Member Growth Operations Associate Manager, Virta Health

• 5–7 years of relevant experience in marketing operations, lifecycle operations, marketing technology, or a related field, with independent ownership of complex campaigns and operational improvements
• Demonstrated experience building and maintaining scalable workflows in Braze or a comparable customer engagement platform, including automation, segmentation, and dynamic content
• Ability to translate business needs into system and data requirements, partner effectively with technical teams, and validate campaign logic and data quality through disciplined QA
• Strong project ownership and communication skills, with the judgment to prioritize improvements alongside ongoing delivery, manage dependencies, and guide teammates through changes
• Successfully designed and implemented repeatable AI-enabled workflows that address team bottlenecks and improve efficiency. For more information about AI usage in our hiring process, see Virta’s AI Interview Resources page

Desirable

• Virta Health is seeking a Member Growth Operations Manager to help evolve how we deliver member communications across email, direct mail, and SMS
• As we build toward more personalized member journeys, we are improving the data, systems, and workflows that power our campaigns—with Braze at the center
• In this role, you will help turn that strategy into day-to-day capabilities: reusable campaign components, dynamic content, automated workflows, and reliable processes that support more relevant outreach at scale
• You will partner with Growth, Data, Engineering, and Implementation teams to translate business and client needs into operational requirements and bring new capabilities into use
• This is a hands-on individual contributor role with ownership of both campaign delivery and operational improvement
• You will execute and maintain current programs while helping build the systems that enable our next stage of growth
• It is an opportunity to shape how a team works, see your improvements put into practice, and grow as our capabilities evolve
• Independently manage assigned ongoing campaigns and launch work across email, direct mail, and SMS, including configuration, timelines, approvals, vendor coordination, and delivery
• Build and update Braze campaigns and Canvases, maintain client-specific content and catalog data, and support accurate application of contact preferences and suppression rules
• Lead end-to-end QA of content, dynamic logic, audience criteria, links, and technical configuration; troubleshoot issues and strengthen controls to prevent recurrence
• Translate custom communication requests into clear requirements and execution plans, identifying opportunities to meet those needs through reusable solutions
• Document issues, communicate risks early, and help strengthen QA controls based on lessons learned
• Own operational improvement projects from problem definition through rollout, managing dependencies and communicating decisions, tradeoffs, and risks
• Partner with Growth stakeholders to turn campaign learnings and member behavior into improvements to targeting, journeys, and execution
• Define and track measures of operational success, such as reduced manual effort, faster campaign setup, fewer errors, and more reliable delivery
• Provide hands-on coverage as priorities shift and build shared knowledge that reduces reliance on any one person
• Use AI to streamline campaign operations, strengthen QA, and reduce manual work—applying sound judgment to validate outputs and build reliable, scalable workflows
• Within your first 90 days at Virta, we expect you will do the following:
• Develop a working understanding of our campaign systems, data dependencies, client requirements, QA standards, and transformation priorities
• Independently own assigned campaign workflows, delivering accurate, timely communications and managing dependencies across partners
• Assess an assigned workflow and recommend prioritized improvements based on member and client impact, manual effort, and implementation complexity
• Implement and document at least one reusable component or workflow improvement, validate it through QA, and establish a way to measure its impact