Social Media Manager, Reddit
$154-252.3k
+ Equity in the form of restricted stock units and commission depending on position offered
Online platform for thoughts, experiences and discussions
Be an early applicant
Online platform for thoughts, experiences and discussions
1001+ employees
Be an early applicant
$154-252.3k
+ Equity in the form of restricted stock units and commission depending on position offered
1001+ employees
Company mission
To empower communities, and make their knowledge accessible to all.
Role
Who you are
- An ideal candidate is a seasoned, editorial-minded, social media and online community manager who is an Internet culture connoisseur. You have a deep understanding of the nuances between social media platforms and a sixth sense of what our followers on each channel want to see and care about. In addition to these traits, you have excellent communication skills, a great sense of humor, and think about content from both a strategic and creative perspective
- Bachelor’s degree in Marketing, Communications, Journalism, or related field
- Proven experience managing social media accounts and editorial best practices for household brand names
- 7+ years of related work experience (social media, community management, editorial content)
- Business-oriented with the ability to understand marketing data
- A sharp editorial instinct and the ability to capture Reddit’s tone in short-form content
- Precise, typo-free, and creative communication skills, both in person and in writing
- Comfort with basic image editing and graphic design (Canva experience a plus)
- You are passionate about great storytelling, sophisticated business analysis, and are a stickler for top-tier editorial standards and quality prose
- You are intellectually curious and display excellent taste and judgment
- Familiarity with and enthusiasm for Reddit’s never-ending rabbit hole of communities
What the job involves
- Reddit’s Communications team shapes our narrative within the company and around the world. We work across corporate, policy and safety, consumer, product, social, and trade communications to keep employees and external audiences informed and engaged. We’re hiring a Social Media Manager to scale our organic social program and amplify Reddit’s voice to current and potential users
- You will serve as Reddit’s day-to-day voice and act as the primary operator for our flagship @Reddit handles across TikTok, Instagram, X, Threads, and LinkedIn. You’ll report to our Exec & Digital Comms Lead and serve as a thought partner in shaping our overarching social media strategy
- In this position, you’ll have a pulse on the most important and interesting trends across Reddit and other platforms, and translate these moments into highly shareable social media content for our brand. You’ll mine for interesting moments across Reddit, create content seen by millions worldwide, and engage directly with our followers. You’ll take calculated risks and treat social content as a product, continuously experimenting, measuring, and learning. Some flexibility during off-hours for real-time cultural moments is expected
- This is an exciting time for Reddit. We’re growing quickly, innovating daily, and aggressively pursuing our mission to empower communities and make their knowledge accessible to everyone in the world. This Social Media Manager will amplify the best of Reddit’s content, conversations, and communities to millions of potential new users and shape our global perception
- Build on Reddit’s organic social media strategy aligned with current business objectives
- Manage and develop our social media editorial calendar, working closely with cross-functional teams on upcoming programs we can support
- Directly create content for our channels and partner with our Creative team on more advanced content ideas
- Ensure our content strategy meets our ambitious growth goals without compromising creative integrity
- Keep your finger on the pulse of key events across the news and other social platforms, make real-time recommendations for our social media channels based on trending topics
- Mine Reddit for amazing moments that should be shared with our off-platform followers and generate supporting content that complements our strategy
- Monitor mentions of Reddit across our social media channels, identify overarching trends or issues, and escalate to relevant internal teams
- Manage our growing social media communities, ensuring we are fostering quality engagement and positive relations with our followers
- Measure, analyze, and improve content performance on a range of metrics to ensure we’re building best-in-class content experiences that perform well and delight our followers
- Proactively search for (and develop) unique opportunities for creative, Reddit-y engagements across our social media channels
- Partner with internal teams, including Consumer Marketing, Product Marketing, Experience, and Community, to provide strategic social media guidance and support for relevant programs and campaigns
- Advise our international social media teams on strategy, processes, and best practices
Our take
Reddits is an online platform that hosts thousands of message board communities (known as subreddits) designed to foster authentic human connection. With more than 100,000 communities covering everything from food, entertainment, and sports to niche interests for highly specific audiences, there's virtually a space for everyone.
The platform attracts over 52M daily users and more than 50B monthly page views. While these figures are smaller than those of social media giants like Facebook and X, Reddits stands out by offering easily discoverable communities where users can dive deep into virtually any topic imaginable.
Today, Reddit continues to grow its user base and expand its reach, remaining a unique hub for conversation,m connection, and shared interests. With its strong community-driven model and steady revenue streams, it's most definitely positioned to stay a central part of online culture for years to come.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
57% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Aug 2021
$410m
SERIES F
Feb 2021
$250m
SERIES E
Total funding: $1.2bn
Company benefits
- Comprehensive health benefits
- Flexible vacation & Reddit global days off
- Family planning funds & 4+ months paid parental leave
- Personal & professional development funds
- Paid volunteer time off
- Workspace & home office benefits
Company HQ
SoMa, San Francisco, CA
Leadership
Steve Huffman
(Co-Founder & CEO)After co-founding Reddit in 2005, they stepped away from the company to co-found Hipmunk, where they were the CTO for 5 years. They returned to Reddit in 2015, and have been the CEO since.
Salary benchmarks
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