Product Manager, Asana
CA$157-178k
More information about location
3+ days a week in office
Organising work in one connected space
Job no longer available
Organising work in one connected space
1001+ employees
Job no longer available
CA$157-178k
More information about location
3+ days a week in office
1001+ employees
Company mission
To enable the world's teams to work together effortlessly.
Role
Who you are
- 8+ years of experience scaling high growth enterprises in a product setting owning technology roadmap, vision and business outcomes
- Has experience defining effective CDP strategy and personalization efforts that has resulted in measurable business outcomes
- Have an understanding of PLG/ SLG motions
- Thrive in a highly demanding, cross functional & agile l environment working with diverse stakeholder
- Experience mentoring, coaching product owners in a global setting
- Demonstrates curiosity about AI tools and emerging technologies, with a willingness to learn and leverage them to enhance productivity, collaboration, or decision-making
- If you're interested in this role and don't meet every listed requirement, we still encourage you to apply
What the job involves
- We’re looking for an experienced Product Manager to join Asana’s MarTech team
- Marketing Technology (MarTech) is a key pillar within Asana’s Enterprise technology function and is focused on supporting the Go-To-Market strategy and execution by binding tools, technology, data initiatives to drive growth and scale
- As an experienced MarTech Product Manager you will own the technology strategy, roadmap, and delivery of our marketing technology stack on the digital side (enabling personalization with customer data platforms via channels like email, web, academy) driving growth, operational efficiency, and insight generation
- You’ll partner closely with Digital, analytics and data teams to orchestrate an integrated stack and introduce AI-powered capabilities that improve key business levers through adoption, retention initiatives
- Define MarTech vision, value based roadmap aligned to marketing and business goals and outcomes, translate marketing use cases into clear product requirements
- Serve as product DRI with Digital leadership to run intake, prioritization, and an operating cadence
- Drive scalable, innovative pilots for AI/LLM use cases such as audience building, content generation, segmentation, predictive scoring, next-best-action
- Partner with analytics team to stand up experimentation frameworks for digital initiatives and derive insights to inform strategies
- Own Digital MarTech stack with an architect mindset (current state evaluations, gap analysis, future state improvements)
- Platforms in scope include : Iterable, Segment CDP, Email preference systems & deliverability, Academy platforms, Creative systems like Bynder (SkillJar, Discourse, Accredible), personalization platforms like Optimizely
Our take
Asana is a web and mobile application designed to help teams organise, track, and manage their work. Acting as a unified hub, it empowers teams to effortlessly generate projects, delegate responsibilities, set deadlines, and foster direct task-related communication, transcending the inefficiencies of traditional email-based coordination.
Despite facing competition from established players like SmartSheet in its market, Asana has navigated its path, bolstered by a successful Initial Public Offering in 2020 and a track record of startup triumphs. This strategic prowess has propelled Asana to amass a robust clientele exceeding 100,000 organizations, boasting notable entities such as Uber and Air France among its ranks.
Since its inception, Asana has undergone exponential growth, with its reach extending to offices sprawled across four continents worldwide. This expansion not only underscores its global footprint but also signifies its commitment to fostering diverse talent pools and catering to a broad spectrum of clients.
Steph
Company Specialist at Welcome to the Jungle
Insights
7% employee growth in 12 months
Company
Funding (last 2 of 8 rounds)
Jun 2020
$200m
CONVERTIBLE
Nov 2018
$50m
SERIES E
Total funding: $414.4m
Company benefits
- Benefits - From comprehensive health benefits including mental health programs and coaching to our in-house culinary program and supportive parental leave policies, our benefits are intentionally designed to ensure that you are energized, focused, and thriving
- Growth - We know that growth isn’t always linear, so we’ll support you in achieving your personal and professional goals. You’ll have the opportunity to take on big responsibilities that impact our success as a company and challenge you in new and fulfilling ways
- Development - We believe in providing everyone with coaching and mentorship. You’ll have access to Conscious Leadership training, success guides, free executive coaching, and our manager training and enablement program
Company HQ
Yerba Buena, San Francisco, CA
Leadership
Dustin Moskovitz
(Co-Founder & CEO)A Harvard economics graduate, Dustin co-founded Facebook in 2004 before branching off in 2008 to found Asana. They are also the co-founder of Open Philanthropy Project and Good Ventures.
Justin Rosenstein
(Co-Founder)Previously Engineering Manager at Facebook and a Product Manager at Google. Currently Co-Founder of One Project.
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