Social Media Content Creator, People Inc.
$40-$50/Hour
1+ day a week in office
Digital & print publisher
Open for applications
Digital & print publisher
1001+ employees
Open for applications
$40-$50/Hour
1+ day a week in office
1001+ employees
Company mission
To help people find answers, solve problems, and get inspired.
Role
Who you are
- This role is for a true self-starter who thrives in a fast-moving environment and can consistently deliver compelling content with minimal direction
- You should have strong instincts for what performs on social media and understand how to balance entertainment with marketing
- 2+ years of experience creating social-first content for brands, publishers, or personal platforms
- A portfolio demonstrating strong on-camera presence, performance-driven storytelling, and editing abilities
- Proven experience writing scripts and crafting social copy
- Deep understanding of TikTok and Instagram including hooks, pacing, retention strategies, and platform best practices
- Ability to manage projects end-to-end from concept through final delivery
- In the know and passionate about shopping as well as fashion, beauty, and home trends
- Chronically online and fluent in TikTok and Reels culture
- Fun, energetic, and naturally funny on camera
- An excellent oral and written communicator
- Highly organized and able to manage multiple priorities without sacrificing quality
- Collaborative, solution-oriented, and comfortable working in a fast-paced team environment
What the job involves
- The Transaction team at People Inc. is looking for a Content Creator to bring a new product’s story to life across TikTok, Instagram Reels, and social channels
- You will pitch, script, star in, film, and edit short-form videos designed to showcase the brand to social audiences
- You won’t just appear on camera — you will shape the creative, translate social trends into performance-driven storytelling, and create videos that are entertaining, clear, and designed to convert
- You will work closely with the marketing and social media teams to plan and execute content that aligns with the brand voice, messaging, and business goals
- Most importantly, you know how to communicate what a product is, why it matters, and why it’s engaging in 30 to 60 seconds
- Hours: 40 Hours Per Week/Hybrid
- End Date: 3 months with the potential to extend
- Pitch, write, star in, film, and edit 1 to 2 short-form videos per day that are optimized for TikTok and Instagram Reels
- Own end-to-end production, including conceptualization, pre-production, shooting, editing, and final delivery of content
- Translate trends, cultural moments, and shopping insights into high-performing social videos
- Edit with strong instincts for hooks, pacing, retention, and shareability
- Pitch video ideas, contribute to content calendars, and help identify upcoming opportunities and formats
- Manage multiple deadlines in a fast-moving environment
Application process
- Start Date: ASAP
Our take
People Inc., formerly Meredith Dotdash, is the largest digital and print publisher in the US. It encompasses over 40 brands including PEOPLE, Better Homes & Gardens, Verywell and Allrecipes.
The approach that shaped this media giant was to build websites with fast load-times and few adds. A clean site keeps readers longer, boosting its rankings in search algorithms. Ads can then be less frequent but sold at a premium. Interestingly, the company was also an early adopter of affiliate links.
The merger that founded People Inc., that of Dotdash and Meredith, made Meredith sites faster and increased story output for Dotdash - a fruitful development on both sides. The company continues to move at the front of media tech, for example by launching a targeting tool named D/Cipher that enables intent-based targeting at scale, without cookies.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
3% employee growth in 12 months
Company
Company benefits
- Complete medical/dental benefits
- Generous vacation and sick time
- Commuter program
- Discounted gym memberships
- Pet insurance
- 401(K) retirement plan
Company HQ
Battery Park City, New York, NY
Leadership
Neil Vogel
(CEO)Member of the Board of Directors at The Philadelphia Inquirer and Webby Media Group (Recognition Media), and a Venture Partner at FirstMark Capital.
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