Media Campaign Planner, Back Market
Spain
3+ days a week in office
Online marketplace for refurbished electronics
Be an early applicant
Online marketplace for refurbished electronics
501-1000 employees
Be an early applicant
3+ days a week in office
501-1000 employees
Company mission
To create a world that does more with what we already have by prolonging the lifespan of electronic devices through circularity and repair.
Role
Who you are
- Bachelor's degree in marketing, advertising, communications, or a related field
- 2-5 years of experience in a related role
- Perfectly fluent in english (spanish is a plus)
- Ability to interpret data and draw meaningful insights
- Knowledge of different media channels and their advantages, disadvantages, and audience reach
- A passion for advertising, media, and marketing trends, with a curiosity to explore emerging technologies and platforms
- Strong written and verbal communication skills to collaborate with team members and present ideas clearly
What the job involves
- Join our team as an Inhouse Media Campaign Planner and become a key player in shaping the future of media strategy for Spain
- We're looking for a creative and motivated individual who thrives in a fast-paced environment. In this role, you'll be at the forefront of crafting and executing innovative media plans, ensuring seamless coordination and impactful campaign delivery to support our business objectives
- While Spain is the primary market, you'll also contribute to campaigns in two additional markets, offering broader exposure within a dynamic international context. This role offers a great opportunity to gain valuable hands-on experience in media planning through diverse projects, helping you deepen your expertise in the field
- Collaborate with the Global Lead Media Planner to develop comprehensive media plans for Spain
- Identify appropriate media channels, including digital, print, television, audio, and OOH, based on campaign objectives and budget constraints
- Create and maintain media schedules, ensuring accurate and timely placement of advertisements across selected media channels
- Work closely with the Head of Marketing on adapted planning to meet the market needs
- Monitor media campaigns and provide regular performance reports highlighting key metrics, trends, and recommendations for optimization
- Track and monitor creatives living in the market
- Stay updated on industry trends, new media platforms, and advertising technologies to contribute innovative ideas to media planning strategies
- Collaborate with cross-functional teams, including communications, product, creative, account management, and performance, to ensure seamless execution of media campaigns
- Conduct post-campaign analysis, evaluating the success of media campaigns against predefined KPIs and providing insights for future planning
Our take
At a time when new smartphones launch frequently but with fewer new features and when individuals want to contribute to sustainability and the circular economy, Back Market is setting out to provide customers with a viable option of purchasing refurbished electronics goods.
The vision of the company is to become the default choice when it comes to electronics purchases, irrespective of the customers' budget. In order to materialise this vision, Back Market guarantees that all the devices sold on its platform are 100% functional. The company screens sellers before allowing them to join its platform and it monitors their performance in real-time by collecting detailed customer feedback. By doing this, it hopes to restore trust in refurbished devices and to make sustainability an easy, safe, and affordable choice.
Back Market operates in 16 counties and has a client roster that includes Netflix, Disney, BBC, Sony, and Apple. The company has also raised over $1 billion in capital, which has been invested in expansion across new and current markets. And with the recommerce market only growing, Back Market has a lot of room for exciting future growth.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-4% employee growth in 12 months
Company
Company benefits
- Hybrid working: Put on real pants only when you have to: work from home twice a week and remotely 1 week per quarter
- Comprehensive leave: Take the time you need for yourself and your people with a minimum of 25 days of PTO per year
- Parental leave: Family comes first with 12-14 weeks of fully paid parental leave, plus 5 weeks for the second parent
- Volunteer days: Get paid to stand up for a cause you believe in, two days per year
- Health insurance: Take care of yourself with comprehensive health plans
- Stock options: Your hard work doesn’t just benefit a few, it also benefits you
- Mental health support: Just as important as your physical health. We want to give you the support you need
- Annual retreat: Relax or party! We have something for everyone at our legendary All-Hands offsite
Company HQ
Beaubourg, Paris, France
Leadership
Thibaud Hug de Larauze
(Co-Founder & CEO)Previously a Logistic Export Assistant at Devanlay Lacoste and an Account Manager at Neteven.
Amandine Durr
(CPO)Amandine joined bAck Market in 2021 as CPO. Prior to this, they were a Product Director at ManoMano, a Senior Innovation product Manager at Kering, and CPO/CEO and Head of Product at We Are TV.
Clément Petit
(CFO)Previously spent nearly 3 years at Veepee, initially joining as a Financial Director before becoming CFO of France then later Group CFO. Prior to that, they spent 4 years at Elanco in Financial roles.
Dawn Baker
(CTO)Dawn joined Back Market in 2022 as Senior VP of Engineering, becoming CTO in 2023. Prior to this, they worked at Google as a Senior Director of Engineering, at Fitbit as the VP of Software Engineering, and at LinkedIn as a Senior Manager of Site Reliability Engineering.
Salary benchmarks
We don't have enough data yet to provide salary benchmarks for this role.
Submit your salary to help other candidates with crowdsourced salary estimates.
Share this job
View 20 more jobs at Back Market