Organic Growth Lead, Fivetran
$173.6-217k
Office located in Oakland, CA
Automated data movement platform
Be an early applicant
Automated data movement platform
1001+ employees
Be an early applicant
$173.6-217k
Office located in Oakland, CA
1001+ employees
Company mission
To make access to data s simple and reliable as electricity.
Role
Who you are
- A proven track record of growing qualified organic traffic and visibility through content strategy and creation
- A demonstrated point of view on modern organic growth, with a proven ability to anticipate and capitalize on shifts in search, AI/LLM, and digital discovery
- Experience creating technical content across multiple platforms and channels (YouTube, social, review sites, etc)
- Strong technical AEO/SEO fundamentals: site architecture, crawlability and indexation (including access for AI crawlers), structured data and schema markup, Core Web Vitals, and content formatting
- Analytical mindset and comfortable pulling reports, diagnosing performance shifts, and quantifying opportunities
- Hands-on experience using AEO/SEO tools such as Conductor and Profound to drive strategy
- Hands-on experience managing an agency relationship
What the job involves
- We're looking for a strategic, results-oriented organic growth lead to drive our acquisition strategy across traditional search engines and emerging AI/LLM platforms
- You'll directly shape the vision, strategy, and operating model responsible for driving measurable growth in organic visibility, discoverability, and pipeline through content creation across owned and earned channels
- You’ll partner closely with creative, product marketing, web, PR, and brand teams to identify content gaps and build plans, establish investment priorities, and ensure we're positioned to win across an increasingly complex discovery ecosystem
- Success in this role requires balancing long-term strategic thinking with a willingness to dive deep into execution
- You'll establish our long-term strategy and priorities while remaining closely connected to the work — creating and reviewing content, measuring and evaluating performance, and continuously refining how we show up across owned and earned channels
- Own our content-led AEO/SEO strategy, defining the prompts, topics, formats, and ecosystems that drive measurable growth in traffic, visibility, and pipeline
- Identify and prioritize high-impact content opportunities across product areas, influencing cross-functional teams to bring that content to life
- Map and optimize our presence across the full ecosystem of LLM-ingested content, including YouTube, Reddit, and review sites, to improve AI-driven discoverability
- Design and execute a comprehensive off-page strategy, including link acquisition, digital PR, and authority-building initiatives
- Own technical execution — site architecture, crawlability, structured data, and page performance — partnering with web development teams to ensure content is effectively surfaced, indexed, and performant
- Build net new and repurposed content workflows, leveraging AI tools to accelerate scale and time to production
- Lead the relationship with our agency, setting the brief, holding the work to a high bar, and course-correcting as the search landscape shifts
- Evaluate emerging trends in search, AI, content consumption, and digital discovery, translating market shifts into strategic opportunities
- Track and report on organic performance (both SEO and AEO), translating traffic, visibility, and pipeline data into a clear narrative for leadership
- Technologies You Will Use:
- Profound and/or Conductor
- Semrush
- Google Search Console
- Google Analytics (GA4)
- Screaming Frog
- Amplitude
- Looker
Our take
Fivetran is a data integration company focused on one simple idea: making data easy to move and use. It provides a fully managed platform that automatically moves data from hundreds of sources into cloud destinations, helping team centralize information without building or maintaining complex pipelines. So, by handling the heavy lifting behind the scenes, Fivetran allows organizations to spend less time managing infrastructure and more time working on their data.
This approach has a real and growing impact, with more than 700 fully managed connectors, Fivetran supports hybrid and multi-cloud environments and keeps data accurate and secure as it flows into analytics and AI systems. Trusted by over 7,600 customers worldwide, the platform helps businesses standardize how data is collected and shared across teams, breaking down silos and making insights more accessible. And the result is a stronger data foundation that supports faster decision-making and innovation.
In 2025, the company's momentum was also recognized with a Microsoft Marketplace Partner of the Year Award and a finalist spot for Microsoft's Americas Emerging Partner of the Year. These milestones reflect its role in helping enterprises modernize data infrastructure on Microsoft Azure and prepare for AI-driven workloads. By continuing to deepen its partnerships and focus on reliable, automated data movement, Fivetran is well positioned to carry this success forward as organizations increasingly rely on data s the backbone of future intelligence.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-2% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Sep 2021
$565m
SERIES D
Jun 2020
$100m
SERIES C
Total funding: $727.7m
Company HQ
Downtown, Oakland, CA
Leadership
George Fraser
(CEO)George graduated with a PhD in Neurobiology from the University of Pittsburgh.
Taylor Brown
(COO)Taylor studied Business Administration (focusing on design strategy) at California College of the Arts to Masters level.
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