Senior Copywriter, Grow Therapy
$107.7-140.8k
Tech-enabled mental health group
Be an early applicant
Tech-enabled mental health group
1001+ employees
Be an early applicant
$107.7-140.8k
1001+ employees
Company mission
To fundamentally transform mental healthcare accessibility.
Role
Who you are
- 6+ years of experience in copywriting, preferably in brand, agency, or editorial environments
- A portfolio that shows exceptional growth-centric writing, conceptual thinking, and voice development across platforms
- Proven expertise in brand storytelling and the ability to flex tone while staying authentic
- Experience evolving or maintaining a brand voice and applying it consistently across campaigns and formats
- Strong creative partnership with designers and art directors
- Deep understanding of writing for digital, social, and e-commerce channels
- Excellent communication and presentation skills with a confident, collaborative approach
- Detail-oriented mindset with high standards for both big ideas and tiny punctuation marks
- A passion for brand building, storytelling, and creating work that resonates with real people
What the job involves
- Grow Therapy is looking for a Senior Copywriter to create empathetic, customer-centric storytelling to every touchpoint. This role will be both hands-on writing, and higher-level creative ideation. In partnership with the Senior Creative Director, you will shape how we speak to our customers across web, email, paid social, campaigns and more.
- This role will collaborate closely with designers, as well as cross-functional partners in the Growth team. Whether it’s a new product launch, seasonal campaign, or evergreen content, you’ll ensure our voice is consistent, fresh, and culturally relevant across all platforms.
- This is a role for a creative thinker and a craftsperson—someone who leads by doing, thrives in a fast-paced environment, and loves building and refining brand voice
- Own and evolve the brand voice across channels, maintaining consistency while pushing boundaries and staying culturally relevant
- Develop and write performance-driven copy for integrated campaigns, web, social media, email, video scripts, digital content, and more
- Translate marketing and brand strategy into clear, compelling creative concepts and narratives
- Partner with designers to bring ideas to life in visually cohesive, copy-driven ways
- Collaborate cross-functionally with team members on Growth, Product and more to align our messaging and strategy to hit our business goals
- Stay on top of cultural and digital trends to inform messaging and ensure the brand stays relevant and resonant
- Juggle multiple projects with clarity and creativity while meeting tight deadlines
Our take
Mental health issues affect about 20% of Americans, so there’s an immense need for qualified mental healthcare in the US. However the vast majority of therapists don’t accept insurance due to the prohibitive administrative workload involved. This leaves therapy out of reach for many Americans. So it’s no surprise that the Grow Therapy platform has seen skyrocketing popularity since it was founded in 2020.
Grow Therapy helps therapists open their own in-network practices, providing the technology, support, and resources to tackle the extra operational workload that would allow them to take insurance. It’s live across a number of states, and works in partnership with all the major insurance payers including Humana, Aetna and Cigna.
The company is competing with larger rivals like Alma and Quartet Health, but this should be a big enough market for several major participants. Grow has secured good funding which supports the launch of its enhanced measurement-informed care system, which will help improve the care experience for clients and providers and make value-based behavioral care accessible for more patients.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
208% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Apr 2024
$88m
SERIES C
Sep 2022
$45m
SERIES B
Total funding: $148m
Company benefits
- Winter break: Unlimited PTO and a week off in December to recharge
- Wellness stipend: $300 to spend on things that helps you take care of yourself
- Mental health break: Take 2 hours every week to journal, exercise, or sleep in
- Learning stipend: $500 to spend on things that helps you grow in your career
- Meals on us: Lunch and dinner in office to fuel your body and your mind
- Remote office setup: $1000 stipend for remote employees to equip your home office
Company HQ
Midtown Manhattan, New York, NY
Leadership
Jake Cooper
(Co-Founder & CEO)Previously CFO at Campus Enterprises, before moving into investment at Apollo Global Management and then Blackstone.
Alan Ni
(Co-Founder & CTO)Worked as a product manager at Google, HVF Labs, and then Stripe.
Manoj Kanagaraj
(Co-Founder & CSO)Was a Venture Fellow at Harvard Innovation Labs (Harvard University).
Salary benchmarks
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