertisers, ensuring they evolve with the needs of major social publisher platforms
- Champion AI integration into social ad workflows: evaluate emerging AI capabilities, define AI-powered product features, and build a roadmap for intelligent tooling that improves advertiser efficiency and performance
- Assess customer feedback, market trends, and publisher ecosystem changes to identify high-impact opportunities and inform roadmap priorities
- Communicate product strategy, roadmap, and trade-offs clearly to senior stakeholders and executive leadership
- Produce and maintain product specs; partner with senior UX leaders on design direction; drive build feasibility and timeline decisions with engineering; and shepherd features to successful market release
- Work cross-functionally with Product Marketing, Sales, Client Success, and Partnerships as a subject matter expert on social publisher ecosystems and social ad product development
- Contribute to the broader product team’s thinking and craft, including mentoring associate or mid-level PMs where appropriate, and evolving the use of AI in the PDLC process
Our take
In 2007, Innovid's founders Zvika, Tal, and Zack came together to make digital video do more. Digital was on the rise, and it was time for video to step up. Two years later, Innovid filed the first patent to insert interactive objects into video. Since then, it has evolved to run as an independent advertising and measurement platform for the world's largest brands.
Innovid runs data-driven creative delivered on all channels (from connected TVs and mobile devices to social channels like Facebook and YouTube), and 3rd party measurement through its media-agnostic platform. It also works with the industry to help advertisers scale how they create, deliver and measure ads across different platforms.
Innovid has struck up partnerships with great companies already, which is a good sign of its ability to win big contracts; it has worked with over 1,000 of the world’s largest brands. It is also continually innovating and most recently announced the expansion of its Social Ad Manager to include full ads management for Reddit, allowing marketers to plan, actrivate, measure and optimize campaigns within a unified workflow.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 6 rounds)
Jan 2019
$30m
LATE VC
Mar 2015
$10m
SERIES D
Total funding: $67.6m
Company benefits
- Culture of learning: We encourage our team to take advantage of learning opportunities through internal and external training programs.
- Fantastic benefits: Our amazing benefits package includes medical, dental, FSA (dependent and medical), life insurance, short-term disability, 401(k) matching and generous paid time off.
- Work/Life balance: We celebrate based on achievements, not on who worked the longest hours.
- Giving back: Our team members, all over the world, come together to give back to their local and global communities by volunteering, doing marathons, fundraising, and donations.
Company HQ
Gramercy Park, New York, NY
Leadership
Zvika Netter
(Co-Founder & CEO)Serial entrepreneur. Founded BeSure (shopping product in Israel), NTR Visual Technologies (front-end software for financial institutions) and Garagegeek (not-for-profit focused on collaboration spaces)
Share this job
View 5 more jobs at Innovid