Director of Ad Operations, Insticator
More information about location
Unified engagement platform
Job no longer available
Unified engagement platform
21-100 employees
Job no longer available
More information about location
21-100 employees
Company mission
To create a smart, unified platform built to collect, aggregate and monetize all of premium publisher’s first-party data.
Role
Who you are
- The ideal candidate will possess exceptional communication skills, a proactive and adaptable mindset, accuracy, attentiveness to details and good organizational skills
- At Insticator, we prioritize results over processes, so we are seeking individuals who are driven to deliver tangible results in the short term while maintaining a commitment to consistently high-quality performance over time
- A desirable additional qualification is the ability to distill and articulate complex concepts concisely, facilitating effective communication with diverse stakeholders
- Experience in digital advertising or ad operations
- Strong understanding of ad tech platforms and principles
- Proficiency in using ad tech tools
- Analytical mindset with the ability to interpret data
- Excellent communication and leadership skills
- Organizational skills and attention to detail
- Commitment to ethical standards and compliance
- Continuous learning mindset
- Must be able to work primarily between the hours of 9:30 AM - 6:30 PM ET
- Must have a player/coach mentality, willing to both execute and lead
- Ability to juggle multiple projects concurrently and set and meet deadlines
- Skilled at receiving and providing direct feedback
- Collaborative mindset and great teamwork skills
- Entrepreneurial & adaptable; great learning skills
- Curious, research-minded, data-informed
- Able to search for possible solutions and apply them
- Creative confidence
- Proactive communicator
- A sense of humor and a love of online culture
- Thrives in a start-up culture
What the job involves
- Insticator is seeking a dynamic individual to join our Ad Operations team as we continue to grow and innovate in the digital advertising space
- Reporting directly to the Senior Director of Ad Operations, you will play a pivotal role in the processes to work smoothly
- It would include data management, control over daily needs, resolving issues, leading internal projects, stakeholder management
- Additionally, you will be tasked with addressing ad hoc inquiries from multiple departments and resolving performance-related issues swiftly and effectively
- The ultimate objective of this role is to cultivate strong collaborative relationships with our internal stakeholders to optimize outcomes for our demand & publishing partners while maintaining the highest level of efficiency
- Develop strategic plans for advertising campaigns to generate revenue for the publishers across our different business divisions
- Collaborate on integrating new demand and supply partners using RTB, Prebid, VAST, SDK etc
- Manage ad tech platforms and tools for ad delivery, optimization, and reporting
- Oversee implementation and tracking of ads across digital channels
- Analyze performance data and optimize for maximum revenue
- Improve ROI
- Collaborate with internal teams to align advertising strategies with business goals
- Stay updated on industry trends and regulations for digital advertising
- Evaluate and manage relationships with third-party vendors and partners
- Communicate effectively with various internal and external stakeholders, including distilling complex concepts
Our take
Insticator is a monetization platform for publishers, acting as their right-hand when it comes to boosting engagement and ad revenue. By harnessing the power of first-party data, the platform helps website unlock their true potential. In fact, 76% of publishers didn't even have a way to collect this valuable data before, making Insitactor a game-changer in the market.
The platform makes it easy for publishers to add interactive features like polls, quizzes, and suggested story widgets to their content, keeping victors engaged and coming back for more.
Steph
Company Specialist at Welcome to the Jungle
Insights
-14% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Dec 2019
$3.9m
LATE VC
Jul 2017
$5.2m
SERIES A
Total funding: $14.9m
Company benefits
- Health, Dental and Vision Insurance
- Annual Performance Bonus
- Paid Time Off
- Company Holidays
- Flexible work schedule
- 401k
Company HQ
Garment District, New York, NY
Leadership
Zack Dugow
(Founder & CEO)Previously served as Founding Partner and CEO for RedRush Entertainment and RedRush Communications. Acted as Director for LGD Communications.
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