Vice President of Product Management, TigerGraph
Office located in Redwood City, CA
Scalable graph analytics platform
Be an early applicant
Scalable graph analytics platform
101-200 employees
Be an early applicant
Office located in Redwood City, CA
101-200 employees
Company mission
To uncover meaningful, actionable, real-time insights from data.
Role
Who you are
- To be successful in this role, the VP of Marketing position requires a skilled leader with the knowledge and experience of a successful marketing executive who can also be a hands-on team member . This individual must also demonstrate the ability to leverage technology through innovative use of the company’s tech stack for the purpose of deepening customer engagement and improving lead conversions
- 15+ years of demonstrated ability as a proven leader in developing and implementing successful integrated B2B customer marketing campaigns that drive business outcomes
- Minimum 10 years in a leadership role, managing a team and/or agency resources
- Expert knowledge of integrated marketing principles and practices that drive demand creation, lead nurturing, pipeline conversion and client dedication / retention programs
- Experience with modern marketing approaches that drive increased personalization, campaign efficiency and optimization
- Experience in the data management, SaaS
- Ability to lead and encourage teams, collaborate, and lead cross-functionally
- Strong analytical and leadership skills
- Excellent communicator with the ability to link vision, strategy and execution
- A demonstrated dedication to high professional ethical standards and a diverse workplace
- Ability to adapt to a fast paced environment while managing multiple priorities ion and influencing skills
What the job involves
- TigerGraph is currently seeking a Vice President of Marketing that will effectively be the brand champion and a key stakeholder for the company’s continued success. The TigerGraph platform, built from the ground up for graph analytics at scale, is the only graph database that works on enterprise-scale datasets across diverse applications to give accurate, reliable insights — fast enough to solve crucial business challenges that can propel the business forward, closing the gap between data and decisions
- This role is responsible for hiring and managing both the department’s full-time team members as well as the strategic growth of the brand across all channels and platforms
- The VP of Marketing will manage the department’s direct reports as well any external vendors, freelancers, or other third-party contributors, reporting to the CEO
- Responsible for managing and establishing the KPIs for product marketing, digital and demand generation, marketing operations, PR/AR, and Brand/Communications
- Develop integrated annual marketing plans, budgets and forecasts; supervise and communicate progress to the CEO and senior leadership
- Lead all aspects of the creation and execution of highly targeted and coordinated marketing campaigns across a variety of digital and terrestrial marketing channels to drive brand awareness, qualified leads, new client growth, client retention and dedication
- Drive alignment across marketing and communications teams to develop campaign themes and content strategies that highlight TigerGraph’s differentiation. Partner with creative agency resources to develop required content for campaign results
- Lead all aspects of the development of customer engagement programs that lead to more personalized customer experiences and greater client dedication and loyalty
- Play a critical leadership role in migrating the Integrated Marketing team from traditional go-to-market approaches to more modern marketing methods (hyper targeting and personalization, omni channel, client journeys, real time testing and optimization, use of machine learning, etc.)
- Work with internal and external partners to ensure performance tracking is in place to allow for real-time campaign optimization and report progress out to the marketing team and senior leaders
- Working closely with senior sales leadership, to define demand gen and metrics to support regional business targets
- Enhance data driven marketing model to improve marketing effectiveness that aligns to company revenue targets
- Experience scaling and growing marketing team with efficiency and speed
Our take
TigerGraph specialises in graph databases - which are powerful databases that can connect multiple data points at once. Purpose built to manage large amounts of highly connected data, flexible and easily scalable, this technology is becoming increasingly preferred over traditional relational databases.
Its substantial funding has enabled TigerGraph to expand, now with support for Google Cloud Platform workloads, putting TigerGraph in the unique position of being the only distributed graph database to be made available as SaaS on all major cloud platforms. In addition, connectors for Snowflake and Salesforce Tableau further enhance the integration options for TigerGraph. GraphStudio, a graphical user interface for TigerGraph DB brings together all aspects of the graph database analysis in one application created specifically for ease of use.
TigerGraph is currently the fastest graph database in the world, ahead of competitors such as Neo4j, ArangoDB and Redis, a position the business will no doubt be eager to maintain as it is a key differentiator.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-55% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Feb 2021
$105m
SERIES C
Sep 2019
$32m
SERIES B
Total funding: $194.2m
Company benefits
- Putting money in your bank with competitive pay and attractive equity
- The best health, dental and vision insurance to keep you healthy
- Catered lunches and a well-stocked kitchen
- Take time off when you want and recharge your batteries
- Fun environment with team outings and a recreation lounge, including ping-pong and foosball
Company values
- See it from the customer's POV
- Work as a team; support one another
- Be resourceful, have fun
- The buck stops with yu/you
- Focus on craftsmanship
- Earn your stripes
- Be curious, ask questions
Company HQ
Redwood Shores, Redwood City, CA
Articles
Leadership
Yu Xu
(CTO)Dr. Xu received their Ph.D in Computer Science and Engineering from the University of California San Diego. Prior to founding TigerGraph, Dr. Xu worked on Twitter’s data infrastructure for massive data analytics. Before that, they worked as Teradata’s Hadoop architect where they led the company’s big data initiatives.
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