Product Strategy Associate, iwoca
£55-75k
Salary applicable to candidates in London and may vary in further locations. + Equity Incentive Scheme
1-3 days a week in office
Online loans for small businesses
Job no longer available
Online loans for small businesses
201-500 employees
Job no longer available
£55-75k
Salary applicable to candidates in London and may vary in further locations. + Equity Incentive Scheme
1-3 days a week in office
201-500 employees
Company mission
To fund one million small businesses.
Role
Who you are
- Experience in a strategy, product, or analytical role within consultancy, tech, or finance
- A strong analytical background with the ability to interpret complex data and translate it into clear, actionable insights
- A strong communicator and collaborator, with the ability to influence across functions and drive initiatives in a fast-moving environment
- A statistical mindset, including experience designing and analysing A/B or RCT tests
- Hands-on experience working with complex data sets using SQL or Python for data analysis
Desirable
- Solid understanding of lending or financial business models and key metrics, ideally with knowledge of finance or accounting principles
- Experience working with lending or credit products, particularly in a B2B context
- Experience with Bayesian statistics
- A passion for helping small businesses thrive and a belief in iwoca’s mission
What the job involves
- We’re looking for a Product & Strategy Analyst to join our DE Lending Proposition Team, a cross-functional group of product, tech, data science, and analytics experts
- The team is responsible for shaping our lending strategy and delivering innovative solutions that empower small businesses across Germany
- The DE Lending Proposition Team drives our lending strategy forward and owns the customer experience for small businesses in Germany
- As an autonomous and cross-functional team, we develop new product features, optimise credit terms (e.g. pricing, credit limits, repayment schedules), and refine the digital lending journey for our German customers
- We work collaboratively across the business – including Credit Risk, Data Science, Customer Acquisition, and Commercial Strategy – to ensure our lending products meet customer needs and deliver strong commercial outcomes
- You’ll play a key role in improving the product experience for our customers in Germany – from identifying strategic opportunities and testing hypotheses, to launching and evaluating new product features
- You’ll help shape the future of our lending products by combining strategic thinking, analytical rigour, and product insight
- Your focus will be on improving user journeys, enhancing product performance, and identifying growth opportunities through deep analysis and experimentation
- Developing and executing strategies to improve iwoca’s credit offering – including pricing, limits, and repayment options
- Identifying opportunities to introduce new features or products, ensuring strong alignment with customer needs and business objectives
- Refining user journeys and continuously seeking ways to improve customer satisfaction and product effectiveness
- Designing and running experiments to test new product ideas, and iterating based on customer feedback and performance data
- Building tools and dashboards that allow the wider team to monitor product performance and make data-informed decisions
- Drawing on both qualitative and quantitative insights to uncover key pain points and inform product development
- Collaborating with senior stakeholders to set strategic priorities and inform the long-term vision for iwoca’s German lending proposition
- Supporting seamless cross-functional execution by working closely with teams across the business, including Sales, Operations, Credit, and Commercial
Our take
UK SMEs are the backbone of a complex economy that is constantly changing, so the need for fast and responsive access to finance is becoming more and more important to ensure their success and growth. iwoca allows SMEs access to business loans in less than a minute, with its API and business marketplace partnerships.
With offerings like iwoca's, gone are the days where waiting up to eight weeks for a loan decision was viable. Its simplified business loans of £1,000 - £500,000 come with no fees attached, and applying online takes no more than five minutes. The ready availability of iwoca loans gives business owners a level of certainty, so that they can make instant decisions to help their business grow.
iwoca has made a number of partnerships with other players in the business finance space, including an impressive industry-first invoice checkout integration with QuickBooks. Funding raised by the company, which is now operating at net profitability, will enable it to meet a recent surge in demand for corporate loans and offer more to larger SMB businesses. And the company has made several billion in funding available to over 100,000 businesses since launching, positioning itself as a leading European fintech.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Employee endorsements
Opportunities to learn
"Great opportunities available to learn from both individuals through shadowing, and teams through presentations and even secondment opportunities -..."
Funding (last 2 of 7 rounds)
Aug 2019
$13.4m
GRANT
Feb 2019
$26.8m
SERIES D
Total funding: $97.7m
Company benefits
- Work where you work best: Twice a year we rent houses in places like Sicily and the French Alps where each team can work together for a week poolside. We champion flexible working in all our teams
- Invest in iwoca: We want people to be invested in iwoca's success so after six months you'll be awarded share options
- Keep yourself healthy: We offer comprehensive health insurance and cash plans. You'll also get gym discounts and we host yoga classes in the office every week
- Start (and end) your day right: Each floor of iwoca HQ has a fully stocked fridge for breakfast and every Friday we unwind with beers and wine
- Life-work balance: We know your life outside of work comes first. We offer enhanced maternity and paternity leave for new parents plus a nursery benefit. We also have unlimited unpaid leave
- Learning and development: Whether you want to learn to code, experiment with motion design, or beat cognitive biases, you'll have time and budget to invest in your professional development
Company values
- Motivated: Going to work shouldn't feel like a slog, so we want everyone in the team to personally care about what they're working on. We stay motivated by celebrating our wins, learning from our mistakes, and always looking for new gaps to step into
- Smart: At iwoca being smart isn't about what you know, it's about how you think. Smart thinking means looking at each problem by asking ‘why’ first, then figuring out ‘how’
- Humble: We know all ideas are flawed, all code has bugs, and everyone makes mistakes - it’s how we learn. For us, being humble means you question yourself first, rather than your team
- Growth Mindset: We think there's always a better way to solve a problem. So we never let ourselves get comfortable with being good enough
Company HQ
Fitzrovia, London, UK
Articles
Leadership
Christoph Rieche
(Co-Founder & CEO)Previously spent 7 years at Goldman Sachs as a Vice President before co-founding iwoca in 2011.
Joost Versteeg
(CMO)Joost initially joined iwoca in 2017 as an Intern. Since then, they have held a number of roles, from Growth Analyst to Head of Commercial Strategy and became CMO in 2024.
People progressing
Serita joined as a Customer Onboarder, before moving into the Broker Team. Most recently they have been promoted to Partnership Manager.
Leo joined in 2018 as a Client Onboarder. Since then, they have worked in a number of roles and now serve as the Product Manager.
Jenny originally joined the Client Onboarding team and now leads the Customer Success department for the German business.
Diversity, Equity & Inclusion at iwoca
- We work hard to make iwoca a place where everyone feels welcome, where you can confidently be yourself. We understand that diversity isn't an optional add-on, it's the core ingredient of what makes us great.
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