Executive Vice President of Global Field Marketing, Salesforce
$489-554k
The range represents base salary only, and does not include company bonus or equity as applicable
World's leading CRM provider
Be an early applicant
World's leading CRM provider
1001+ employees
Be an early applicant
$489-554k
The range represents base salary only, and does not include company bonus or equity as applicable
1001+ employees
Company mission
To empower companies to connect with their customers in a whole new way.
Role
Who you are
- 15+ years of marketing leadership experience, with significant tenure in global field marketing at a large-scale enterprise software or technology company
- Demonstrable experience leading global field marketing organizations across multiple regions and segments
- Proven ability to partner closely with sales leadership (ideally at the CRO level) to align marketing investment directly to revenue outcomes
- Exceptional executive communication and presence with the ability to influence and operate in a highly matrixed organization
- Deeply analytical mindset, able to connect marketing investment to pipeline, ACV, and business outcomes with precision
- Bold and action-oriented leader, comfortable leading through ambiguity and moving fast with real accountability
- Track record of building and motivating diverse, global teams at scale
- Customer-centric orientation, with a strong understanding of how the enterprise software market operates
- Fluency in AI-powered marketing tools and a commitment to building an agent-first marketing organization
What the job involves
- Salesforce is seeking an Executive Vice President (EVP) to lead the global Field Marketing team and Demand Generation engine
- Reporting directly to the Chief Marketing Officer (CMO), this role is at the intersection of field strategy and execution—owning the marketing motions that drive Agentic Enterprise adoption throughout every region and market segment
- The EVP will serve as a close strategic partner to the Chief Revenue Officer (CRO) and Operating Unit (OU) sales leaders, creating a coordinated global demand generation strategy tied directly to pipeline and revenue
- Own and execute a unified global field marketing and demand generation strategy across all OUs, ensuring alignment with the Agentic Enterprise narrative and key revenue priorities
- Lead the global demand generation engine, driving pipeline coverage and delivering against annual revenue targets through a systematic pipeline creation and engagement model
- Partner closely with the product CMOs and OU sales leaders on account-based strategies for enterprise, commercial, and industry segments
- Champion the use of AI and data to unify demand signals, lead scoring, routing, and automated engagement into a single, cohesive system
- Serve as a critical strategic partner to the CRO and OU sales leaders, ensuring field marketing resources and programs are closely aligned to revenue priorities and quota attainment
- Collaborate with Events, Product Marketing, Campaigns, and Communications teams to ensure field programs ladder into the five global Agentic Enterprise campaigns
- Establish and evolve clear, executive-level measurement frameworks that draw a direct line from marketing investment to the company's most important growth metrics
- Build and lead a high-performing, geographically distributed team, fostering a culture of accountability, experimentation, and AI-first marketing execution
- Responsible for managing the global field marketing budget and maintaining operational rigor in a dynamic environment
Our take
Salesforce is a global cloud computing company, best known for its on-demand, comprehensive customer relationship management (CRM) solutions. The company was launched to mitigate the doubts that business owners felt regarding third party companies holding their data.
By providing essential, customer-oriented CRM software, Salesforce places itself at the heart of digitised businesses. Furthermore, by building out its AI capabilities, the company removes the complexity of AI, enabling any business to deliver smarter, personalised and more predictive customer experiences.
Due to the continued innovation offered by the company, over 150,000 companies, both big and small, are growing their business with Salesforce today. Despite a tumultuous 2023 filled with activist investors, a boardroom shake-up and the unprecedented step-down of Co-CEO Bret Taylor, Salesforce continues to close several acquisition deals and managed to drive up its stock value by 96% from the end of 2022 to 2023.
Steph
Company Specialist at Welcome to the Jungle
Insights
-8% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Jun 2001
$46.9m
SERIES D
Nov 1999
$13.2m
SERIES C
Total funding: $64.5m
Company benefits
- With 9 standard holidays and four floating holidays, you get a total 13 paid days off each year
Company HQ
SoMa, San Francisco, CA
Leadership
Marc Benioff
(Chair & CEO)Previously Senior Vice President at Oracle Corporation for 13 years.
Parker Harris
(CTO)Previously worked as a Software Engineer for over six years. Harris also co-founded Left Coast Software.
Salary benchmarks
We don't have enough data yet to provide salary benchmarks for this role.
Submit your salary to help other candidates with crowdsourced salary estimates.
Share this job
View 346 more jobs at Salesforce