Brand Designer, ByHeart
Contractor
+ Equity
More information about location
Infant nutrition products
Be an early applicant
Infant nutrition products
101-200 employees
Be an early applicant
+ Equity
More information about location
101-200 employees
Company mission
To make the best formula in the world.
Role
Who you are
- 5+ years of experience in graphic design and/or art direction, with experience in branding and visual storytelling
- Oversee the end-to-end design process, ensuring high-quality outputs
- Ability to work in Adobe Creative Suite and Figma to design and QA unique assets
- Strong working knowledge of the creative process for traditional and digital media
- Ability to manage multiple projects simultaneously, across different business functions
- Strong interpersonal skills, ability to effectively communicate with teammates and cross functional partners
What the job involves
- We are currently looking to bring on a Brand Designer to support our team over the next few months as we navigate internal team transitions. This design role is needed to cover mat leave
- As the [Contract] Brand Designer, you will support the development of compelling brand touchpoints and upcoming campaign executions that reinforce our distinctive brand aesthetic and drive visual consistency across all executions
- You will help the team set up campaign design systems and execute showstopping brand assets that build the brand, earn attention, and generate buzz
- Work will span across digital, print and physical executions—all while ensuring we are creating a cohesive and captivating brand experience
- Support the development of brand campaigns through art direction, design strategy, and asset creation
- Create standout visuals across channels, in partnership with brand managers, copywriters and content strategists
- Develop assets to support experiential campaigns, including brand photo/video shoots, print collateral, and other visual brand assets (e.g. unboxing executions, event collateral such as signage or sampling cards, etc.)
- Develop assets to support digital campaigns, including landing pages and emails
- Develop and maintain visual guidelines, design systems, and templates that ensure consistency across all campaign touchpoints
Our take
The infant formula market in the US has long been dominated by a few major players, but recent supply chain disruptions and plant closures have opened the door for smaller companies to step in. One standout among these new players is ByHeart, which has quickly gained traction in the market. This success is largely due to ByHeart's early FDA approval, allowing the company to meet the increased demand during the formula crisis when larger competitors struggled to keep up.
ByHeart's focus on high-quality, small-batch formula made from grass-fed whole milk and all-natural ingredients has resonated with parents looking for trusted alternatives. This approach, combined with the acquisition of Cascadia Nutrition, gives ByHeart full control over its manufacturing process, ensuring the safety, quality, and reliability of its products.
Alongside this, the company recently raised significant funding to further boost its rapid growth. With this capital, ByHeart plans to expand its commercial presence in the US, and further develop its product pipeline. With such huge achievements to its name already, the company is in prime position to truly dominate the market.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 3 rounds)
May 2024
$95m
LATE VC
Jul 2021
$90m
SERIES B
Total funding: $255m
Company HQ
Hudson Square, New York, NY
Articles
Leadership
Ron Belldegrun
(Co-Founder & CEO)Currently an Executive Board Member at Clean Label Project and a Steering Committee Member at the International Milk Genomics Consortium. They are also the Founder and Managing Partner at Consumer Health Ventures.
Salary benchmarks
We don't have enough data yet to provide salary benchmarks for this role.
Submit your salary to help other candidates with crowdsourced salary estimates.
Share this job
View 3 more jobs at ByHeart