Growth Marketing Manager, Tidio
AI-powered customer service platform
Job no longer available
AI-powered customer service platform
101-200 employees
Job no longer available
101-200 employees
Company mission
To help small and medium businesses grow by giving them access to a top-notch AI-driven tool.
Role
Who you are
- We’re looking for a full-funnel Growth Marketing Manager to join our Marketing team and take charge of building and scaling our growth engine, especially for new verticals
- If you’re a hands-on growth marketing expert excited about making an impact and working in a culture of experimentation, autonomy, and fast learning, we’d love to hear from you!
- Have 4+ years of growth marketing experience combined with a SaaS B2B background and track record of successfully scaling customer acquisition
- Possess a solid understanding of LinkedIn, Google Ads and Meta Ads, including setting up campaigns, changing assets, running A/B tests and verifying results (hands-on experience is a must)
- Have knowledge of mapping a customer journey and acting on various stages of it by writing compelling copy, creating email sequences, designing simple graphics, setting up and analysing campaigns
- Are skilled at working across the full marketing funnel and multiple channels, with expertise in A/B testing, conversion optimization, and marketing automation
- Have proficiency in tools like Hubspot, Google Ads, Meta Ads, Clay, Apollo (or other outbound enrichment tool) and the ability to extract data from the tools above and analyze it on their own
- Are highly analytical, with the ability to query data (SQL is a plus) and uncover actionable insights
- Thrive in a fast-paced startup environment and enjoy collaborating with cross-functional teams
- Know how to inspire and engage others to drive projects forward
What the job involves
- Explore and conquer new opportunities for growth and craft strategies to address them effectively from a marketing perspective
- Run tests and experiments to validate hypotheses, identify growth opportunities across paid and organic marketing channels and leverage a deep understanding of our target customer segments
- Map out the customer journey, and drive innovation by crafting tailored campaigns and leading cross-departmental collaboration for improved results
- Ideate and implement out-of-the-box growth strategies that will differentiate Tidio in a competitive market
- Be hands-on with the tools: write copy, create email sequences, design simple graphics, set up A/B tests and ad campaigns (Google Ads, Meta Ads, etc.)
- Extract and analyze data from tools like HubSpot, Google Ads, Meta Ads, Clay, and Apollo to inform strategy and boost performance
Our take
The events of the past few years have seen customer service requests shoot up, proving overwhelming for small-to-medium sized businesses. Tidio offers an all-in-one platform for customer service enquiries, leveraging live chat apps and AI-powered chatbots to scale customer service operations without the needed for added staff.
There are a number of customer service automation platforms, but Tidio stands out for its simple implementation and structure. Users can integrate Tidio with third-party services, like email providers or Facebook, enabling teams to manage customer enquiries from a shared inbox, streamlining communication.
With the company finding that its chatbots and sales generation features have positively impacted revenue, its no surprise that demand is high (Tidio has already secured over 500 million unique users.) It is a well-funded and popular company, which sets it up nicely for future success as it moves to scale operations and expand market reach.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (2 rounds)
Nov 2019
$1.1m
SEED
Mar 2018
$0.8m
SEED
Total funding: $1.9m
Company benefits
- Flexible work - work from home, one of our offices, or a company-supported coworking space
- Min. 26 days off
- Annual salary review
- Individual work equipment
- Premium medical insurance
- Sport & wellness budget
- Development budget
- Tech guilds where you can discuss the latest news in your field
- Buddy program
- Referral program
- Free English classes
- Apple discounts
- Tidio Camp in summer, Winter parties, regular team get-togethers… we always try to make room for fun!
Company values
- Focus on impact
- Take ownership
- Learn & share
- Play fair
Company HQ
Śródmieście-Północ, Szczecin, West Pomeranian Voivodeship
Articles
Leadership
Marcin Wiktor
(Co-Founder)Co-founded Tidio in 2013 after receiving a Master's Degree in Political Economy and Financial Analysis from the University of Gdansk.
Titus Golas
(Co-Founder & CEO)Co-founded Tidio in 2013 and was listed as one of Forbes 30 under 30 four years in a row.
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