Marketing Operations Manager, Misfits Market
$100-115k
Plus employee stock options
Online marketplace for fresh organic produce
Open for applications
Online marketplace for fresh organic produce
201-500 employees
Open for applications
$100-115k
Plus employee stock options
201-500 employees
Company mission
To democratise access to high-quality, affordable organic food, while reducing food waste.
Role
Who you are
- 5 - 7 years of experience in marketing operations
- Expert proficiency in Braze is required; Certifications are a plus
- Expert proficiency in HTML, CSS; ability to both write and edit code
- Experience with SendGrid, HighTouch, Figma
- Knowledge of SQL, XML, JSON, Handlebars preferred
- Experience managing multiple brands, cross-functionally
- Highly experienced rolling out new processes or scaling and improving existing processes with demonstrated success metrics
- Experience project managing initiatives that span multiple teams and systems
- Proven ability to collaborate cross functionally in a fast-paced environment
- Excellent communication and interpersonal skills, with the ability to engage with senior leadership and key stakeholders
- You take pride in the details, you’re organized, and you’re always looking to test new ideas
- You document your work and look forward to sharing learnings and results with your team
- You proactively solve problems and can pivot quickly when needed
- You are clear and concise in communicating and have a track record of working collaboratively across marketing, design, and product teams
- You are positive, motivated, eager to learn, and ready to make a difference
What the job involves
- As the Manager, Marketing Operations you will oversee the technology stack for our Marketing Organization
- This includes management and administration of marketing automation, as well as the ability to leverage business intelligence tools
- Reporting to the Senior Director of Lifecycle Marketing, you’ll blend content optimization, audience segmentation, and executional tactics to maximize the effectiveness of our lifecycle marketing programs across email, SMS, and push notifications to drive improvements in customer lifetime value
- In this role, you’ll be managing the business-critical technology platforms (channel focus on email, SMS and push) to ensure they are functioning properly, and acting quickly to resolve any issues identified
- You will also work closely with Marketing leadership to enact new and improved strategies, ensuring operational best practices are followed
- This role is part of a high-performing, data-driven marketing organization which values teamwork and collaboration
- You will manage multiple tools powering our marketing capabilities, including Braze, HighTouch, and several other marketing automation, AI, and analytics tools
- Identify and resolve technical issues proactively, including system errors, deliverability problems, and data discrepancies
- Assist with new and existing Martech evaluation, integration, and implementation/adoption
- Develop and execute end-to-end marketing campaigns across email, sms, and push ensuring timely delivery and alignment with business goals
- Code emails with HTML/CSS, build target audiences, coordinate creative needs with the design team, build workflows and dynamic logic in our CRM tool, measure the performance of campaigns
- Design and implement multivariate tests to optimize campaign performance and customer engagement
- As new marketing initiatives are introduced, you will be responsible for helping bring them to life from a technical perspective
- This includes modifying existing solutions and developing brand new ones
- This may also include HTML coding new templates and new languages to improve personalization and channel performance
- Maintain documentation on processes, configurations, and workflows for reference and training purposes
- 3rd Party Vendor/Contractor Relationship Management
- We work closely with contractors who help us execute our vision and improve our capabilities
- It will be your responsibility to translate requirements to these contractors
- You will also collaborate with the vendors of our marketing technology to ensure we are using these systems in the best way possible
Our take
Quality control within the grocery industry has often assumed that people do not want to buy misshapen food, resulting in huge waste levels. Thing is, many consumers are happy to purchase 'ugly' produce if it is tasty and cost-saving, which is where Misfits Market comes in.
The company offers subscription boxes of 'ugly' fruit and vegetables, allowing users to choose which products they want within their package. Memberships are free and, because Misfits Markets is sourcing produce that would otherwise be wasted, it saves retailers money at no additional cost to the consumer.
Several platforms for the sale of 'ugly' produce have arisen over the last few years, but this approach positions Misfits Market as a competitive option. The company has also gone beyond fruit and veg to provide meat, seafood, and other packaged goods - expanding its capabilities through smart acquisitions and partnerships.
Freddie
Company Specialist at Welcome to the Jungle
Insights
33% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Sep 2021
$225m
SERIES C
Apr 2021
$200m
SERIES C
Total funding: $526.5m
Company benefits
- Unlimited PTO
- Flexible work location with remote availability
- Free Misfits Market subscription
- Multiple health, dental, and vision plan options
- Life Insurance
- 401k plan
- Commuter benefits
Company HQ
Bensalem Township, Delanco, NJ
Leadership
Abhi Ramesh
(Founder & CEO)Started their career as an Operation HOPE Consultant, before studying at the University of Pennsylvania and co-founding Altair Prep and StoreTok. They started the Horizons School of Technology in 2015 before founding Misfits Market.
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