Outbound Product Manager, Pointclickcare

• 5+ years of experience in product management, product marketing, or go-to-market roles within enterprise software or healthcare technology
• Demonstrated ability to lead cross-functional initiatives in a matrixed organization
• Strong analytical skills with the ability to interpret adoption and market performance data
• Excellent communication and storytelling skills for both technical and non-technical audiences
• Experience leading GTM readiness planning across Sales, Marketing, RevOps, Customer Operations, and Support
• Experience driving structured beta programs and customer validation initiatives
• Experience supporting strategic, high-value deals and executive-level customer engagements
• Ability to influence roadmap discussions through data-driven market intelligence and competitive analysis

Desirable

• The Outbound Product Management team drives the commercialization and market success of PCC's strategic products and services
• The team ensures solutions are effectively positioned, launched, and adopted by translating product capabilities into clear customer value
• Outbound PMs partner cross-functionally to align go-to-market execution and enable the field to drive revenue and adoption
• The team also captures structured market and customer insights to inform ongoing product enhancements
• The Outbound Product Manager owns go-to-market execution and adoption success for assigned products and initiatives
• This role defines positioning, supports launch strategy, enables sales and customer-facing teams, and gathers voice-of-customer insights to strengthen product-market fit
• The Outbound PM ensures cross-functional readiness and monitors adoption performance post-launch
• Success is measured by launch effectiveness, adoption growth, and field enablement impact
• This role reports to the Sr Manager, Outbound Product Management
• Develop and execute go-to-market plans for new products and strategic initiatives
• Define and refine product positioning and messaging in collaboration with Marketing and Product
• Lead cross-functional GTM readiness planning across Sales, Marketing, RevOps, Customer Operations, and Support
• Identify and engage target customers for early validation and beta participation; drive structured beta programs and customer validation efforts to ensure commercial viability
• Monitor product adoption, usage trends, and revenue performance metrics; proactively identify growth opportunities, risks, and corrective actions
• Serve as commercialization lead for strategic, high-value deals and executive-level customer engagements
• Provide subject matter expertise for sales enablement, strategic deals, and customer engagements
• Gather and synthesize customer and competitive intelligence to inform roadmap discussions
• Mentor and guide Outbound Product Managers on best practices and GTM execution