Global Partner Marketing Lead, Stripe

• 8+ years of relevant B2B marketing experience, preferably in payments
• Experience working closely with technology partners and/or payment partners, to build joint marketing plans and execute marketing programs and campaigns that drive new customer acquisition and pipeline generation
• Experience working with a global function based in a different region
• Proven ability to influence and guide the partner’s marketing leadership team to align on objectives and deliver against joint marketing priorities and plans
• Strong written and verbal communication skills that demonstrate proven leadership capabilities and ability to collaborate cross-functionally
• Experience working with partners based in a different region
• Experience shaping joint messaging with partners
• Demonstrated experience in measuring and improving the ROI of marketing investments through an indirect business model leveraging partners
• Deep understanding of the user journey through and with a partner channel and funnel, sales cycle and product lifecycle and their respective requirements on the partner marketing organization to drive attach, growth and revenue
• Superb organization and project management skills and the capacity to manage multiple complex projects at once; you’re a master juggler and don’t let it get the best of you
• Excellent analytical skills and the ability to craft actionable insights from complex data

Desirable

• We’re looking for an experienced, creative, results-oriented marketer to lead our Partner Marketing efforts with our Local Payment Method (LPM) partners
• This role leads defining our partner marketing investment model and strategy for our marketing GTM with payment method partners – including but not limited to Buy Now Pay Later (BNPL), digital wallets, crypto – building joint marketing plans with strategic partners, executing co-marketing campaigns and programs to drive customer acquisition and adoption, and ultimately helping partners grow their business with and on Stripe
• We are looking for a candidate that can set and own the Partner Marketing strategy, as well as, roll up their sleeves and execute
• Work closely with the Global Partnerships team to build a go-to-market strategy for our payment partners
• Define joint marketing strategies, priorities, objectives, investment model, and success metrics for our marketing efforts with our payment partners
• Build joint messaging and produce co-marketing assets with our payment partners
• Execute co-marketing plans and activities with payment partners to drive acquisition of new users and drive adoption and growth on the Stripe platform
• Define scaling mechanisms to provide marketing resources and enablement to a growing ecosystem of partners
• Administer and optimize marketing funds with each partner
• Align and work with the Regional Partner marketers on extending and landing global strategies and priorities in the regions
• Collaborate closely with regional and product marketing to ensure partners are represented in local GTM initiatives