Senior Associate of Growth Marketing, Acorns
$75-85k
Offers stock options
Office located in Irvine, CA
Saving & investing app
Be an early applicant
Saving & investing app
501-1000 employees
Be an early applicant
$75-85k
Offers stock options
Office located in Irvine, CA
501-1000 employees
Company mission
To look after the financial best interests of the up-and-coming, beginning with the empowering step of micro-investing.
Role
Who you are
- 3+ years of experience in performance marketing, paid media, or growth marketing with a BS/BA; or equivalent work experience
- Hands-on experience with at least one paid media platform (e.g., Meta, Snapchat, Reddit, The Trade Desk, or similar)
- Familiarity with mobile measurement platforms (e.g., Adjust, AppsFlyer) and an understanding of how attribution frameworks inform paid media decisions. Exposure to Marketing Mix Modeling (MMM) is a plus
- A data-driven mindset—you’re comfortable working with performance data and translating numbers into clear, actionable takeaways
- Strong organizational skills and attention to detail; you follow processes carefully, flag questions early, and aren’t afraid to modify your approach when the situation calls for it
- Clear written and verbal communication skills—you can summarize experiment results and share channel recommendations in a way that’s easy for stakeholders to act on
- Genuine curiosity about where digital advertising is heading and a hunger to explore channels competitors aren’t using yet
- A belief that your work is connected to something bigger—helping everyday people build financial security is core to what we do at Acorns, and we want teammates who are energized by that mission
- You are not expected to have experience with every platform listed. If you’re passionate about Acorns’ mission and eager to grow in performance marketing, we encourage you to apply
What the job involves
- Acorns is looking for a curious, driven Growth Marketing Sr Associate to join our team and help expand our paid acquisition channel mix
- You will work closely with the Senior Paid Acquisition Manager to research, launch, and scale emerging platforms—from programmatic DSPs to community-based channels like Reddit—driving user growth across Acorns and Acorns Early
- This role carries real ownership
- You’ll operate with meaningful day-to-day autonomy, exercise judgment within established frameworks, and produce analysis and recommendations that shape how we invest in new channels
- You’ll collaborate cross-functionally with Analytics, Creative, and channel partners to bring experiments to life and move quickly from proof of concept to scaled channel
- Acorns is a remote-first organization, offering the flexibility to work remotely while providing optional access to office space in Irvine, CA
- Channel Testing & Execution
- Help develop and execute a structured testing roadmap for new and emerging paid media channels, including programmatic display, Reddit, Snapchat, and other alternative platforms
- Own day-to-day campaign management across existing channels and new tests, including setup, trafficking, pacing, and ongoing optimization
- Use performance data and judgment to make in-channel optimizations, escalating broader strategic decisions to the Senior Paid Acquisition Manager as needed
- Partner with the Creative team to brief, test, and iterate on ad assets tailored to each platform and audience
- Measurement & Reporting
- Identify incrementality and lift study opportunities, collaborate with the Analytics team to design the test structure, and own the launch and ongoing performance monitoring of each experiment
- Track and report on key performance indicators for new and existing channel initiatives, translating data into clear summaries for internal stakeholders
- Maintain organized records of test results, learnings, and optimization actions to build a shared knowledge base for the team
- Cross-Brand & Cross-Functional Collaboration
- Support acquisition growth across our brand portfolio—Acorns and Acorns Early
- Work collaboratively with Analytics, Creative, and other marketing teammates to execute experiments efficiently and surface actionable insights
- Actively monitor the AdTech landscape—including gaming platforms (e.g., Roblox, Discord), community platforms, and emerging programmatic DSPs—and bring forward channel opportunities for the team to evaluate
Our take
Acorns is an investment app for individuals and families, focusing on smaller scale investments, savings and retirement planning. The app allows you to set up accounts for yourself and your family members and, with money saving advice built in, its aim is to encourage saving.
Currently used by more than 8 million people, it uses bank-level security and offers a VISA credit card with the option to automatically save the ‘change’ from purchases. While there are certainly plenty of other financial wellness apps out there, Acorn sets itself apart with investment and savings products aimed at financially educating children. It's enhanced its services through smart acquisitions, such as student loan debt management company Pillar, AI-based debt reduction startup Harvest, and retirement account company Vault.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
2% employee growth in 12 months
Company
Funding (last 2 of 9 rounds)
Mar 2022
$300m
SERIES F
Jan 2019
$105m
SERIES E
Total funding: $504m
Company benefits
- Healthcare - Medical, Dental, Vision, Life, and more
- 401k
- Equity
- Flexible Paid Time Off
- Unlimited Udemy classes
- Monthly wellness hour and virtual yoga classes
- Flexible Work Hours
- Quarterly Team Outings
- Personal Development Plans
- Annual Compensation Reviews
- Recognition - Using a tool called Reflektive, we like to give shout-outs to teammates who raise the bar
- Bi-Weekly 1:1s
- MacBooks
- Commuter Benefits
- Flexible Work Options
Company HQ
Irvine Business Complex, Irvine, CA
Leadership
Noah Kerner
(CEO & Chairman)Also Co-Founder at Give Kids Art. Previously Board Member at Save The Music and was the Co-Founder at Say.
Jeffrey Cruttenden
(Co-Founder)They were a Partner at Cruttenden Partners, before co-founding Acorns with Walter in February 2012. In April 2017, they also co-founded Say.
Salary benchmarks
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