Marketing Coordinator, CloserStill Media
US Vet
$60-70k
Exhibition firm
Open for applications
Exhibition firm
201-500 employees
Open for applications
$60-70k
201-500 employees
Company mission
To launch or acquire and then run the best events in any market we operate in, to work sectors and geographies we are proud to do business in, and to operate with integrity.
Role
Who you are
- Strong written and verbal communication skills
- Proficiency in digital marketing tools and social media platforms
- Basic understanding of marketing analytics and reporting
- Familiarity with content creation and design tools
- Ability to manage multiple projects and meet deadlines
- Experience with event marketing or promotional campaigns (preferred)
- Detail-oriented and organized
- Creative problem-solver
- Team player with ability to work cross-functionally
- Adaptable and quick learner
- Animal lover preferred as this position primarily works on shows in the Veterinary Industry
- Proficiency in Microsoft Office Suite
- Basic knowledge of CRM systems
- Familiarity with Canva design software is a plus
What the job involves
- We have exciting growth plans over the next two to three years and are looking for an ambitious and motivated Marketing Coordinator to join our award-winning teams
- Work with the Marketing Manager, and the wider marketing team to develop and implement marketing strategies
- Promote the show to attendees and exhibitors in line with the marketing strategy
- Execute the marketing campaign and report on effectiveness and results ensuring all elements achieve the required performance criteria
- Develop and manage the creative and design process for marketing materials, e.g. update and develop existing materials and create new materials per the marketing strategy
- Work with the sales team to create campaigns focused on new client growth and increased client retention. This includes messaging to drive revenue across all products, such as digital, sponsorships, and future revenue opportunities
- Work closely with the Marketing Manager to develop strategic audience development plans and ensure marketing communications accurately reflect event positioning and key messaging
- Support messaging and writing regarding our outbound reach to our customers. Good communication and writing skills are imperative
- Collaborate with partners to develop marketing campaigns, lead generation strategies and compelling materials for all revenue streams across live and digital products
- Regularly review marketing plan, response rates/KPIs, attendee demographics, and industry best practices to ensure marketing efforts are practical and successful, making recommendations and adjustments as appropriate
- Contribute to community building and social media strategies that drive engagement, interaction, brand affinity and could improve the audience experience
- Manage marketing budgets, and purchase orders and liaise with Finance on reporting requirements
- Database management, list management, and development with the support of business intelligence and data teams
- Provide accurate and timely reporting of key marketing statistics and forecasts
- Support Marketing Manager in the planning and execution of registration process for visitors
Our take
Although communication within businesses and industries can be achieved remotely, events pose an opportunity for heightened engagement and networking opportunities. However, to unlock these benefits to the fullest, events must be executed to the highest professional standards, which can be difficult to achieve independently.
CloserStill Media runs events for a range of industries in Europe and the US, ranging from healthcare to HR, to bring professionals together and enable successful business interactions. The company handles all aspects of event management, from securing relevant audiences to training staff and teams to industry standards.
CloserStill Media has displayed substantial growth and made several acquisitions towards expanding the scope of the events it operates, including US eCommerce conference managers CommerceNext. Its portfolio includes some of the fastest-growing events, including Tech Show London, and the company has received an impressive number of awards for its exhibitions.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Company HQ
Hammersmith, London, UK
Leadership
Gareth Bowhill
(CEO)Joined CloserStill in 2019 and was made CEO in 2020. Previously, they spent 10 years working in the Sports Marketing and Advertising industry at Chime Communications.
Matthew Butler
(Group Managing Director)Having worked at CloserStill for over 10 years, they were made Group Managing Director in 2018. Alongside this, they are a Board Member at the Association of Event Organisers. Previously a Group Event Director at William Reed Business Media and an Advertisement Manager at Reed Business Information.
Suzanne King
(COO)They have over 30 years of experience in the exhibitions and events industry, having begun their career at Earls Court and Olympia Group, eventually becoming the Group Finance Director. They also spent time at Reed Exhibitions as UKL Finance Director and ITE Group as Director of Corporate Development, before joining CloserStill in 2017.
Alexia Maycock
(CMO)They have been part of the CloserStill team from the very beginning, joining the team in 2009 as a Marketing Consultant. They also have experience as an Events Director at B2B M<arketing, as a Group Marketing Manager at United Business Media and Primavera Systems, and as a Marketing Manager at Reed Exhibitions.
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