Senior Content Marketing Manager, User Interviews
$125-143.8k
+ Equity Options + Bonus
User research and product testing services
Be an early applicant
User research and product testing services
101-200 employees
Be an early applicant
$125-143.8k
+ Equity Options + Bonus
101-200 employees
Company mission
To make user research and product tests effortless.
Role
Who you are
- The ideal candidate has experience writing for a B2B/SaaS audience, is very comfortable with turning droves of interesting data (proprietary internal app data or through external surveys) into narratives, and has a strong interest in UX, product design, and (especially) user research—major bonus points if you have professional experience in those areas
- Your command of the English language is strong, but you know more words than you choose to use—because you’re trying to communicate with people, not show off
- You’re fundamentally curious about, well, everything. You need to want to talk to people and be willing to learn something from them. You also need to understand—instinctively and through data—how to create content that is honest, compelling, and useful to our audience
- You’re excited to go on solo fact-finding missions to answer questions, find sources or articles, uncover new forms of distribution, or experiment with ones we currently use to see if we can eke out higher returns. And just as important, if you’re unable to find the answers, you’re not afraid to ask for support
- You understand that content is more than words on a page. You have strong creative tendencies and enjoy translating written content into other forms (audio, video, images, interactive experiences, etc). You should want to understand complex topics deeply, and push yourself to explain them in fresh yet approachable and unpretentious ways
- Have 5+ years of content marketing experience in a B2B SaaS environment (or 3+ years of UX experience in a B2B SaaS environment with a strong portfolio of written work)
- Have a portfolio that showcases your published work, such as blog posts (longform preferred), digital experiences, guides, newsletters, or data reports
- Love writing—and are exceptionally good at it. You’re the kind of writer whose work requires minimal edits
- Have sufficient technical knowledge to create modern digital content that goes beyond words on a page (i.e. some knowledge of multimedia + HTML/CSS)
- Enjoy promoting the things you create and have a good understanding of SEO, social, email, and other key distribution channels
- Want to win, but do not need others to lose to win
- Take ownership, but are willing and eager to work with others
- Know how to manage your time and energy to stay within scope and meet deadlines
- Can’t wait to geek out about all things UX and user research
What the job involves
- User Interviews is looking for an experienced Senior Content Marketing Manager to join our growing marketing team
- As Senior Content Marketing Manager, you will be responsible for unpacking data for our industry-leading reports as well as researching, writing, editing, and distributing content for both UX research professionals and the people who do research (PwDRs) alongside them.
- You’ll also enjoy working with our amazing community and tapping into our internal resources for thought leadership, longform and shortform reads on topics that not only matter to our audience, but that share insights no AI could replicate any time soon
- You’ll be reporting to (and in lock step with) the Content & Community Director
- 📆 Conceptualize, create, and publish content on a regular basis, according to our editorial calendar
- ✍️ Write blogs, guides, data-led narratives, newsletters, and can jump in on emails and social copy when needed. In all, we want to ensure that anything and everything you produce is consistent with our brand voice and positioning
- 📊 Can connect the dots between editorial research and production. You can come up with ideas that aren’t just great, but also resonate with our audience based on their engagement with our other outputs. From there, you can take all of those inputs and execute on them
- 🔍 Identify new topics to write about, opportunities to optimize existing content, and ways to maximize the impact of high-performing pieces by adapting them for different contexts and channels
- 🗣 Consult and collaborate with user research experts, internal stakeholders, and external partners
- 🌱 Help grow a content marketing program that drives awareness and traffic, lead gen, and fuels ongoing engagement
Our take
For a company to conduct a study around user research, it can take weeks or even months. The process of collecting user feedback is often long and arduous for many companies. User Interviews is a platform that recruits consumers who are keen to give feedback on products and ideas.
The company profiles the users in its network and match them with companies, making it easy for the client to engage with the most suitable product testers out there. The cofounders of User Interviews, Basel Fakhoury and Dennis Meng, came up with the idea following a failed project. Before deciding on their next product, they were carrying out product feedback sessions and quickly saw how difficult was to recruit and manage a large pool of testers.
To date, User Interviews has amassed some high profile clients included Amazon, Microsoft, Colgate, and Spotify. The company has experienced almost 150% percent annual growth since its conception.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 4 rounds)
Dec 2022
$27.5m
SERIES B
Mar 2021
$10m
SERIES A
Total funding: $43.5m
Company benefits
- Annual performance based bonus compensation
- Equity options
- 100% premium covered medical & dental employee coverage
- Annual membership to One Medical Group & Talkspace
- 4 weeks of PTO to start + accrue an additional day each year
- Unlimited wellness days. Sick? Doctors appointment? Mental health day? We’ve got you covered
- Flexible, paid parental leave
- 401k with $200/month employer contribution
- $250 office setup stipend (in addition to computer provided)
- $500 annual learning & development stipend
- $50/month work from home stipend
- Awards for 360-degree recognition, work anniversaries, & birthdays
- 1-2 team retreats per year (virtual and in-person options)
Company HQ
Park Slope, NY
Articles
Leadership
Basel Fakhoury
(Co-founder & CEO)After graduating from Harvard Law School, Basel worked at EvoApp and Altman Vilandrie & Company as an Analyst before co-founding MobileSuites. He used this startup experience to co-found User Interviews in August 2015, serving as CEO since.
Dennis Meng
(Co-founder)After graduating in Computer Sciences at Yale, Dennis worked at the strategy consulting firm Altman Vilandrie & Company as an Analyst. He then Co-founded MobileSuites, a room service app and acted as CEO for 2 years.
People progressing
Having spent over 10 years at Go Overseas, which he founded in 2011, Tucker joined User Interviews as Director of Customer Success in December 2019. He was promoted to VP of Revenue in January 2021.
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