Senior Director of Growth, Bounce
Luggage storage solution
Open for applications
Luggage storage solution
101-200 employees
Open for applications
101-200 employees
Company mission
To give people the freedom to experience more of what they love by being freed from their physical belongings.
Role
Who you are
- Proven track record of leading growth initiatives at a high-growth startup or established tech company
- Experience in consumer products and or Marketplaces is required
- Deep understanding of product-led growth, SEO, paid acquisition, and analytics
- Familiarity with testing and scaling emerging channels such as paid social and OOH advertising
- Highly analytical mindset with the ability to derive actionable insights from complex data
- Experience in hiring and managing a high performance Product or Growth Teams
- This role requires a mix of strategic vision, hands-on execution, and data-driven decision-making
What the job involves
- As the Senior Growth Leader, you will play a pivotal role in driving the expansion of Bounce’s customer base and market presence
- You will be responsible for leading and executing growth strategies across multiple channels, including product-led growth, SEO, paid acquisition, and exploration of emerging channels such as paid social and out-of-home (OOH) advertising
- This role requires a mix of strategic vision, hands-on execution, and data-driven decision-making
- Product Growth: Lead Demand product teams to identify and execute strategies that drive user acquisition, engagement, and retention
- SEO Strategy: Lead SEO initiatives to improve organic visibility, traffic, and conversion rates, including keyword optimisation, technical SEO, and content strategy
- Paid Acquisition: Design, execute, and optimise paid acquisition campaigns across platforms such as Google Ads, Meta (Facebook/Instagram), and emerging channels
- Maps Acquisition: Maximise growth opportunities by optimising the discovery of Bounce’s services into map platforms like Google Maps and Apple Maps
- Emerging Channels: Explore, test, and scale new customer acquisition channels, including paid social media, influencer marketing, and OOH campaigns
- Demand Partnerships: Lead a function of Business Development to find and partner with strategic brands and products for demand gen
- Data-Driven Decision Making: Analyse performance data, generate insights, and refine strategies to achieve growth targets. Own key metrics, including CAC, LTV, and ROAS
- Cross-Functional Collaboration: Work closely with marketing, design, product, and engineering teams to align growth efforts with broader company goals
- Team Leadership: Build and mentor a high-performing growth team, fostering a culture of innovation, accountability, and continuous learning
Our take
Bounce is offering a convenient solution for travellers around the world who need to store their luggage temporarily. Founded by CEO Cody Candee, Bounce was born out of his own experiences of constantly being on the go and struggling to find a reliable and affordable way to store his luggage while exploring new cities.
With Bounce, travellers can easily find nearby locations to drop off their bags, freeing themselves of the burden of carrying heavy bags while sightseeing or attending business meetings, with users being able to book and pay for storage space through its website or mobile app.
Since its inception in 2018, Bounce has quickly grown to become a trusted and reliable option for luggage storage across the globe and now has locations in a number of major cities, including New York, London, Paris, Melbourne, and Tokyo. As the company continues to expand its reach and build its reputation, it is exploring new ways to enhance its services to better meet the needs of its customers. With its innovative and customer-focused approach, Bounce is poised to remain a leader in the luggage storage industry for years to come.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 4 rounds)
Nov 2024
$19m
SERIES B
Apr 2022
$12m
SERIES A
Total funding: $34.2m
Company HQ
SoMa, San Francisco, CA
Leadership
Cody Candee
(Founder & CEO)Previously worked at Intuit, initially as a Product Manager before moving on to become a Product Lead.
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