Lead SEO Content Strategist, SeatGeek
$96-139k
+ Equity
Ticketing platform for live events
Open for applications
Ticketing platform for live events
501-1000 employees
Open for applications
$96-139k
+ Equity
501-1000 employees
Company mission
To power a new, open entertainment industry where fans have effortless access to experiences, and team, venues, and shows have seamless access to their audiences.
Role
Who you are
- 6+ years of content marketing experience, preferably with a focus in SEO, growth marketing, and/or product
- Enthusiasm for Live Events: You thrive on the energy of live sports and music, and appreciate the details that make events memorable
- Strategic & Analytical Thinking Skills: You balance big-picture strategy with a sharp eye for the details that drive AI search performance
- Relationship Building Excellence: You excel at motivating partners, colleagues, and creators to collaborate and maintain high-quality content
- 0-to-1 Execution Skills: You’re resourceful, persistent, and creative—able to transform ideas into scalable frameworks
- Craft-Driven Mindset: You bring a strong design sensibility and understand how UX and storytelling create immersive fan experiences
- Curiosity for AI: You stay current on AI tools, search technologies, and content trends, and are eager to test, learn, and innovate
What the job involves
- As the Lead SEO Content Strategist, you’ll play a pivotal role in shaping and scaling the content that fuels SeatGeek’s growth, with a specific focus on driving visibility in AI-powered search
- Your work will center on identifying high-impact content opportunities that improve SeatGeek’s discoverability through strategic research, actionable insights, and industry expertise
- You’ll collaborate cross-functionally with product, analytics, event operations, and marketing teams to ensure our content is not only creative and fan-first, but also technically optimized for the evolving landscape of AI-driven discovery
- You'll report to our Senior Manager, SEO
- Identify Content Opportunities: Lead the charge in spotting and prioritizing focus areas based on AI search trends, fan behaviors, and evolving content formats
- Cross-Functional Collaboration: Partner with product, engineering, and analytics teams to align content initiatives with the roadmap, optimize for event discovery on search and in platform, and measure results
- Scale What Works: Build frameworks to scale high-performing content across both integrated and non-integrated events, ensuring consistency, quality, and broad reach
- AI Search Optimization: Stay ahead of generative AI and semantic SEO trends, implementing strategies that position SeatGeek as a trusted authority
- E-commerce Merchandising & Optimization: Lead strategic alignment across teams to define and execute how events, campaigns, and content are showcased on-site, ensuring a seamless and impactful customer experience
- Content Quality & Governance: Define and enforce content standards and usage guidelines, evangelize best practices to partners, and ensure accuracy, relevance, and rights compliance
- Innovative Content Sourcing: Source compelling video, imagery, and descriptions from partners, fans, creators, and third-party providers. Explore public domain, creator collaborations, and AI-enabled tools for new opportunities
- Drive Operational Efficiency: Partner with product teams to enhance tools and processes that improve how SeatGeek manages and scales content
- Be a Thought Leader: Champion how AI and emerging technologies can elevate SeatGeek’s approach to discovery, curation, and personalization
- Build Community: Cultivate a network of internal and external contributors who help enrich SeatGeek’s event content through insights and periodic reviews
Our take
For many fans, buying tickets online can be a time-consuming and frustrating process. SeatGeek is setting out to ease this problem by powering an open entertainment industry that provides fans with greater access to experiences, while enabling teams, venues, and shows to have seamless access to their audiences.
SeatGeek launched with a laser-sharp focus on creating a customer-oriented ticketing marketplace for sports and live events. Its commitment to optimizing fan experience has helped distinguish the company from rivals, such as Ticketmaster and Live Nation, with its expanding suite of simple features that have made it the highest-rated and most trusted ticketer.
SeatGeek has secured integration partnerships with Facebook, Spotify and Snapchat, and has an impressive client list that includes the Dallas Cowboys, Manchester City FC, and the Brooklyn Nets. It continues to onboard enterprise clients, expand its international presence and release new products such as "Next Fan Up", positioning it well for future success.
Steph
Company Specialist at Welcome to the Jungle
Insights
21% employee growth in 12 months
Company
Funding (last 2 of 10 rounds)
Aug 2022
$238m
SERIES E
Apr 2017
$76.7m
SERIES D
Total funding: $417.8m
Company benefits
- Benefits: We provide access to high-quality health insurance coverage, ample paid time off, and a matching 401k program.
- Parental leave: Congrats on welcoming a bundle of joy into your life! We offer 16 weeks of leave in a 12-month period.
- Subscriptions: Health and wellness are incredibly important so we cover employee subscriptions to services like One Medical, Ginger.io and Headspace.
- Team events: Regular virtual team hangs & happy hours are essential, especially while we’re all working remotely. We also put our typical day-to-day work aside for company-wide hackathons 3-4 times per year.
- Ticket perk: SeatGeek employees receive a monthly ticket-purchase stipend for live events!
- Flexible work environment: Flexible work environment, allowing you to work as many days a week in the office as you’d like or 100% remotely. A WFH stipend to support your home office setup.
Company HQ
Flatiron District, New York, NY
Leadership
Jack Groetzinger
(Co-Founder & CEO)Jack is also a Founding Partner at Founder Creative. Previously, he founded Scribnia and worked as an Associate Consultant at Bain & Company.
Russell D'Souza
(Co-Founder)Previously, Russell co-founded Scribnia and worked as an Analyst at Monitor Group.
Eric Waller
(Co-Founder & CTO)Eric previously co-founded Niqos where he worked as a Web Developer for 3 years. He also served as a Web Developer at Tickerhound and as a User Experience Engineer at Amie Street.
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