Senior Director of Product Marketing, Salesforce
CxO Marketing
$181.7-332.6k
Salary dependent on candidates location
World's leading CRM provider
Posted today
World's leading CRM provider
1001+ employees
Posted today
$181.7-332.6k
Salary dependent on candidates location
1001+ employees
Company mission
To empower companies to connect with their customers in a whole new way.
Role
Who you are
- 12+ years in product marketing, executive-audience marketing, or corporate marketing in enterprise B2B technology, including experience managing senior marketers
- Genuine fluency with technical executive audiences: you can write, edit, and defend architecture-level narrative for CIOs and CTOs, and you know the difference between a claim that inspires and one that overreaches
- Player-coach range: equally effective presenting a business review to a CxO audience and line-editing a talk track the night before an executive dinner
- Pipeline and operations rigor: you have owned marketing-sourced pipeline measures, run business-review machinery, and managed budgets with hard trade-offs
- Executive presence without ego: you can prep a keynote speaker and hold the room with customer executives, and you measure success by the strength of the bench, not the spotlight
- Matrixed influence: a track record of shipping through teams you don't control, in a large, fast-moving organization
- An AI-forward operator's mindset: hands-on enthusiasm for agents and automation as how a small team punches above its weight
- Care for people: this team is small, senior, and carries a heavy load. It needs a leader who develops, protects, and retains it
What the job involves
- Own the executive messaging source of truth. Own the messaging and positioning that anchors how we speak to the CIO/CTO audience and, increasingly, the CMO, kept current on a quarterly cadence in partnership with customer insights and corporate marketing. Develop the differentiated points of view this audience engages with, such as maturity models, architectural guides, and research-backed narratives, and set the quality bar on every talk track, deck, and asset that carries them, including the thought leadership that fuels campaigns run by our partner teams
- Shape the content of our executive moments. Bring our core messaging to our first- and third-party executive moments, including Dreamforce and World Tour executive programming, CIO summits, industry stages, and media partnerships, in close partnership with the events and sponsorship teams who run them. Source and prepare the right voices, and synthesize what we learn back into the message
- Turn engagement into pipeline. Own the pipeline measures tied to the team's executive events and content, with the reporting rigor to stand behind them in monthly business reviews, and build the follow-through that converts executive attention into opportunity
- Equip sellers for executive conversations. Own executive seller enablement, including persona guidance, discussion guides, and the self-serve assets field teams reach for when a C-suite meeting is on the calendar, so the team's insights reach the field at scale
- Lead and develop the team. Grow a small team of senior individual contributors through career development, coaching, and deliberate workload protection. Be the final quality check on executive-facing work while developing the team's own judgment so quality scales beyond you. Champion the way this team already works with AI: this group builds its own agents, automations, and dashboards, and you will push that further
- Operate the matrix. Broker the partnerships this function ships through, and establish a shared way of working for executive-audience marketing across product and corporate marketing, so it stays coherent and coordinated as the work grows
Our take
Salesforce is a global cloud computing company, best known for its on-demand, comprehensive customer relationship management (CRM) solutions. The company was launched to mitigate the doubts that business owners felt regarding third party companies holding their data.
By providing essential, customer-oriented CRM software, Salesforce places itself at the heart of digitised businesses. Furthermore, by building out its AI capabilities, the company removes the complexity of AI, enabling any business to deliver smarter, personalised and more predictive customer experiences.
Due to the continued innovation offered by the company, over 150,000 companies, both big and small, are growing their business with Salesforce today. Despite a tumultuous 2023 filled with activist investors, a boardroom shake-up and the unprecedented step-down of Co-CEO Bret Taylor, Salesforce continues to close several acquisition deals and managed to drive up its stock value by 96% from the end of 2022 to 2023.
Steph
Company Specialist at Welcome to the Jungle
Insights
-8% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Jun 2001
$46.9m
SERIES D
Nov 1999
$13.2m
SERIES C
Total funding: $64.5m
Company benefits
- With 9 standard holidays and four floating holidays, you get a total 13 paid days off each year
Company HQ
SoMa, San Francisco, CA
Leadership
Marc Benioff
(Chair & CEO)Previously Senior Vice President at Oracle Corporation for 13 years.
Parker Harris
(CTO)Previously worked as a Software Engineer for over six years. Harris also co-founded Left Coast Software.
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