Customer Marketing Manager, Hinge Health

• Well-rounded customer marketer that understands different marketing channels and can create segmented, multi-channel engagement strategies to deepen customer relationships
• Develops inspiring creative campaigns and enablement materials that lead to results
• Experience with advocacy programs and can scale our efforts to turn passionate customers into public champions for Hinge Health
• Effective communicator with excellent verbal and written communications across formats and channels
• Strategist that develops actionable and outcome-oriented plans aligned with business direction Influencer and collaborator that works effectively with stakeholders at all levels of the organization
• 5+ years of relevant marketing experience, preferably in B2B

Desirable

• Develop and drive marketing strategies that support our business goals of client retention, growth, and advocacy
• Utilize the full marketer’s toolkit to develop engagement strategies, multi-channel campaigns, effective enablement, and advocacy programs to harness the power of our customer base
• This will be achieved through close partnership with the Client Success team and leadership of this growing marketing function
• Develop and deliver a comprehensive customer advocacy marketing strategy to support goals of retention, growth and engagement in our client base
• Support the goal of 99% client retention with multi-channel communication, engagement, and content plans
• Oversee and scale our client advocacy and reference programs to include over 30% of our client base and create a competitive advantage in the market